The Top Conversion Conferences for CRO Experts in 2018

The Top Conversion Conferences for CRO Experts in 2018

Godfrey Junior
Written by Godfrey Junior
February 21, 2018

2018 is well upon us—but conference season is just getting started.

We’ve pulled and outlined the best places for CRO experts to network, learn, and share this year—across the continents (and the interwebs).

UNITED STATES

What: CXL Live 2018
Where & When: Austin, Texas USA; March 28-30
How much: $1299 (without room) – $3198 (for 2, with a double room). These prices are for January—ticket costs go up to $100 each month.
Why go? ConversionXL has always been at the top of the conversion conference lists—and their speaker’s list reflects that. But what makes CXL Live special is the unique networking opportunities that arise. The team routinely books out the entire resort for conference attendees. You’ll share the space, meals, discussions, and ideas over the 3-day conference window.
Who should Attend? Conversion Optimization Experts, Digital Marketers, eCommerce Retailers, SEO Experts, and Growth Hackers

What: SMX Conference
Where & When: Seattle, Washington, USA; June 11-13, 2018
How Much: About $1795 all-access pass, $2595 all access + workshop
Why go? Exclusively designed for SEO and SEM experts. Attendees are taught trends and tactics for advanced search engine marketing. This also covers advanced testing techniques—useful for conversion optimizers who work in this space. The conference is held on different dates in London, Munich, France, and San Jose.
Who should Attend? Conversion Optimization Experts, SEO Experts, Search Engine Marketers

What: Traffic & Conversion Summit 2018
Where & When: San Diego, California; February 26th – 28th
How Much: $1495 All access ticket, there’s a 25% discount price
Why go? Learn new traffic channels and what really works now in digital marketing. Understand new selling models and new conversion breakthroughs. Speakers will cover topics from analytics, data, conversion optimization, content marketing, search engine marketing, monetization tactics, paid traffic and demand generation, social media marketing and hacks + tools to achieve better results. This is recognized as one of the largest and best marketing conferences to learn strategies for conversion optimization.
Who should Attend? Conversion Optimization Experts, Digital Marketers, eCommerce Retailers, SEO Experts, and Growth Hackers

What: ConveyUX
Where & When: Seattle Washington; February 27th – March 1st 2018
How Much: Full access pass $1195, Full access pass final (late attendees) $1495
Why Go? Understanding the trends in UX/UI is key for understanding the modern conversion rate optimization landscape. Learn strategies and tactics for building an efficient product design, designing for AR/VR and more.
Who should Attend? Conversion Optimization Experts, Developers, Digital Marketers

What: LeadsCon Las Vegas
Where & When: Las Vegas; March 5th – 7th 2018
How Much: Early Bird (Full Access) – $1,095 until Feb 9th 2018, Top Value (Total Access) – $1,345
Why Go? Meet and network with some of the top Lead generation experts. Workshops don’t only revolve around lead gen; there are SEO, CRO, content marketing and other digital marketing sessions that are vital for business growth and success.
Who should Attend? Conversion Optimization Experts, Content Marketers, SEO Experts, Digital Strategists

What: LeadsCon – B2B Connect to Convert
Where & When: October 3rd – 5th
How Much: $940 for full access for both B2C and B2B sessions
Why Go? If you’re a B2B agency or company—then this is the place to learn to isolate a company’s key decision makers and turn them into leads. It’s all about lead generation, with a focus on B2B. You will learn lead nurturing, attributions and attend a content master class among other things.
Who should  Attend? Conversion Optimization Experts, Digital Marketers, eCommerce Retailers, SEO Experts, and Growth Hackers and B2B marketers

What: HeroConf Austin
Where & When: Hilton Austin; April 16-18, 2018
How Much: Conference Pass – $1250, Conference + Excel Hero Pass/ Account Hero Pass/ Agency Hero Pass – $2425,
Why Go? Sessions include – Paid social, Paid search, Mobile, CRO, Programmatic, Attribution, Career Growth, Reporting Analysis and Ad Copy. Among the speakers is Peep Laja, Tyson Quick, Fred Vallaeys and Michael Akkerman. PPC is important in conversion optimization, and understanding trending and new aspects is vital for any CRO expert.
Who to Attend? Search Engine Marketers, Media Buyers, Conversion Optimization Experts, Digital Marketers, and Growth Hackers

What: MozCon 2018
Where & When: Seattle, Washington; July 9 -11, 2018
How Much: Early Bird rates (Moz Subscriber – $849) (General Admission – $1349) Separate Hotel booking.
Why Go? Moz is known for their great SEO products and tools. Being one of the top SEO tools, you can expect the best insights and knowledge on Search Engine Optimization and Search Engine Marketing. Topics for this year include; How to get big links, data-driven design, writing a customer copy that converts, content marketing, email marketing and more!
Who should Attend? Conversion Optimization Experts, Digital Marketers, eCommerce Retailers, and SEO Experts.

