Spiralytics

SEPTEMBER 5, 2018

Over the last couple decades or so, ecommerce systems have slowly crept into our daily lives. These days, online giants like Amazon and Alibaba are well-known for their great deals and convenient purchasing options.

eCommerce 76

eCommerce Stats Amazon Purchase 76

Salesforce Marketing Cloud

NOVEMBER 9, 2021

And ecommerce strategy used to involve inter-departmental conversations with stakeholders feeling like they were rolling boulders uphill. While capturing the attention of the C-suite is a positive development, it’s not enough to ensure the success of your ecommerce strategy. Align sales and marketing with your ecommerce goals.

eCommerce 97

eCommerce Buy Marketing & Strategy B2B 97

Scoop.it

SEPTEMBER 2, 2021

In addition, there is one more tool that is mostly overlooked by marketers, i.e., marketing presentations. Marketing presentations can do wonders when it comes to pitching ideas to management/clients, proposing a new marketing campaign, and launching a new product. Begin Your Presentation with a Bang. Here we go!

Tips 96

Tips Paid Search Agency Marketing Management High Quality Lead 96

Optinmonster

AUGUST 14, 2023

Are you looking for a complete eCommerce launch checklist to ensure a successful takeoff of your online business? Starting an eCommerce store can be overwhelming. In this article, we’ll share a straightforward and easy-to-follow eCommerce launch checklist. ” But what is a good conversion rate?

eCommerce 52

eCommerce Top of Funnel Fulfillment Paid Search Agency 52

Biznology

JUNE 30, 2020

The game continues to change in the eCommerce space as fraudsters get more intelligent by the day. There is a lot of risk exposure for eCommerce stores due to the impact fraud can have. Let us take a closer look at some of these fraud detection tools available in the eCommerce space. Using Machine Learning.

eCommerce 104

eCommerce Act-On Lead Scoring Lead Ranking 104

Contently

APRIL 3, 2019

To make sure everyone can reference and benefit from the day’s insights, we’re publishing the presentations in full here. Scroll down for links to each deck presented at Summit. Speakers: Whitney Jones, Director, Enterprise Digital Marketing & Ecommerce, Cardinal Health ( Slides ).

Enterprise Management 112

Enterprise Management Peer-to-peer Content Work Management 112

Salesforce Marketing Cloud

OCTOBER 7, 2021

If you’re a retailer, you don’t wait until November to think about the holidays like the rest of the world — you rev up during the summer for holiday ecommerce success. Traditional ecommerce success benchmarks may not be practical. Can you optimize product presentation and recommendations to increase order size? Get the guide.

eCommerce 96

eCommerce Contingency Planning Conversion Rate Multi-Channel 96

Huptech Web

MARCH 16, 2023

Table Of Contents Introduction What is eCommerce Personalization? Why is Personalization the Future of eCommerce? What are the Benefits of eCommerce Personalization? With the global pandemic accelerating the shift to eCommerce, businesses face the challenge of standing out in an increasingly crowded marketplace.

eCommerce 52

eCommerce Trends Personalization Marketing AI 52

Outgrow

AUGUST 12, 2020

10 Customer Acquisition Strategies For Your eCommerce Business . Customer acquisition for eCommerce business takes a lot of time. There are many common strategies for eCommerce customer acquisition. Here are some other strategies for improving customer acquisition for your eCommerce business. . I’m sure some are familiar.

Acquisitions 75

Acquisitions eCommerce Marketing & Strategy Business 75

Hubspot

NOVEMBER 21, 2019

If you have a promising idea for an online ecommerce business, that's great. An ecommerce business plan is especially important, with an increasing number of shoppers conducting their business online. Having an ecommerce business plan keeps you organized and is useful when seeking investors who need to understand your company.

eCommerce 90

eCommerce Template Planning Examples 90

Scoop.it

MAY 18, 2021

In this article, we’ll explain the potential advantages of curated content in your eCommerce marketing strategy and share some ideas of such pieces. New trends in eCommerce emerge every year, and some then become macro trends that are with us for a long time. Features of Curated Content. Inspiring and Striking: Quotes & Stats.

Curation 97

Curation eCommerce Business Content 97

Unbounce

OCTOBER 24, 2019

It’s the worst fear of every ecommerce marketer. Everything You Need to Know About Ecommerce Landing Pages (But Were Afraid to Ask). These campaigns can sputter for all sorts of reasons, but there’s a common blunder that tons of marketers make: they send their traffic directly to product pages on their ecommerce storefront.

Landing Pages 94

Landing Pages eCommerce Design Paid Search Agency 94

Conversica

APRIL 28, 2021

Website chat is extremely common on ecommerce websites or for customer support. The post Blog: Human-Like Conversational AI: Past, Present, and Future first appeared on Accelerating Revenue with Intelligent Virtual Assistants. Website chat helps connect website visitors with the information they seek.

