Someone once told me that "how-to" content is really great for business blogging. Since I want to be a good inbound marketer, I thought I'd take a stab at writing a "how-to" blog post , and teach everyone how they can become a spammer. also heard that accessibility is important in your writing, so I narrowed it down to just 20 steps. If you haven't made up your new year's resolution yet -- or you've already failed at three or four and need a new one to tackle -- any and all of these 20 steps would be excellent considerations. Enjoy. Social Media. 3) Hijack someone else's hashtag. Blogging. MORE >>

It used to be that every company was competing for a spot on the search engine superhighway, but in a fragmented social mobile search environment, this is no longer the case. Watch Spencer and Chris discuss targeted discovery and the future of SEO. Be sure to tune in every Friday for more discussion of the latest trends in the Marketing Technology Industry. Follow @SyneCoreTech MORE >>

If you're relying heavily on old-school marketing tactics -- radio and TV commercials, cold calling, email spamming, direct mail, that sort of interruptive stuff -- you might be seeing a decrease in the success of your efforts. Because consumers are getting smarter at blocking you out, and they have been for quite some time. More tools are bought today than ever before to block out advertisements. In other words, consumers have found yet another way of telling us these ads are annoying, and that we need to stop interrupting and start listening. 1) DVR. How is this possible? No problem at all! MORE >>

by Jason Miller Mitch Joel is a digital marketing expert. blogger, podcaster, author, and passionate entrepreneur, Marketing Magazine recently dubbed him the “Rock Star of Digital Marketing”. He is also the president of Twist Image, an award Digital Marketing and Communications agency. recently caught up with Mitch Joel to get his thoughts on upcoming trends in social and online marketing. Marketo: In a recent blog post of yours, The Nick of Real Time , you asked the question, “Are customers’ expectations getting out of control with real time engagement?” wrote a blog post about it. MORE >>

Make a resolution to be more productive in 2013. Follow these 20 tips, and you’ll see your sales productivity will skyrocket. Learn a new sales approach  Instead of getting stuck on one sales technique, keep your mind open and be ready to adapt to your prospect. Going into the sale with an open mind enables you to quickly adjust your sales technique to deal with different types of prospects. Start by evaluating your teammates. What do the reps around you do differently? Expand your repertoire so you have more approaches from which to choose when contacting a prospect. Missed your quota? MORE >>