Sun.Aug 09, 2020

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Top 14 Tools That Will Help You Create Better Content via @infobrandz

Search Engine Journal

Up your content game with the best and proven tools for content research, collaboration, SEO, and analytics. The post Top 14 Tools That Will Help You Create Better Content via @infobrandz appeared first on Search Engine Journal.

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A Complete Guide to E-Commerce Success

Spiralytics

This complete guide to e-commerce success has everthing you need to know in order to set up and run an effective online store. The post A Complete Guide to E-Commerce Success appeared first on Spiralytics Inc.

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Kayla’s App of the Week: Duolingo 

Heinz Marketing

By Kayla Beard , Marketing Intern at Heinz Marketing. I studied abroad in Europe during the winter quarter of my junior year. My home bases were in Paris and Madrid, but I traveled all over the world. About six months before going, I started to get really stressed at the idea of being alone in a foreign country. I was very afraid the language barrier would make it extremely difficult to enjoy exploring the different countries.

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Case Studies: How Content Marketing Benefits Companies via @theshelleywalsh

Search Engine Journal

Get inspired by these six brands that are leveling up their content marketing campaigns – and driving much better results in the process. The post Case Studies: How Content Marketing Benefits Companies via @theshelleywalsh appeared first on Search Engine Journal.

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How to Leverage Behavioral Science Insights for Direct Mail Success

Speaker: Neal Boornazian, President and Nancy Harhut, Co-Founder and Chief Creative Officer - HBT Marketing

Direct mail has consistently remained a powerful tool in the marketer's arsenal, but in an age of digital dominance, its effectiveness hinges on the strategic integration of behavioral science. 💡 When you incorporate powerful behavioral science principles into your direct mail marketing strategies, you can prompt the hardwired decision-making shortcuts your audience relies on — and that automatically unlocks new avenues for engagement, conversion, and brand loyalty.

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Grow your career as a Social Media Manager

DrumUp

Reading Time: 4 minutes Fifteen or so years ago, who would have thought that social media marketing would be valuable to businesses across all industries? Or that entire careers would revolve around social media? Social media management is thriving as a career choice, and the growth opportunities are seemingly.

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Is Your Company's CMO Really Just a CMCO?

B2B Marketing Directions

In late February of this year, an article at the Harvard Business Review website made the provocative claim that the importance of chief marketing officers in larger companies had declined over the past two decades. Normally, this article would have generated a lively conversation in the marketing community. But within a couple of weeks after the article was published, marketers across the United States were completely focused on the COVID-19 pandemic.

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Buffer Versus Drumup

DrumUp

Reading Time: 5 minutes Social media management tools are necessary for almost every business. It’s the bread & butter for people who are in the marketing biz. Picking a social media management tool for your business may seem easy, but if you are serious about your job, it can.

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Directive Names Rodrigo Stockebrand VP of Client Strategy

Directive Agency

AUSTIN, TEXAS (August 4, 2020) – Directive, a next-gen and award-winning performance marketing agency for software brands has hired Rodrigo Stockebrand as the VP of Client Strategy. . In this role, Stockebrand will guide the operational culture, improving the quality and consistency of Directive’s deliverable, and grow revenue through the success of Directive’s clients.

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Education Industry Free Tools

Outgrow

Education Industry Free Tools. Well, as we keep saying, – the beauty of interactive content lies in the diversity of its uses. In our earlier blogs, you have seen how companies leverage interactive content to create free tools for lead generation and traffic. Today we are going to show you how the education industry free tools are used. Who said you can’t generate leads while educating people?!

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WorkCast's Ultimate Webinar Handbook 2024

Elevate your webinar game with WorkCast's Ultimate Webinar Handbook! Packed with insights from our seasoned webinar experts, this comprehensive guide is your go-to resource for mastering the art of B2B webinars. Learn the fundamentals, from defining webinars to exploring their benefits and diverse use cases. Discover the key elements of running a successful webinar, avoiding common mistakes, and making your sessions more engaging.

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What is Demand Creation?

The Mx Group

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Best Practices for Employee Advocates

Oktopost

Table of Contents. What Is Employee Advocacy. What’s in It for You. Starting with Employee Advocacy. Dos and Don’ts of Employee Advocacy. How to Become a Top Advocate. What Is Employee Advocacy. Did you know that as an employee, you are a top asset when it comes to spreading your company’s brand awareness on social media? Employees collectively have at least 10 times the number of followers the company has.

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