Sun.Jul 07, 2013

article thumbnail

Implementing Your Lead Nurturing Campaigns; Free Templates That Help You Plan

NuSpark Consulting

'Lead Nurture Planning. Considering that around 80% of leads never turn into sales, you need a proper lead nurturing plan, including lead scoring, with the goal to transform those leads you do have into potential sales opportunities. Remember, lead nurturing is the process of delivering highly relevant content to prospects that may have shown some interest in your company but not ready to buy.