Hinge Marketing

JULY 4, 2014

'With so many marketing-related articles online, it’s hard to keep up with the best content! Here are five of the best marketing pieces that have been published so far this month. What You Should Expect From Your Marketing Department. Lee Frederiksen, Hinge Marketing. At times, professional services firms have had strained relationships with their marketing departments.

Adwords 63

Adwords Linkedin Tips Keywords 63

LEADership

JULY 4, 2014

'Hopefully you have come across information and discussions on Canada’s Anti-Spam legislation. But do you fully understand what it means and how to comply with this new law? In a group of infographics released by the Canadian Radio-television and Communications Commission (CRTC), we are introduced to a full comprehension of the anti-spam legislation, which includes: what we must consider before sending commercial electronic messages; the definition of a commercial electronic message and the info

Course 57

Course CAN-SPAM B2B Thought Leadership Validation 57

xiQ

JULY 4, 2014

The post Find Your Company’s Sales SweetSpot with This B2B Intelligence App appeared first on xiQ inc.

B2B Sales 48

B2B Sales B2B Press 48

i-Scoop

JULY 4, 2014

'Everyone says content marketing is not about selling. They’re wrong, Doug Kessler says. Doug is Creative Director and co-founder of UK-based Velocity Partners, a B2B marketing agency with a strong focus on content strategy. Doug is a displaced Yank who started his career at Ogilvy & Mather, New York.

Advertising Agencies 33

Advertising Agencies Content Marketing Paid Search Agency Content 33

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

Response Rate

Convince & Convert

JULY 4, 2014

'Tweetable Moments Start thinking about your customer’s mobile moment. jbernoff Tweet This Defining Mobile Moments Josh started as a researcher at Forrester 19 years ago. Recently, his research has focused increasingly on mobile use. Forrester has introduced the hashtag #MyMobileMoment for people to share the little victories they have using mobile technology every day.

Mobile Marketing 116

Mobile Marketing Business Top of Funnel Skype 116

Hubspot

JULY 4, 2014

'More than 1.1 billion people use Google search each month to make 114 billion searches. According to comScore , Google holds 67.6% of the U.S. search engine market share. This means that marketers looking to rank highly in organic search have to worry a great deal about what Google is looking for. With all the talk about optimizing content for search engines , you''d think we''d know by now exactly what Google''s ranking algorithm considers when crawling pages on the internet.

Google 61

Google CAN-SPAM Search Engine Marketing Domain 61