What: Social Media Marketing World
Where & When: San Diego, California; February 28 – March 2, 2018
How Much: All access ticket costs $1597
Why Go: In today’s digital world, social media has become an important marketing and advertising avenue for any business. Whether you’re an agency or a CRO consultant, social media is important to reach better sales. In this conference, you will learn tactics to grow and monetize your social media following among other content marketing related tactics.
Who should Attend? SM Marketers, Copywriters, Conversion Optimization Experts, eCommerce Retailers, and SEO Experts.

UNITED KINGDOM

What: Digital Growth Unleashed 2018 (Formerly, Conversion Conference)
Where & When: Las Vegas, May 16-17, 2018; London, October 17-18, 2018; Berlin, November 13-14, 2018
How Much: From $497 (USA), 95 Euro (Berlin, 1 day, Super Early Bird), £395.00 (London 1 day, Super Early Bird)
Why go? Since 2010, Digital Growth Unleashed has hosted thousands of marketers in Europe and the US. Their annual conferences are massive. With four tracks, each speaking to different phases of the customer life cycle, full teams will be able to cover the most ground.
Who should Attend? Conversion Optimization Experts, Digital Marketers, eCommerce Retailers, SEO Experts, and Growth Hackers

What: Conversion Elite
Where & When?: London, United Kingdom; June 6th, 2018
How Much: £356.40
Why Go? Learn new methodologies, tools, and tricks to exceed those quarterly benchmarks. Conversion Elite is also an ideal place to network and meets some of the top CRO experts globally. It’s designed for any intermediate level optimizer: consultant, practitioner, or in-house.
Topics: Optimization, Growth, Analytics, UX, Online Psychology, A/B Testing, Optimization in AI
Who should Attend? Conversion Optimization Experts, Digital Marketers.

CANADA

What: Unbounce Call-to-Action 2018
Where & When: June 25th-27th, Vancouver Canada
How Much: $999 General Access. Sales end on February 28th.
Why go? CTA promises to “cut the fluff”—and bring you the best new tactics across the optimization spectrum. Learn from experts in email marketing, PPC, copywriting, content marketing and much more. A great conference for “do-it-all” marketers, at CTA you can learn a bit of every marketing discipline to help a business grow.
Who should Attend? Conversion Optimization Experts, Digital Marketers, eCommerce Retailers, SEO Experts, and Growth Hackers

EUROPE

What: Superweek Hungary 2018
Where & When: From Jan 29 – Feb 2, 2018, At Hunguest Grandhotel Galya, Hungary, Bus available for commuting from airport to venue to town or back forth.
How Much: Prices verified from January 22, 2018, Full 5-day-pass with accommodation in shared double room + airport transfer (per person) € 1930 + € 485.10 VAT
full 5-day-pass with accommodation in single room + airport transfer (per person) € 2250 + € 542.70 VAT More packages available
Why Go? One of the biggest conversion optimization events with analytics and conversion experts from all over the world. Topics covered include GDPR and ePrivacy, machine learning analytics, AI in marketing, analytics nightmares, attribution and many more.
Who should Attend? Conversion Optimization Experts, Digital Marketers, eCommerce Retailers, SEO Experts, and Growth Hackers

What: 3XE – Conversion Marketing Conference
Where & When: February 8th, 2018, at Croke Park, Jones’ Road, Dublin 3, Ireland
How Much: Standard ticket €295 – ends January 12th, Last chance ticket €395 – ends February 8th (Buy 2 or more and get 25% discount) and VIP at €595 only 6 tickets left
Why Go? 1 day packed with 6 or more workshops from the top online internet companies (Facebook and Google). You learn to implement content and social media marketing into your business. With 20 speakers from around the globe, you receive insights on digital marketing, data science, ads, content marketing, and search engine marketing.
Who to Attend? Conversion Optimization Experts, Digital Marketers, eCommerce Retailers, SEO Experts, and Growth Hackers

What: AdWorld Experience
Where & When: Zanhotel Europa via Cesare Boldrini 11, 40121 Bologna, Italy, April 12th -13th 2018 18:00 CEST
How Much: €182.99 – €402.59 10% OFF when you share the event on 2 social networks and 20% OFF when you are under 25 and working for a startup born less than 3 years ago.
Why go? The event is packed with 30 PPC masters who share PPC optimization stories and tactics. Topics range from Adwords, Facebook Ads, LinkedIn Ads, Conversion Rate Optimization and PPC tools. Networking party to meet some of the top PPC experts worldwide.
Who should Attend? Conversion Optimization Experts, Digital Marketers, eCommerce Retailers, SEO Experts, and Growth Hackers