Marketing AI 96

Marketing AI Conversion Lead Ranking Case Studies 96

SEMrush

JANUARY 2, 2019

eCommerce brands still need to work hard to convince users to click-thru to their websites. These 5 essential structured data elements should be present on every eCommerce website and will provide social proof to the user, a better understanding of each page for search engines, and a better “curb-appeal“ for each search listing.

eCommerce 94

eCommerce Marketing Websites Brand Identity Branding 94

Hubspot

APRIL 19, 2022

When choosing a platform for your ecommerce business, it’s important to do your research. That means deciding whether you should build your own ecommerce site instead of using an existing marketplace or platform or pair third-party tools with your site — like using HubSpot’s Sales Hub on your Shopify or BigCommerce store.

eCommerce 63

eCommerce CMS Development Industry CMS Best Practices 63

Convince & Convert

FEBRUARY 20, 2015

Image via BigStockPhoto.com Last Thursday, Re/code revealed that Pinterest is laying the groundwork for an eCommerce “buy” button. And when it comes to eCommerce, Pinterest already dominates many of its competitors. An eCommerce Edge These statistics beg the question: Why does Pinterest have an eCommerce advantage?

eCommerce 166

eCommerce Buy Digg Social Networks 166

Liveintent

JULY 6, 2021

The pandemic presented D2C and eCommerce brands with a unique opportunity: grow their businesses by reaching stuck-at-home audiences directly with online content and products. How has the pandemic affected D2C and eCommerce? Each brand faced its own unique set of challenges during the pandemic. ” Liked this content?

eCommerce 71

eCommerce Brand Identity Branding Ad Exchange 71

Zoominfo

JANUARY 20, 2021

However, eCommerce has become an outright juggernaut in these recent, strange times. In response, eCommerce sites sprouted up in greater numbers in 2020, according to ZoomInfo’s data. Figure 1 : Companies began adding more eCommerce technology as the first wave of the pandemic took hold. Face masks? Source: ZoomInfo.

Zoominfo 246

Zoominfo eCommerce Loyalty Paid Search Agency 246

Mailmunch

JUNE 29, 2021

Customer retention is one of the most neglected parts of modern eCommerce marketing. . As an online store owner, you’ve no doubt seen how so many eCommerce marketing strategies are focused on getting new customers to buy from you for the first time. . Automating customer retention. Reactivation emails.

Lead Scoring 68

Lead Scoring Lead Ranking eCommerce Automation 68

ClickZ

FEBRUARY 19, 2020

30-second summary: Capgemini’s white paper covers eight important replatforming considerations that retailers should ask before updating their ecommerce ecosystem. When it comes to ecommerce, the replatforming journey can be daunting and overwhelming. Question #2: How clean is your catalog data?

eCommerce 102

eCommerce Ning Allocation Work Management 102

Outgrow

MAY 3, 2021

How to Boost eCommerce Sales Using Interactive Content. It's a tool that accelerates the buyer’s journey, leading to an increase in your eCommerce sales. Firstly, Why Should You Use Interactive Content in eCommerce? Interactive content is essential in the eCommerce business’s sales process because: 1. Want to see how?

eCommerce 52

eCommerce Work Management Content Marketing Management 52

Salesforce Marketing Cloud

MARCH 31, 2022

Timing is everything — especially when it comes to ecommerce. Take a minimum viable product (MVP) ecommerce approach. What is an MVP in ecommerce? Consider it the “fast track” of ecommerce deployments. Consider it the “fast track” of ecommerce deployments. What is an MVP in ecommerce?

eCommerce 52

eCommerce Product Merchandising Conversion Rate 52

Webbiquity

MAY 30, 2023

Conversely, marketers are most likely to see cuts in the ecommerce/retail & fashion, manufacturing, government, logistics, and science/technology & space sectors. Remote work can present obstacles to communication, but if employees are engaged and see the business investing in them, they’ll be more collaborative and productive.

Marketing Budget 278

Marketing Budget Marketing Budget Creation Top of Funnel Marketing Strategy 278

Scoop.it

JUNE 1, 2021

Meticulously selected and creatively presented, curated pieces can enrich the content strategy of every online retailer. Now let’s move on to the five main principles of curation that any eCommerce business should keep in mind while crafting their content marketing strategy. Unique content is the face of every eCommerce brand.

Curation 55

Curation eCommerce Content Marketing Brand Identity 55

ClickZ

JULY 26, 2019

A new survey by ecommerce platform BigCommerce evaluates how consumers’ expectations of free shipping policies influence shopping cart abandonment and store satisfaction. The report also looks at the opportunities presented to retailers by expanding shipments to a global audience (and what may be preventing retailers from shipping globally).

eCommerce 99

eCommerce Amazon Customer Satisfaction Fulfillment 99

Convert

SEPTEMBER 13, 2021

If there’s one thing you can count on, it’s that the way you present your pricing impacts conversions. The presentation of numbers heavily influences our perception. As an eCommerce retailer, there are a number of simple and effective pricing tests that you can run no matter your industry vertical or audience. But always test!

