Marketing Insider Group

JANUARY 16, 2016

B2B Instagram accounts tend to have a bad reputation. They usually feature a lot of employee group shots, maybe some at industry conferences, or even office images if they’re lucky enough. The post The Best (And Most Beautiful) B2B Instagram Accounts appeared first on Marketing Insider Group.

B2B 129

B2B Best Practices Conference B2B Marketing 129

Integrated B2B

JANUARY 16, 2016

Marketing automation is a time-saving action, and nurturing leads is a smart business practice. It stands to reason that both efforts can work together to create a dynamic, effective result. Now, that may sound simple, but it’s actually a strategic initiative that leads to qualified sales leads, which turns into greater sales revenue. The challenge is how to properly lay out and execute a plan of action that is productive, manageable and measurable.

Sales Qualified Leads 46

Sales Qualified Leads SMS High Quality Lead Marketing Automation 46

Hubspot

JANUARY 16, 2016

This post originally appeared on HubSpot's Sales Blog. To read more content like this, subscribe to Sales. In my freshman year of high school, I was on the cross-country team. My coach always used to say that the most important thing to remember about running was that the end of the race held as much importance as the beginning. And it’s the same in the workplace.

Hubspot 44

Hubspot Order Spending Product 44

Content Standard

JANUARY 16, 2016

Google remains the industry giant, but its lead in the online search game is seeing increased competition from two major rivals: Yahoo and Bing. That poses a tough question for marketers: Should their SEO strategy consider the lesser rivals to Google’s online search engine? Or does optimizing for Google alone get the job done? The questions come in light of new numbers that show the modest but enduring strength of Bing and Yahoo against Google.

SEO 40

SEO Marketing & Strategy Traffic Hubspot 40

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Integrated B2B

JANUARY 16, 2016

Marketing automation is a time-saving action, and nurturing leads is a smart business practice. It stands to reason that both efforts can work together to create a dynamic, effective result. Now, that may sound simple, but it’s actually a strategic initiative that leads to qualified sales leads, which turns into greater sales revenue. The challenge is how to properly lay out and execute a plan of action that is productive, manageable and measurable.

Sales Qualified Leads 40

Sales Qualified Leads SMS High Quality Lead Marketing Automation 40