Contently

OCTOBER 2, 2016

Here’s what you missed while you weren’t proving Darwin’s Theory of Evolution like this guy … Harvard Business Review: Bad Writing Is Destroying Your Company’s Productivity. Selected by Jess Black, head of events. Spoiler Alert: Writing well is an important business skill. Everyone knows that, but somehow even high powered executives, like Marissa Mayer, are still sending out gobbledygook company announcements and punctuating their emails with nonsensical parentheti

Marketing AI 98

Marketing AI Paid Search Agency Work Management Advertising Agencies 98

LeadSquared

OCTOBER 2, 2016

Two things teach us valuable lessons: experience and example. This story has both. It takes great courage to start something new. Even greater to soldier on when the industry gets crowded with heavily funded competition. But what is most courageous of all, is realizing that somewhere you went wrong, being wise enough to accept it, and gracious enough to share your story for everyone to benefit from.

Planning 52

Planning Marketing Plans Work Management Marketing Management 52

TaylorMadeIn KEW

OCTOBER 2, 2016

The surest sign of autumn for me is when my guilty pleasure (yes, I confess) once again appears on our Saturday night televisions here in the UK – the annual glitter-fest that is Strictly Come Dancing. Despite the strange mix of soap stars, news readers, athletes, and people I never heard of, from now until Christmas there will be no Saturday nights out for my household.

Advertising Agencies 53

Advertising Agencies B2B Marketing B2B Planning 53

Integrated B2B

OCTOBER 2, 2016

When the CEO of all too many B2B companies sits down to decide on the three- or five-year strategy, a select group of executives are typically asked to front up with factual data and strategic opinions: The Chief Financial Officer, the Chief Commercial Officer and the Chief Operations Officer. Equipped with their inputs, the CEO usually feels he or she has enough information to formulate the strategy (perhaps supplemented with external advice).

Opinions 53

Opinions CMO Paid Search Agency Social Media 53

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Brandfolder

OCTOBER 2, 2016

In today’s digital marketplace, logo design trends come and go faster than [Snapchats]([link] from the [Kardashians]([link] Designers are in fierce competition for consumer attention, and as a result, today’s most.

Design 40

Design Trends 40