What: Conversion Hotel 2018
Where & When: Texel, Netherlands, November 16th -18th
How Much: Register for ticket notification
Why go? In this conference leading conversion optimizers from around the world share their take on Optimization, Growth, and strategy, Copywriting, UX, Analytics, Psychology and more. In 2017, they had presentations from Joost De Schepper (Lead Conversion Optimization @ Spotify) and Ronny Kohavi (General Manager, Analysis, and Experimentation @ Microsoft) and other world-renowned conversion optimizers and digital marketers.
Who should Attend? Conversion Optimization Experts, Digital Marketers, eCommerce Retailers, SEO Experts, and Growth Hackers

What: Emerce Conversion
Where and When: April 12, 2018, Pakhuis de Zwijger, Piet Heinkade 179, 1019 HC Amsterdam
How much: Regular – € 497,19, incl. 102,19 € servicekosten & BTW, Emerce Leden – € 373,77 incl. 78,77 € servicekosten & BTW
Why Go? Take a day to listen to conversion success stories, strategies that worked, and the trends that are taking place in digital marketing that are likely to affect conversion optimization. With world experts as speakers, you can learn so much from top influencers, marketing pros, and CRO experts.
Who should Attend? Conversion Optimization Experts, Digital Marketers, Search Engine Marketers

What: Contra 2018
Where & When: ISS DOME Düsseldorf, June 14 – 15, 2018
How Much: Online Streaming – €299, Regular €369, VIP €799
Why Go? Their motto is: “Learn from the best!” They invite serious individuals from different companies to talk on different topics on digital marketing including lead generation, mobile optimization, email marketing, influencer marketing, social media marketing, among others. All these topics are important in building a productive and profitable business with high conversion rates.
Who should Attend? Conversion Optimization Experts, Digital Marketers, eCommerce Retailers, SEO Experts, and Social Media Marketers

What: Conversion Jam
Where & When: Stockholm, Sweden or Oslo Netherlands
How Much: Not finalized, but you can save so much as an early bird before the 2018 site is up.
Why Go? Being the world’s largest conversion & growth events, this is a great place to learn advanced conversion optimization strategies that can help any company increase conversions rates. It’s also perfect for CRO consultants and growth hackers to boost their skills and get working new conversion rate optimization strategies
Who should Attend? Conversion Optimization Experts, Digital Marketers, eCommerce Retailers, SEO Experts, and Growth Hackers

AUSTRALIA

What: PPC Masters
Where & When: February 22, 2018
How Much: All access pass for Conference, Seminar 1, Seminar 2, Seminar 3 and Seminar 4 costs €1,719.55. You can choose to attend the conference only or difference seminars. Each seminar costs €296.31 and the conference costs €534.31
Why go? Like it reads, this is a PPC event for masters in PPC. Topics covered include Adwords, PPC Traffic, and Search Engine Advertising. Experts will share the secret tools and strategies that work for them.
Who should Attend? Conversion Optimization Experts, Media Buyers, Search Engine Marketers

What: Digimarcon
Where & When: Multiple locations including online streaming and on different dates.
How Much: Virtual Pass Super Early bird (Ends Jun 15): $197, Early Bird (Ends October 19): $247, Standard Rate (October 20 – November 16): $297, Late Rate: $347 (November 17)
Why Go? This event gives you unique access to rewatch the conference online. The conference is divided into different session every day, for 3 days, with breaks in between sessions for attendees to freshen up and network. Sessions cover topics on content marketing, chatbot marketing, lead generation, inbound marketing, and conversion rate optimization.
Who should Attend? Conversion Optimization Experts, Digital Marketers, Content Marketers, Social Media Marketers.

ONLINE

What: Conversion World 2018
Where & When: Online Conference; April 18-19, 2018
How Much: Single general access ticket costs £420, company costs £900 and Streaming only cost £180. Prices are inclusive of 20% VAT
Why Go: If you’re the kind of person that likes online conferences or you just don’t have the time to travel, this is for you. The all-access ticket invites you to join their private Slack channel, download slide decks, rewatch conference videos, and read specially curated notes.
Who should Attend? Conversion Optimization Experts, Digital Marketers, eCommerce Retailers, SEO Experts, and Growth Hackers

Originally published February 21, 2018 - Updated September 27, 2018
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