Sun.Nov 15, 2015

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Adaptable, Curious, Empathetic & More: 7 Traits of Valuable Teammates

Hubspot

This post originally appeared on Agency Post. To read more content like this, subscribe to Agency Post. The marketing and advertising industry is obsessed with shiny objects -- the shinier the better. Our attention is focused on hiring employees who understand the latest platform, process, tool, or software. We compete for talented superstars with startups, technology, design, product companies, and more.

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Emerging Trends in Retail Experience Design

Canadian Marketing Association

Following an exciting morning of content and speakers, attendees filled the room for a CMA future Roundtable Discussion, sponsored by TC Media (one of four such Roundtables). Please find a recap of the discussion here: Emerging digital retail strategies. Create a branded experience that stimulates emotions and excitement to elevate the shopping experience: • Sport Chek broadcast mountain scenes on in-store screens to create a feeling of taking a chairlift, when the customer was riding up th

Design 48
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Marketing Analytics You Should be Tracking

GreenRope

What Are Key Analytics to Track in Marketing. Image via Directive Consulting. What does it mean when your marketing strategy is “working”? In general, it means that your efforts are supporting your marketing and business goals. Unfortunately, marketing is a complex field, and there’s not just one type of analytics to track. If you’re sending out newsletters regularly, you need to keep track of total email opens, total clicks, and other such elements.

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Holiday Branding: 4 Bright Ideas for Captivating Seasonal Shoppers

Brandfolder

From niche e-commerce sites to brick and mortar boutiques, the holiday season signifies a boost in sales for retail brands of all shapes and sizes. This consumer spending increase is.

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WorkCast's Ultimate Webinar Handbook 2024

Elevate your webinar game with WorkCast's Ultimate Webinar Handbook! Packed with insights from our seasoned webinar experts, this comprehensive guide is your go-to resource for mastering the art of B2B webinars. Learn the fundamentals, from defining webinars to exploring their benefits and diverse use cases. Discover the key elements of running a successful webinar, avoiding common mistakes, and making your sessions more engaging.

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Marketing Analytics You Should be Tracking

GreenRope

What Are Key Analytics to Track in Marketing. Image via Directive Consulting. What does it mean when your marketing strategy is “working”? In general, it means that your efforts are supporting your marketing and business goals. Unfortunately, marketing is a complex field, and there’s not just one type of analytics to track. If you’re sending out newsletters regularly, you need to keep track of total email opens, total clicks, and other such elements.

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Marketing Analytics You Should be Tracking

GreenRope

What Are Key Analytics to Track in Marketing. Image via Directive Consulting. What does it mean when your marketing strategy is “working”? In general, it means that your efforts are supporting your marketing and business goals. Unfortunately, marketing is a complex field, and there’s not just one type of analytics to track. If you’re sending out newsletters regularly, you need to keep track of total email opens, total clicks, and other such elements.

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Marketing Analytics You Should be Tracking

GreenRope

What Are Key Analytics to Track in Marketing. Image via Directive Consulting. What does it mean when your marketing strategy is “working”? In general, it means that your efforts are supporting your marketing and business goals. Unfortunately, marketing is a complex field, and there’s not just one type of analytics to track. If you’re sending out newsletters regularly, you need to keep track of total email opens, total clicks, and other such elements.

article thumbnail

Marketing Analytics You Should be Tracking

GreenRope

What Are Key Analytics to Track in Marketing. Image via Directive Consulting. What does it mean when your marketing strategy is “working”? In general, it means that your efforts are supporting your marketing and business goals. Unfortunately, marketing is a complex field, and there’s not just one type of analytics to track. If you’re sending out newsletters regularly, you need to keep track of total email opens, total clicks, and other such elements.

article thumbnail

Marketing Analytics You Should be Tracking

GreenRope

What Are Key Analytics to Track in Marketing. Image via Directive Consulting. What does it mean when your marketing strategy is “working”? In general, it means that your efforts are supporting your marketing and business goals. Unfortunately, marketing is a complex field, and there’s not just one type of analytics to track. If you’re sending out newsletters regularly, you need to keep track of total email opens, total clicks, and other such elements.

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The Top 3 Tips for Writing Successful White Papers

In the B2B marketing toolkit, white papers can be a powerful option for reaching decision-makers and experts, presenting them with interesting information that improves their perception of your organization's competence and thought leadership. That said, a poorly executed whitepaper will not only be unable to influence your desired audience but will also come with significant costs that other assets won't incur.