Pricing 64

Pricing Price eCommerce Case Studies 64

Anyword

AUGUST 6, 2020

I’ve written here before about the transformation in user behavior caused by The Great Upheaval, and the dramatic increase in ecommerce sales as a result. Maybe your favorite eCommerce fashion site. On the contrary, there are countless eCommerce advertisers that are driving sales. No Time Like the Present. Let’s dive in.

eCommerce 52

eCommerce Intent ROAS Content 52

Anyword

AUGUST 5, 2020

I’ve written here before about the transformation in user behavior caused by The Great Upheaval, and the dramatic increase in ecommerce sales as a result. Maybe your favorite eCommerce fashion site. On the contrary, there are countless eCommerce advertisers that are driving sales. No Time Like the Present. Let’s dive in.

eCommerce 52

eCommerce Intent ROAS Content 52

Optinmonster

APRIL 8, 2024

It looks like this: According to a study by Baymard Institute , eCommerce websites should have 2 types of breadcrumbs: hierarchy- and history-based breadcrumbs. That’s where a ‘Back to results’ link like this one from Lowes comes in handy: Keep in mind that shoppers can land on your eCommerce product pages in a variety of different ways.

Product 94

Product Lead Ranking Urgency Marketing Cross-Selling 94

Customer Experience Matrix

APRIL 15, 2024

The ecommerce world has managed this to some extent, with ‘headless’ solutions and standards enforced by the MACH alliance. That’s certainly their goal but so far results are limited by the effort to accurately capture all the nuances of one system and present them to another without losing anything in translation.

Enterprise Management 136

Enterprise Management Work Management Marketing Management Marketing AI 136

TrustRadius Marketing

DECEMBER 10, 2019

Ecommerce has been exploding over the past few decades. But while physical storefront retail sales may be slowing down, ecommerce is heating up. Overall, this has helped set the stage for rapid development and expansion in the ecommerce world. . Social media selling has emerged as one of the next big ecommerce arenas.

eCommerce 52

eCommerce Work Management CMS Development Marketing Management 52

Martech

JANUARY 10, 2024

We spoke about his circuitous path to marketing through electrical engineering and the early days of ecommerce at GE Healthcare, where he worked for many years, reporting to both the CMO and CIO. Presenting at conferences is very different from a writing forum. A: Sign me up any day, I’d rather be on stage presenting!

Marketing AI 103

Marketing AI eCommerce Peer-to-peer CMO 103

SmartBrief - Marketing

DECEMBER 18, 2023

In fact, Adobe Analytics reported record ecommerce sales with $9.8 The same research team also explored some forward-looking aspects, including which priorities of large retailers will shape 2024 ecommerce planning. billion spent online on Black Friday and $12.4 billion spent on Cyber Monday, which were increases of 7.5%

Customer Surveys 69

Customer Surveys eCommerce Enterprise Management Work Management 69

Porch Group Media

APRIL 2, 2019

The Growth of eCommerce – Are You Ready. Global ecommerce is growing at an unprecedented pace. In the US alone, ecommerce represents almost 10 percent of retail sales — a figure that is growing by nearly 15 percent each year. In fact, eCommerce/digital influences up to 56% of in-store purchases. source – Shopify).

eCommerce 49

eCommerce Advertising Agencies Amazon Lead Ranking 49

Hubspot

NOVEMBER 26, 2018

As it turns out, there's been a shakeup in the ecommerce leaderboard. Here's how the ecommerce wars are shaping up, and who's taking the lead in this year's holiday season. Walmart, meanwhile, is eyeing 2018 ecommerce sales growth of 39.4% -- more than 2X as much as Apple's. Walmart Overtakes Apple. Source: eMarketer.

eCommerce 69

eCommerce Emarketing Lead Ranking Amazon 69

Liveintent

DECEMBER 13, 2022

However, this change presents a valuable opportunity for small-to-medium-sized retailers because as demand for performant retail media inventory surges, so does the need for addressable retail inventory. The power of email newsletters. ” Retail media isn’t going away.

Spending 114

Spending Ads Advertising Agencies eCommerce 114

SmartBrief - Marketing

DECEMBER 18, 2023

In fact, Adobe Analytics reported record ecommerce sales with $9.8 The same research team also explored some forward-looking aspects, including which priorities of large retailers will shape 2024 ecommerce planning. billion spent online on Black Friday and $12.4 billion spent on Cyber Monday, which were increases of 7.5%

Customer Surveys 52

Customer Surveys eCommerce Enterprise Management Work Management 52