Convince & Convert

MAY 26, 2013

'This week, 3500 people descended on the town of Nashville (well, actually on the Opryland Hotel, a city unto itself) for the IBM Smarter Commerce Summit. Our own Jay Baer was the host of this 3-day event, during which many exciting case studies and announcements where shared by companies leading the charge for smarter marketing. Among the most exciting developments was the launch of the IBM Watson Engagement Advisor, designed – as they describe it – to “help customers feel kn

Ideal Customer Profiles 132

Ideal Customer Profiles Burn Rate Case Studies Lead Scoring 132

Adobe Experience Cloud Blog

MAY 26, 2013

'Author: Lisa Handley CeBIT has changed! What originated as predominately an IT event has evolved into a true business event with 500+ business technology exhibitors, 30,000+ visitors from 40 countries and theatrette/breakout sessions for business leaders, IT professionals — and marketers! Today, CeBIT is a three-day crash course in everything you need to understand about the new wave of digital transformation.

Marketing Budget 79

Marketing Budget Salesforce.com Digital Marketing Funnels Marketo 79

LeadSquared

MAY 26, 2013

In an earlier blog post we had discussed how marketers/business owners can use video marketing tools to generate leads. The best part about using these tools is that you don’t have to be a rocket scientist to be able to create amazing professional looking videos to attract viewers. Here we will discuss how you can use Powtoon video marketing tool to create videos which will help you generate leads.

Lead Generation 52

Lead Generation Video Marketing Tools Generation 52

Hubspot

MAY 26, 2013

'It''s been a busy week for companies like Google, Yahoo!, Tumblr, and Twitter, and as a result, some noteworthy changes are coming your way. With new developments like Google''s latest Penguin algorithm update, Yahoo!''s acquisition of Tumblr, and Twitter''s new Lead Generation Cards, marketers have got a lot to catch up on. But we''ve got you covered.

Paid Content 58

Paid Content Google Advertising Agencies Paid Search Agency 58

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