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Marketing Analytics You Should be Tracking

GreenRope

What Are Key Analytics to Track in Marketing. Image via Directive Consulting. What does it mean when your marketing strategy is “working”? In general, it means that your efforts are supporting your marketing and business goals. Unfortunately, marketing is a complex field, and there’s not just one type of analytics to track. If you’re sending out newsletters regularly, you need to keep track of total email opens, total clicks, and other such elements.

article thumbnail

Marketing Analytics You Should be Tracking

GreenRope

What Are Key Analytics to Track in Marketing. Image via Directive Consulting. What does it mean when your marketing strategy is “working”? In general, it means that your efforts are supporting your marketing and business goals. Unfortunately, marketing is a complex field, and there’s not just one type of analytics to track. If you’re sending out newsletters regularly, you need to keep track of total email opens, total clicks, and other such elements.

article thumbnail

Marketing Analytics You Should be Tracking

GreenRope

What Are Key Analytics to Track in Marketing. Image via Directive Consulting. What does it mean when your marketing strategy is “working”? In general, it means that your efforts are supporting your marketing and business goals. Unfortunately, marketing is a complex field, and there’s not just one type of analytics to track. If you’re sending out newsletters regularly, you need to keep track of total email opens, total clicks, and other such elements.

article thumbnail

Marketing Analytics You Should be Tracking

GreenRope

What Are Key Analytics to Track in Marketing. Image via Directive Consulting. What does it mean when your marketing strategy is “working”? In general, it means that your efforts are supporting your marketing and business goals. Unfortunately, marketing is a complex field, and there’s not just one type of analytics to track. If you’re sending out newsletters regularly, you need to keep track of total email opens, total clicks, and other such elements.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Marketing Analytics You Should be Tracking

GreenRope

What Are Key Analytics to Track in Marketing. Image via Directive Consulting. What does it mean when your marketing strategy is “working”? In general, it means that your efforts are supporting your marketing and business goals. Unfortunately, marketing is a complex field, and there’s not just one type of analytics to track. If you’re sending out newsletters regularly, you need to keep track of total email opens, total clicks, and other such elements.

article thumbnail

Marketing Analytics You Should be Tracking

GreenRope

What Are Key Analytics to Track in Marketing. Image via Directive Consulting. What does it mean when your marketing strategy is “working”? In general, it means that your efforts are supporting your marketing and business goals. Unfortunately, marketing is a complex field, and there’s not just one type of analytics to track. If you’re sending out newsletters regularly, you need to keep track of total email opens, total clicks, and other such elements.

article thumbnail

Marketing Analytics You Should be Tracking

GreenRope

What Are Key Analytics to Track in Marketing. Image via Directive Consulting. What does it mean when your marketing strategy is “working”? In general, it means that your efforts are supporting your marketing and business goals. Unfortunately, marketing is a complex field, and there’s not just one type of analytics to track. If you’re sending out newsletters regularly, you need to keep track of total email opens, total clicks, and other such elements.

article thumbnail

Marketing Analytics You Should be Tracking

GreenRope

What Are Key Analytics to Track in Marketing. Image via Directive Consulting. What does it mean when your marketing strategy is “working”? In general, it means that your efforts are supporting your marketing and business goals. Unfortunately, marketing is a complex field, and there’s not just one type of analytics to track. If you’re sending out newsletters regularly, you need to keep track of total email opens, total clicks, and other such elements.

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The Resurgence of Direct Mail as a Growth Marketing Strategy

Speaker: Jeff Tarran, COO, Gunderson Direct & Margaret Pepe, Executive Director of Product Management, U.S. Postal Service

Learn the secrets to direct mail success for growth marketers! Industry veterans Jeff Tarran and Margaret Pepe are here to delve into how direct mail has completely evolved in recent years, and has rightfully earned a seat at the table alongside the email and digital marketing plans of SMBs, enterprise companies, and agencies as they look into strategy for 2024 and beyond.

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Marketing Analytics You Should be Tracking

GreenRope

What Are Key Analytics to Track in Marketing. Image via Directive Consulting. What does it mean when your marketing strategy is “working”? In general, it means that your efforts are supporting your marketing and business goals. Unfortunately, marketing is a complex field, and there’s not just one type of analytics to track. If you’re sending out newsletters regularly, you need to keep track of total email opens, total clicks, and other such elements.

article thumbnail

Marketing Analytics You Should be Tracking

GreenRope

What Are Key Analytics to Track in Marketing. Image via Directive Consulting. What does it mean when your marketing strategy is “working”? In general, it means that your efforts are supporting your marketing and business goals. Unfortunately, marketing is a complex field, and there’s not just one type of analytics to track. If you’re sending out newsletters regularly, you need to keep track of total email opens, total clicks, and other such elements.

article thumbnail

Marketing Analytics You Should be Tracking

GreenRope

What Are Key Analytics to Track in Marketing. Image via Directive Consulting. What does it mean when your marketing strategy is “working”? In general, it means that your efforts are supporting your marketing and business goals. Unfortunately, marketing is a complex field, and there’s not just one type of analytics to track. If you’re sending out newsletters regularly, you need to keep track of total email opens, total clicks, and other such elements.

article thumbnail

Marketing Analytics You Should be Tracking

GreenRope

What Are Key Analytics to Track in Marketing. Image via Directive Consulting. What does it mean when your marketing strategy is “working”? In general, it means that your efforts are supporting your marketing and business goals. Unfortunately, marketing is a complex field, and there’s not just one type of analytics to track. If you’re sending out newsletters regularly, you need to keep track of total email opens, total clicks, and other such elements.

