Marketing Insider Group

JANUARY 10, 2016

December 1, 2015 Western Union banks on its customers’ passions to inspire remarkable content. Laston Charriez, the company’s senior vice president of marketing for the Americas, explains how it innovates. read more. The post How To Convert Customers’ Passions Into Inspiring Content appeared first on Marketing Insider Group.

Content 114

Content Paid Search Agency Companies Marketing 114

JotForm

JANUARY 10, 2016

Form entries on smartphones and tablets are not always a pleasant thing. Words are suggested by input assistances. Upper and lower case spelling can also be influenced or set. The HTML attribute autocapitalize allows you to define when words shall automatically be started with a capital letter and w.

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SnapApp

JANUARY 10, 2016

It’s a brand new year, which for many of us means brand new marketing initiatives. . Is interactive content one of the new tools you’re adding for 2016? . If not, it probably should be. Buyers are looking for more engaging, helpful content – and interactive content is some of the most helpful there is. . Consider incorporating one of the following 5 content types into your marketing mix this year.

Top of Funnel 48

Top of Funnel Peer-to-peer Budget Programs Marketing Automation Services 48

B2B Marketing Directions

JANUARY 10, 2016

Last fall, the Content Marketing Institute and MarketingProfs published the findings of their latest annual B2B content marketing survey. This eagerly-awaited research covers a wide range of issues pertaining to content marketing, including content marketing usage, the overall effectiveness of content marketing, what specific tactics and channels marketers are using for content marketing, and how marketers rate the effectiveness of each channel or tactic.

B2B 49

B2B Multi-Channel Case Studies Customer Surveys 49

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Hubspot

JANUARY 10, 2016

This post originally appeared on Agency Post. To read more content like this, subscribe to Agency Post. What makes a team truly great? Is it the mix of personalities? Is it how teams are measured and rewarded? Does the team leader ultimately determine their success? There is a lot of research and opinion on what ingredients are necessary to build a high-performing team because it is one of the most difficult things to do -- you are essentially forcing people together -- but it's one of the bigge

Opinions 44

Opinions Ad Agencies Organization Research 44