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| | BUZZ MARKETING FOR TECHNOLOGY
DECEMBER 19, 2012 Personalizing With Purpose
Posted in CRM eCommerce Personalization. Most e-commerce sites still struggle to leverage the growing wealth of customer data to which they have access. However, the website is just one of several channels—and consumers don’t think in channels, they think in brands. Moreover, this year Cyber Monday sales alone hit $1.98 billion. Following the Leaders. The Path to CRM Nirvana.
| | HUBSPOT
NOVEMBER 24, 2010 7 Ways eCommerce Can Grow Their Email Marketing Database
The truth is that the large majority of visitors to eCommerce websites will not make a purchase and end up exiting anonymously – leaving those companies no opportunity to reach out to potential customers. Even for those interested enough to make it to the checkout process, 88% of consumers admitted to abandoning shopping carts according to Forrester Research. Sign Up!
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| | HUBSPOT
FEBRUARY 23, 2012 12 Ways to Create a User-Friendly Website Registration Process
As a user, registering for websites is no fun. But it's part of doing business in the online world, and because most website visitors are quite used to the process, they've also come to have pet peeves over UX and UI choices businesses make around their registration process. Because if you rub your site visitors the wrong way when they're trying to register for something on your site, you might just lose a lead or customer because of it. 12 Ways to Create a Seamless Website Registration Process for Your Visitors. Why does this matter? Group fields logically.
| | DELICIOUS B2BMARKETING
OCTOBER 1, 2010 Integrate Social Networks with your Corporate Website with ‘Social Sign On’
Since then, we’ve discussed a vision of how corporate websites and social networks would integrate ( roadmap: see these 8 stages of integration ) and today, the tools and technologies are finally here to make that happen. As a result, users don’t have to initially register to your website in order to verify their identity. Or do I interpret this wrong? Expect more now.
| | WEBBIQUITY
JANUARY 28, 2013 11 (of the) Best SEO Tools and Keyword Research Guides of 2012
How can you develop a keyword strategy that will set your site (or your client’s site) apart from the competition? Aaron Wall interviews Duane Forrester of Bing about the search engine’s new SEO tools and product roadmap. 22 Free Keyword Research Tools by Practical eCommerce. What are the best tools for finding and eliminating broken links? 5 STARS. 5 STARS.
| | BLUE FOCUS MARKETING
SEPTEMBER 16, 2012 2012 #Nifty50 Top Men in Technology on Twitter
Jeff is the true social media visionary who created SupplyChainNetwork ( @SupplyChainNtwk ) & The Social CMO , a blog that brings 35 senior marketing minds together and is now one of the top Ad Age Power 150 Marketing sites. former eCommerce retail, media and agency CIO/CMO, Lee is a recognized strategist in the social media, analytics and eCommerce worlds. in August 2006.
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INDUSTRIAL MARKETING TODAY Industrial and B2B Customer Engagement Simplified
| TUESDAY, AUGUST 3, 2010
Home Marketing Matters About Contact B2B Marketing Store Company Website
Industrial and B2B Customer Engagement Simplified by Achinta Mitra on August 3, 2010 in B2B Lead Generation , Content Marketing , Industrial Marketing Strategies , Integrated Industrial Marketing , Social Media Marketing More and more industrial and B2B marketers now view customer engagement as the key to driving incremental sales and revenues. For an eCommerce site
that is easy, it is typically the value of transaction per visit. Free Website
Design Guide: Step-by-Step Guide to Website
(re)Design. MORE >>
CONTENT MARKETING TODAY Small Companies Who Get Social Can Play with the Big Boys
| FRIDAY, JUNE 5, 2009
The good news that I take away from a recent study by Forrester
Research , is that the evolution of the "social Web" will help level the marketing playing field between large and small organizations. The report was written by a Forrester
senior analyst, Jeremiah Owyang, who is, not so coincidentally, has a terrific blog, Web Strategy. And, it is especially good news for small marketers can take advantage of what Forrester
Research calls the new "social Web”. One thing for sure: Having a great website
is essential. Times have changed. MORE >>
DELICIOUS B2BMARKETING Turning Web Site Visitors into Paying Customers
| SUNDAY, MARCH 13, 2011
CRM Mastery e-Journal CRM Best Practice and Industry News Home About Jim CRM MASTERY HOME Research Library Technology Directory Subscribe Turning Web Site
Visitors into Paying Customers by Jim Berkowitz on September 10, 2008 Here are several excerpts from an article by Erica Naone , Turning Visitors into Customers : Business websites
often encourage visitors to leave contact information so that sales staff can get in touch, but this only rarely works. On a ticker tape that runs along the top of a user’s screen, it shows the last 25 visitors to a website
. b2bmarketin MORE >>
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