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What Regulations Will Impact Sustainability Comms in 2024?

Navigating the waters of sustainability reporting disclosures and regulations can be intimidating, to say the least. With various measures set in motion in 2023 to keep companies accountable, there is a lot in store for brands’ impact communication in the upcoming year. 3BL is kicking off this January with our Navigating ESG Comms Through the Cosmos - Capricorn Edition by highlighting the impact of: The U.S Securities and Exchange Commission (SEC) Climate disclosure rules The European Commission

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Marketing Analytics You Should be Tracking

GreenRope

What Are Key Analytics to Track in Marketing. Image via Directive Consulting. What does it mean when your marketing strategy is “working”? In general, it means that your efforts are supporting your marketing and business goals. Unfortunately, marketing is a complex field, and there’s not just one type of analytics to track. If you’re sending out newsletters regularly, you need to keep track of total email opens, total clicks, and other such elements.

article thumbnail

Marketing Analytics You Should be Tracking

GreenRope

What Are Key Analytics to Track in Marketing. Image via Directive Consulting. What does it mean when your marketing strategy is “working”? In general, it means that your efforts are supporting your marketing and business goals. Unfortunately, marketing is a complex field, and there’s not just one type of analytics to track. If you’re sending out newsletters regularly, you need to keep track of total email opens, total clicks, and other such elements.

article thumbnail

Marketing Analytics You Should be Tracking

GreenRope

What Are Key Analytics to Track in Marketing. Image via Directive Consulting. What does it mean when your marketing strategy is “working”? In general, it means that your efforts are supporting your marketing and business goals. Unfortunately, marketing is a complex field, and there’s not just one type of analytics to track. If you’re sending out newsletters regularly, you need to keep track of total email opens, total clicks, and other such elements.

article thumbnail

Marketing Analytics You Should be Tracking

GreenRope

What Are Key Analytics to Track in Marketing. Image via Directive Consulting. What does it mean when your marketing strategy is “working”? In general, it means that your efforts are supporting your marketing and business goals. Unfortunately, marketing is a complex field, and there’s not just one type of analytics to track. If you’re sending out newsletters regularly, you need to keep track of total email opens, total clicks, and other such elements.

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The AI-Enabled CMO: Practical Tips for Today's B2B Marketers

Speaker: Paul Slack, Vende Digital CEO

On October 11th, understand how to navigate the AI landscape confidently, turning insights into groundbreaking strategies that set you apart. Why attend? You'll learn: Practical applications/Use cases How to find and assess the right AI technology Prioritizing quick wins Mastering prompt engineering Solving marketing challenges efficiently Strategies to launch pilot programs Case studies of B2Bs building smarter businesses with AI Exclusive bonus content: Actionable frameworks to get started qui

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Marketing Analytics You Should be Tracking

GreenRope

What Are Key Analytics to Track in Marketing. Image via Directive Consulting. What does it mean when your marketing strategy is “working”? In general, it means that your efforts are supporting your marketing and business goals. Unfortunately, marketing is a complex field, and there’s not just one type of analytics to track. If you’re sending out newsletters regularly, you need to keep track of total email opens, total clicks, and other such elements.

article thumbnail

Marketing Analytics You Should be Tracking

GreenRope

What Are Key Analytics to Track in Marketing. Image via Directive Consulting. What does it mean when your marketing strategy is “working”? In general, it means that your efforts are supporting your marketing and business goals. Unfortunately, marketing is a complex field, and there’s not just one type of analytics to track. If you’re sending out newsletters regularly, you need to keep track of total email opens, total clicks, and other such elements.

article thumbnail

Marketing Analytics You Should be Tracking

GreenRope

What Are Key Analytics to Track in Marketing. Image via Directive Consulting. What does it mean when your marketing strategy is “working”? In general, it means that your efforts are supporting your marketing and business goals. Unfortunately, marketing is a complex field, and there’s not just one type of analytics to track. If you’re sending out newsletters regularly, you need to keep track of total email opens, total clicks, and other such elements.