Sun.May 25, 2014

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11 massively doable ways to increase conversions with better forms

Convince & Convert

'I recently collaborated on my friends at Formstack (a very nifty system for creating and managing smart, online forms ) on a free Webinar to help marketers see all the ways they could be improving their results with form tweaks. We spend a lot of time, energy and money to get people to visit our websites and landing pages, but it many cases we then undercut those efforts with forms that are at best “sub-optimal” and at worst “total crap and impossible to use.” In general

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Conversion-Friendly Design, Lead Gen Help & More in HubSpot Content This Week

Hubspot

'This week at HubSpot, we dedicated a lot of our content to improving conversions -- a critical part of every stage of the inbound marketing methodology. Whether you''re bringing visitors in to the top of the funnel, converting that traffic into leads, nurturing those leads into opportunities, or closing and delighting customers, almost every role in your organization has some hand in conversion optimization.