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The Future of B2B eCommerce Marketing Trends

Webbiquity

The spread of eCommerce has dramatically changed B2B marketing and distribution. While B2B vendors were initially slower to embrace eCommerce than consumer marketers, B2C actually represents a much smaller share of total online sales today. The B2B ecommerce market, however, accounted for $1.8 Guest post by Nina Petrov.

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MarTech’s ecommerce experts to follow

Martech

Ecommerce isn’t only digital anymore, it’s a key part of shopping at physical stores, too. Here are six must-follow experts to help you deliver the kind of ecommerce experience shoppers are looking for. It’s so important and also constantly changing. LinkedIn: Marsha Collier (12.8K followers) X/Twitter: MarshaCollier (229.7K

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How to Advertise Your eCommerce Store on Facebook

Benchmark Email

Facebook remains the most commonly used social media platform, with a whopping 2.8 As an eCommerce business owner, this means when you use Facebook to advertise your eCommerce store, you can get wider reach, engagement, visibility, and ultimately more sales. billion active users.

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8 Ways Ecommerce Content Marketing Influences Conversion Rates

Scoop.it

Many elements influence ecommerce conversion rates. From seasonal upticks and downturns in sales to market trends to consumer behavior tendencies, ecommerce brands must manage a variety of factors when attempting to surpass the average CR of (approximately) 2%. Let’s dive in.

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Paid social measurement: navigating the challenges for ecommerce brands

ClickZ

In this article, we’ll explore some of the difficulties that ecommerce brands face when measuring the impact of paid social and discuss ways to navigate these challenges. This makes it difficult for ecommerce brands to get a complete picture of how well their paid social campaigns are performing.

eCommerce 129
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Facebook Launches 4 New Ecommerce Features via @sejournal, @MattGSouthern

Search Engine Journal

Facebook, Instagram, and WhatsApp are gaining new features that will help retailers get their products in front of more customers and increase sales. The post Facebook Launches 4 New Ecommerce Features appeared first on Search Engine Journal.

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Best Free eCommerce Software

TrustRadius Marketing

eCommerce software is ideal for business owners that want to set up and manage an online store. Picking the right eCommerce platform is an essential step in any business plan for an online store. Click here to read “What are eCommerce Platforms?” Best Free eCommerce Platforms in 2022. Big Cartel.