Marketing Insider Group

JULY 12, 2015

Creating an environment that allows your employees to thrive is essential in creating a strong work culture. This will help promote growth, creativity, and an innovative work environment that will only result in success, for your brand. Here are a few things that can kill your employees’ motivation. Inconsistencies. Inconsistency can create a chaotic work culture.

Creativity 170

Creativity Training Planning Education 170

LeadSquared

JULY 12, 2015

Nilesh Patel, the CEO of LeadSquared, was a recent guest on the TechnologyAdvice Expert Interview Series to share his insight on the intersection of sales, marketing, and technology. The series, which is hosted by TechnologyAdvice’s Josh Bland , explores a variety of business and technology landscapes through conversations with industry leaders. In this episode, the discussions were on Marketing Automation trends, the importance of lead capture, and how lead generation and marketing automation w

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Marketing Automation Services Marketing Automation Trends Automation 52

B2B Marketing Directions

JULY 12, 2015

The most formidable competitor faced by B2B marketing and sales professionals is not usually a company that provides an alternative product or service, but rather the processes or solutions that their prospects are already using, i.e. the status quo. Most companies record a "loss" to the status quo as a no decision , and research shows that no decisions are a prominent feature in the B2B demand generation landscape.

Marketing Proposals 45

Marketing Proposals Forecasting Demand Generation Agencies B2B Sales 45

LeanData

JULY 12, 2015

If you want to make a lasting impression with someone, tell them a story. Sangram Vajre understands this. And that’s why when you ask Vajre, co-founder of the B2B automation software company Terminus, to explain the growing buzz around Account-Based Marketing, he doesn’t launch into a jargon-filled monologue that could make eyes glaze over. Instead, he paints a vivid picture for you.

Impressions 40

Impressions Account Based Marketing ABM Paid Search Agency 40

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Hubspot

JULY 12, 2015

This post originally appeared on HubSpot's Agency Post. To read more content like this, subscribe to Agency Post. There's no question that men and women think and communicate differently. Sometimes it feels like we're from different planets, right? And this seemingly simple idea has implications outside of the confines of romantic relationships and friendships.

Advertising Agencies 61

Advertising Agencies Paid Search Agency Ad Agencies Hubspot 61

LeanData

JULY 12, 2015

If you want to make a lasting impression with someone, tell them a story. Sangram Vajre understands this. And that’s why when you ask Vajre, co-founder of the B2B automation software company Terminus, to explain the growing buzz around Account-Based Marketing, he doesn’t launch into a jargon-filled monologue that could make eyes glaze over. Instead, he paints a vivid picture for you.

Impressions 40

Impressions Account Based Marketing ABM Paid Search Agency 40

LeanData

JULY 12, 2015

If you want to make a lasting impression with someone, tell them a story. Sangram Vajre understands this. And that’s why when you ask Vajre, co-founder of the B2B automation software company Terminus, to explain the growing buzz around Account-Based Marketing, he doesn’t launch into a jargon-filled monologue that could make eyes glaze over. Instead, he paints a vivid picture for you.

Impressions 40

Impressions Account Based Marketing ABM Paid Search Agency 40