Crimson Marketing

MAY 9, 2014

'Did you know they were talking about sunglasses? #BADMarketing Image: Courtesy of Daily Mail. The post #BADMarketing from Spy Optic appeared first on.

143

143

Convince & Convert

MAY 9, 2014

'Tweetable Moments Social media has become so important that it’s integrated into everything we do. socialrobinson Tweet This Cutting Down to Expand It’s no mistake that Nick’s title has changed from Social Media Channel Manager to Digital Strategist. Social media is no longer just a job title ; it is a skill set that permeates the entire brand and its strategy.

Skype 130

Skype Marketing & Strategy Multi-Channel Communities 130

SugarCRM

MAY 9, 2014

'[one_half valign="middle"]. Partner Portal. Why Partner With SalesFUSION. [/one_half]. [one_half_last valign="middle"]. [frame style="none"] [/frame]. [/one_half_last]. [divider style="simple"]. Gartner Group and Forrester Research Group predict record levels in Marketing Automation (MA) spending and exponential growth in the field. Many agencies, firms and CRM solution providers already understand the importance of partnering with a MA Company.

Advertising Agencies 89

Advertising Agencies Marketing & Strategy Marketing Strategy B2B Marketing 89

Hinge Marketing

MAY 9, 2014

'If you need to brush up on what Google+ is and why it’s important, make sure to check out Google+ 101. Today, we continue learning about Google+ by understanding the steps your firm should take to get started. 1) Create your firm’s Google+ page. Go to https://plus.google.com/pages/create. Be aware that whoever creates your firm’s page will have the page attached to their Google account.

Google 72

Google Youtube Sales Cycle Marketing Management 72

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Webinar Metrics

Hubspot

MAY 9, 2014

'Starting to notice some droopy shoulders around the office? Does your team need a bit more pep in their step? Sounds like it''s time to plan a team outing! Team outings are a great way to facilitate bonding with your team members, reduce employee stress , and give them the chance to get to know one another outside of the office. And, you know, they''re really fun.

Creativity 61

Creativity Class Tagging Activities 61

Hubspot

MAY 9, 2014

'No matter how long you''ve been creating content, you can get stuck. Writer''s block, they call it. But to you, it''s something much more frustrating than a "block." When writing is something you pride yourself on, not being able to do it wreaks havoc on your confidence. and makes it really hard to do your job, too. The solution to this all? You''ve got to be a proactive brainstormer.

Creativity 59

Creativity Analytics Practices Process 59

Adobe Experience Cloud Blog

MAY 9, 2014

'Author: Jason Thibeault Filling the pipeline with leads? Good for you. But how many of those leads – which you worked so hard to generate – get lost in the ether of the digital world? Forget that. Let’s use digital to turn those leads into buyers instead. Or even better, let’s get them applauding for our products… Why settle for buyers when you could have best friends?

Lead Scoring 105

Lead Scoring Lead Ranking Leads Lead 105

Hubspot

MAY 9, 2014

'This post originally appeared on the Insiders section of Inbound Hub. To read more content like this, subscribe to Insiders. I have a new favorite power couple. No, I’m not referring to “Brangelina” or “Kimye,” I’m talking about “Smarketing.” If this is the first time you’re hearing of Smarketing, let me break it down to just four words: marketing and sales alignment.

Work Management 52

Work Management Buyer Personas Marketing Management Barriers 52

Biznology

MAY 9, 2014

'We all know how Ukraine is struggling to not only stand up to Russia, but to also become a new democracy that could eventually attract investments from the West. Awareness is not the issue. Perceptions are! If Ukraine can somehow survive and retain its independence, it can learn from other country branding efforts by similar nations adjacent to mother Russia.

Brand Identity 130

Brand Identity Branding Skype Trust Marketing 130

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In the B2B marketing toolkit, white papers can be a powerful option for reaching decision-makers and experts, presenting them with interesting information that improves their perception of your organization's competence and thought leadership. That said, a poorly executed whitepaper will not only be unable to influence your desired audience but will also come with significant costs that other assets won't incur.

Paper

Hubspot

MAY 9, 2014

'Organizations vying for grants from foundations are looking for increased transparency from those grant-makers. Charity Navigator has responded to the need by updating their rating system to launch in 2016. The Foundation Center has also increased their efforts to help foundations be more transparent. This week, the National Committee of Responsive Philanthropy (NCRP) has also responded to the need for transparency by launching Philamplify , a website to gather feedback on foundation transparen

Transparency 51

Transparency Peer-to-peer Ethics Aggregators 51