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Gamification: Gamify Your Website to Improve Dwell Time & SEO

seo.co

Website dwell time is a ranking factor. One solution to improving dwell time on your site and thereby your rankings is gamification. Here we discuss how to use gamification to amplify your SEO & online marketing efforts. Take every opportunity to talk about your new game on social media, your website, off-line, and more.

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How to Humanize Your Brand with Authentic Content

Marketing Insider Group

When a customer takes the time to write a review, become one of your social media followers, or participate in a campaign, it says something about your products: they’re worth shouting about. Instead of publishing self-promotional content on social media, share tips, how-tos, and advice.

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How NOT to Do Social Media - Three Disastrous Social Media C**k Ups

Tomorrow People

The recent sale of former social media darling Digg for $500,000 (it was valued at $175m four years ago) is a timely reminder that in the world of social media , nothing is forever. Behold, three exercises in social media slapstick: Skittles falls prey to Twitter trolls.

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10+ Indispensable (and Free!) Marketing Graders and Social Media Scores

Buffer

You can audit your marketing in many ways—be it a quick-and-simple social media audit or a full-scale blog review. I’ve bookmarked several of my favorites and dug up a handful of other useful graders and tools to come up with this list of 10+ website graders, content scores, and social media ratings.

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SEO For Attorneys: Why is it So Important?

Go Beyond SEO

By optimizing your website for search engines, you can increase your visibility online and attract more new clients and prospects to your law firm. On the other hand, SEO allows you to reach potential clients who are searching for legal services online, regardless of their location.

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The 1-2-3 Guide to Creating Video Content Marketing

Marketing Insider Group

That’s because nowadays, consumers are spending an increasing amount of time on social media platforms like Instagram, YouTube, TikTok, LinkedIn, etc. For starters, social media consumption in the US was boosted by 215% during the 2020 pandemic. But why such a rise in popularity?

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Video Marketing Statistics: What You Must Know for 2023

Optinmonster

30% of people lack the time to create video content but 70% of ‘non-video-marketers’ plan to start online video marketing in 2023. 71% of marketers created social media videos in 2022. 87% say video marketing has increased dwell time on their website. People, on average, watch 17 hours of online video content per week.