Rev
FEBRUARY 17, 2019
Podcasting is a massive hit in the B2B arena. Not only do these podcast hosts share detailed tips and tricks you can use right now, but they also give you B2B marketing insights from some of the biggest influencers and thought leaders in the world of B2B. And with podcasting growing 23% between 2015 and 2016 , this trend that isn’t going away anytime soon.
Spiralytics
FEBRUARY 17, 2019
Year by year, tech gurus never fail to innovate social media platforms that we have today. From the rise of image-centric platforms a.k.a. Instagram, to live videos on Facebook and even augmented reality to provide a more personal experience. These trends are what people deemed as cool or interesting. It's what makes people stop and listen to what your brand is offering.
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nDash
FEBRUARY 17, 2019
There are so many marketing conferences to choose from in 2019! This is why we wanted to make your life easy, and highlight the ones that you cannot miss. Below you’ll find 19 conferences to put on your calendar. All covering different insights, expertise, and objectives. Read on to find out which one is right for you! B2B Marketing Exchange – February 25-27 – Scottsdale, AZ.
Envy
FEBRUARY 17, 2019
From the application of GDPR directives to the implementation of open banking, 2018 was quite a disruptive year for the FinTech industry…. And many startups are here to lead us to the new frontiers. A recent MoneyLive Banking Report concluded that a majority of executives in traditional UK financial institutions now see FinTech startups as a “significant threat” to their business model.
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Elevate your webinar game with WorkCast's Ultimate Webinar Handbook! Packed with insights from our seasoned webinar experts, this comprehensive guide is your go-to resource for mastering the art of B2B webinars. Learn the fundamentals, from defining webinars to exploring their benefits and diverse use cases. Discover the key elements of running a successful webinar, avoiding common mistakes, and making your sessions more engaging.
ClearVoice
FEBRUARY 17, 2019
As an experienced marketer, you already know how important it is to stay up to date with the latest marketing trends and technology. You’ve likely already heard of WordPress and may have even used it. Used by over 32% of all websites , WordPress is the top content management systems (CMS), with the richest integration options available. Adding several thousand new integrations or plugins each year, WordPress now has over 54,000 plugins available for download.
B2B Marketing Zone brings together the best content for marketers in the B2B industry from the widest variety of thought leaders.
Outbrain
FEBRUARY 17, 2019
Outbrain Amplify is expanding again, with seven new territories joining the Outbrain family – across Europe, Asia, and Africa. Amplify, Outbrain’s native advertising solution for advertisers and brands, is now available in Belgium, Poland, Switzerland, Latvia, Portugal, Vietnam, and South Africa. From now on, advertisers and marketers in these countries can target new audiences worldwide with the Outbrain Amplify dashboard.
Moz
FEBRUARY 17, 2019
Posted by scott.taft We've been talking a lot about search intent this week, and if you've been following along, you’re likely already aware of how “search intent” is essential for a robust SEO strategy. If, however, you’ve ever laboured for hours classifying keywords by topic and search intent, only to end up with a ton of data you don’t really know what to do with, then this post is for you.
Moz
FEBRUARY 17, 2019
Posted by rjonesx. Over 7 years ago, while still an employee at Virante, Inc. (now Hive Digital ), I wrote a post on Moz outlining some simple methods for detecting backlink manipulation by comparing one's backlink profile to an ideal model based on Wikipedia. At the time, I was limited in the research I could perform because I was a consumer of the API, lacking access to deeper metrics, measurements, and methodologies to identify anomalies in backlink profiles.
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