B2B Marketing Directions

FEBRUARY 8, 2015

One of the most well-known concepts in marketing is the marketing mix , also known as the 4P's of marketing. The 4P's model of the marketing mix was introduced in the 1960's, and it quickly became a bedrock concept of modern marketing. Despite its popularity and longevity, the 4P's model has been criticized for a variety of reasons. One frequent criticism is that the 4P's focus on the selling organization rather than on the customer.

Effectiveness 70

Effectiveness Marketing Mix Fulfillment Marketing & Strategy 70

JotForm

FEBRUARY 8, 2015

Here we are again with part 4 of our series “Blast from the Past” By now, we have equipped you with a vast collection of 90 free carefully executed GUI sets, 100 icon packs and more than 100 free PSD website templates. With them, building up almost any kind of website, starting from sty.

Blast Campaigns 48

Blast Campaigns Template Best Practices Marketing Websites 48

TaylorMadeIn KEW

FEBRUARY 8, 2015

Social media marketing is for the long-term. And like any relationship, social media relationship-building takes time and effort, and our efforts don’t always translate into immediate results. And it feels hard – even risky – when we’re doing something we’ve never done before. It was only about two years ago that I started integrating social media into my marketing strategy, and it was actually the younger members of my team who pushed me into doing it.

Rules 48

Rules Social Media Ideal Customer Profiles Planning 48

Hubspot

FEBRUARY 8, 2015

'This post originally appeared on Agency Post. To read more content like this, subscribe to Agency Post. Website visitors are banner blind. And if they do pay attention to the display ads cluttering their online experience, they can put a stop to irrelevant messaging by installing an ad blocker. Hey, it''s tough for any brand to compete with plug-ins that can replace banner ads with pictures of puppies and kittens.

Banner Ads 60

Banner Ads Banners Paid Search Agency Ads 60

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