What B2B Marketers Need to Know About AMP
KoMarketing Associates
DECEMBER 8, 2016
Let’s face it; We’ve all been there, riding the subway trying fruitlessly to load a mobile page that takes FOREVERRRR. It’s an extremely frustrating experience, and, oftentimes, I give up all together – most users do. Slow loading mobile pages can drastically cut down on a site’s conversion rate and visitors. Accelerated Mobile Pages (AMP) are trying to solve for these issues, cutting mobile pages down to the bare minimum in order to improve overall performance and usability.
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