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MARCH 17, 2012 How Ford Kicked Its Social Marketing Strategy Into Overdrive [VIDEO]
Mashable did a great post on how Ford is using social media. I’m a big fan of Scott Monty and he’s featured in this video. I’m also a big believer in the power of story-telling in B2B demand generation. Social media is a key element of the strategy for a lead generation company like Find New Customers. If you are a BtoB seller interested in results using social media, come listen to me, Jeff Ogden , President of Find New Customers , deliver the keynote talk at the BMA-NJ Social Media Symposium on April 10th. How Ford Kicked Its Social Marketing Strategy Into Overdrive [VIDEO].
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MARCH 17, 2012 New Infographic: B2B Lead Generation & Content Marketing Trends
Presenting my first infographic. The infographic summarizes key data from a variety of research reports covering B2B and technology lead generation, media strategy, and content marketing trends, from initial solution research to lead nurturing. The research was comprehensive; and all had varying respondent demographics. SiriusDecisions, 2011 B2B Buyers Journey, Report Summary.
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MARCH 17, 2012 Top Internet strategy, marketing and technology links for the week of March 17, 2012
Here are the top Internet strategy, marketing and technology links for the week of March 17, 2012… Four Things Your Blog Must Do [Slide Show] (Marketing Profs). Better Email Results…Instantly! ProBlogger). The Start Up of You: A Holistic Approach to Successful Networking (Small Biz Trends). Your Master List of Low-Hanging Marketing Fruit (HubSpot). News & Notes
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FEARLESS COMPETITOR Happy St. Patrick’s Day 2012 from Find New Customers
| SATURDAY, MARCH 17, 2012
Jeff Ogden is President of Find New Customers “ Lead Generation Made Simple ” He’s also the host of Mad Marketing TV. Find New Customers helps business develop and implement programs to improve the way they find and acquire new customers using best practices in lead generation. And on St. Patrick’s day, he’s also proud to share that he’s a graduate of the University of Notre Dame and can declare “I am the Fighting Irish.” ” Self Education MORE >>
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