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SEO For Attorneys: Why is it So Important?

Go Beyond SEO

Additionally, while social media and email marketing can be effective marketing channels, they rely on building a relationship with potential clients over time. Keyword Research Keyword research involves identifying the keywords and phrases that potential clients use when searching for legal services online.

SEO 78
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The 1-2-3 Guide to Creating Video Content Marketing

Marketing Insider Group

That’s because nowadays, consumers are spending an increasing amount of time on social media platforms like Instagram, YouTube, TikTok, LinkedIn, etc. For starters, social media consumption in the US was boosted by 215% during the 2020 pandemic. But why such a rise in popularity?

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Why SEO for Lawyers Can Make or Break Your Case

Go Beyond SEO

But it’s not just about choosing the right keywords and hacking your way to the top of the first page of Google. You won’t just lose a client — a poorly-designed website also impacts your site’s dwell time. So, they rank higher than those that have lower dwell times. And while all 1.5

SEO 107
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Why User Engagement is The New SEO

Oktopost

These metrics include the total amount of time they spend on the site, how many comments they leave, and whether they choose to share it on social media. Dwell Time. The amount of time a user spends on a website before navigating back to the search results page is their dwell time. Semantic Search. Click-Through Rate.

SEO 62
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7 SEO Performance Metrics That Matter to the C-Suite

KoMarketing Associates

Perhaps more importantly, increased investments in social media, content marketing, and broader website initiatives, which all can have significant positive impact on SEO, were also top channels identified. This could include keyword optimization, cross-linking, or new content development. Keyword Visibility.

SEO 121
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Why SEO for Lawyers Can Make or Break Your Case

Go Beyond SEO

But it’s not just about choosing the right keywords and hacking your way to the top of the first page of Google. You won’t just lose a client — a poorly-designed website also impacts your site’s dwell time. So, they rank higher than those that have lower dwell times. And while all 1.5

SEO 68
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The marketer’s guide to reporting on social video engagement

Sprout Social

And with many social media platforms doubling down on video and TikTok-style shorts, it’s no question that video engagement is key. If you haven’t brought video into your social media strategy, consider this your “twist my arm” moment. Going viral for the right reasons is every social media manager’s dream.