Convince & Convert

DECEMBER 28, 2014

'image from Bigstock.com. Social media has had as much impact on companies and their customers as any technological advance ever, because social fundamentally changes the relationship between those parties from its historical norm – which is “master” and “servant” – to something closer to a relationship among peers.

Social Media 167

Social Media Enterprise Management Media Peer-to-peer 167

i-Scoop

DECEMBER 28, 2014

'If we can believe the people of Email Delivered there is a “heated debate inside marketing circles” about what’s the best option when it comes to focusing your marketing efforts: social media or email marketing. Although I had promised myself not to rant anymore I can’t help but beg you to please refrain from this […].

Social Media 43

Social Media Email Marketing Social Marketing Media 43

Brandfolder

DECEMBER 28, 2014

 *When Rohan Marley bought 52 acres of fertile farmland in Jamaica, he had no idea that he would someday use it to harvest coffee. Fifteen years and 6 million.

40

40

Hubspot

DECEMBER 28, 2014

'This post originally appeared on the Sales section of Inbound Hub. To read more content like this, subscribe to Sales. All customers are not created equal. Sure, you might like some more than others, but that doesn''t mean they''re your best clients. Sales comes down to revenue and ROI -- so how can sales leaders objectively determine which customers are most valuable?

Customer Satisfaction 58

Customer Satisfaction Analysis ROI Cost 58

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