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10 Benefits of Video Marketing: Why Use Video for Business

Vidyard

But beyond video’s unique ability to convert like no other, the medium has become especially valuable to data-driven marketers. Apart from being a rich, visual medium, there are a lot of perks to making online video marketing part of your digital strategy. Simply put, the numbers tell a compelling story.

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10 Benefits of Video Marketing: Why Use Video for Business

Vidyard

But beyond video’s unique ability to convert like no other, the medium has become especially valuable to data-driven marketers. Sign Up Free 10 Benefits of Video Marketing Apart from being a rich, visual medium, there are a lot of perks to making online video marketing part of your digital strategy.

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Update Old Content: 8 Ways to Revitalize & Refresh Your Old Content for SEO

seo.co

Reuse and repurpose old content into new mediums OR. If you’re used to writing all your posts, try experimenting with a new mediums: podcasts and video. That way, you’ll get all the SEO benefits of text, but you’ll have a new medium and a slightly different voice to carry your message. or “what type of car should I buy?”

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Sales lift from AOOH averaged nearly 19% across four CPG categories

ClickZ

30-second summary: Audio out-of-home (AOOH) advertising is a medium that allows CPG brands to impact a customer’s shopping experience while physically in the store. Brenner notes that while unique monthly visits to stores dropped slightly, dwell time (e.g. The most significant lift in sales seen in the adult beverage category at 34.1%.

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Preparing for the Cookieless Future – Future-Proof Tactic 2: Navigate Walled Gardens

Digilant

You can even learn how long consumers “dwell” on a given page. Though no two people are alike, the insights are still incredibly valuable and granular, as they allow you to see your advertising ROI by medium. Walled gardens are “walled” for a reason: to protect information. Reviewing the platform’s security measures.

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Infographic skills: No longer optional for journalists

B2B Memes

It encourages your readers to dwell on data they would otherwise skim over. But in this new medium, they have more power, reach, and value. A good infographic combines the visual splendor of print with the accessibility and engagement of the Web. Granted, infographics of this quality are not easily produced.

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How NOT to Do Social Media - Three Disastrous Social Media C**k Ups

Tomorrow People

Unfortunately, not everyone is a fan of your business and trolls don’t just dwell under bridges, you know. Well, the key takeaways are that social media is neither a quick fix method to be approached on a careless whim because it's "the thing to do", nor a medium whose power can be shrugged off as a passing fad.