NuSpark Consulting

APRIL 13, 2012

Google’s Doubleclick Ad Planner , Compete , and Quantcast are three of the most popular tools for site research. Here’s the link to the digital media research tools. Search engines are called that for a reason- your prospects are searching for information or resources that may help them with a business need. Paid Search.

Paid Content 100

Paid Content Top of Funnel Marketing Funnels Lead Generation 100

Biznology

OCTOBER 28, 2014

One of the biggest problems I have as a small businessman is keeping track of everything: RSS feeds, competitors, backend performance data, social media mentions and trends, sales cycles, reputation warnings, revenue data, my inboxes, my calendar, key RSS feeds, search performance, tasks, and a million other sources of data.

Adsense 80

Adsense RSS Adwords Doubleclick 80

RebelMouse

JULY 13, 2018

Search is getting smarter. During the Google Marketing Live keynote on July 10, 2018, the leading search engine announced new marketing features available on its platform. The announcements come hot on the heels of Google's rebranding of AdWords and DoubleClick products. Users are often searching for solutions.

Work Management 48

Work Management Marketing AI Paid Search Agency Google 48

EMagine B2B Blog

DECEMBER 3, 2018

We’ve had major changes to search in the past, but the search landscape has never evolved so drastically or quickly as it did in 2018. For example, you may have always ranked number five for your most desired search term and you may have had a good amount of visitors coming from that term to your website for years.

Paid Content 79

Paid Content SEO Marketing Analytics Tools Long Tail Marketing 79

NuSpark Consulting

MARCH 9, 2013

For example, “Google” is a source, “organic” and “cpc (cost per click or paid search)” are mediums. What Referring Sites (including social, email, and any website that has my link- a measure of SEO) give me the most conversions and best conversion rates? For dimension, the top level measure is source/medium. Keyword Conversions- SEO.

Marketing Analytics Tools 100

Marketing Analytics Tools Paid Content Lead Generation Analytics 100

EMagine B2B Blog

DECEMBER 3, 2018

We’ve had major changes to search in the past, but the search landscape has never evolved so drastically or quickly as it did in 2018. For example, you may have always ranked number five for your most desired search term and you may have had a good amount of visitors coming from that term to your website for years.

Paid Content 76

Paid Content SEO Marketing Analytics Tools Long Tail Marketing 76

Online Marketing Institute

NOVEMBER 16, 2012

Search Engine Watch. Media Planning Media Buying Publishing Display Advertising Video Mobile. Social Media Community Management Social Commerce Social Integration Social Media Smarts. SEO Paid Search Search Marketing. How will you Drive your Paid Search Results?

Paid Content 40

Paid Content Paid Search Agency Advertising Agencies Email Marketing 40

Zoominfo

MAY 21, 2020

If you don’t see anything jump out on their LinkedIn within 20 – 30 seconds, or after a quick Google search, move on. Anyways, the reason for my note is DiscoverOrg helps companies like Google’s DoubleClick, Adobe, and Sizmek drive faster growth by arming their business development teams with the most accurate sales intelligence.

Outreach 113

Outreach Examples Ideal Customer Profiles Top of Funnel 113

KoMarketing Associates

DECEMBER 20, 2018

There were a lot of updates and fluctuations this year in search and of course, there was speculation and analysis of what those changes meant. The SEO Cyborg: How to Resonate with Users & Make Sense to Search Bots. Five Social Media Trends That Will Impact Digital Advertising. From Anastasia Warren.

Paid Content 121

Paid Content Top of Funnel Doubleclick Ideal Customer Profiles 121

Single Grain

AUGUST 8, 2023

Google uses programmatic advertising to sell ad space on its search engine results pages (SERPs) and other websites. Facebook uses programmatic advertising to sell ad space on its social media platform. Maintained monthly organic social media presence on LinkedIn and Facebook.

Case Study 52

Case Study Case Studies ROAS Advertising Agencies 52

QuanticMind

NOVEMBER 27, 2019

It integrates with Google Analytics, Google Ads, and DoubleClick Search. Using Facebook Pixel on your website further makes it simple to target previous site visitors with ads on the social media platform. This includes on-site, search, social media, email, and even offline conversions.

Marketing Attribution 52

Marketing Attribution Enterprise Management Top of Funnel Work Management 52

Hubspot

SEPTEMBER 12, 2016

Doubleclick emerged on the scene as one of the first ROI tools for banner ad campaigns. With Doubleclick, advertisers could see if an ad's performance was suffering midway through a campaign, and they had the option to make changes. 1999 - 2002: Advertisers turn to paid search and pay-per-click.

Paid Content 28

Paid Content Advertising Agencies Paid Search Agency Advertisements 28

Single Grain

MARCH 16, 2020

Gen Z, meanwhile, might be more drawn to YouTube vloggers and social media influencers on Twitter, Facebook and Instagram. It means we know that the audiences we want to reach may be scattered across various media and platforms and that some of them should be addressed directly. What does this all mean?

Advertising Agencies 105

Advertising Agencies Advertisements Advertising Trends 105

B2B Marketing Savvy

JULY 9, 2009

Most online schedules are now trafficked and monitored through third party tools like Atlas DMT or Doubleclick DART. Very risky to run your own media campaign if you’ve never done it and been successful at the scale/scope of the current plan being considered. On Social Media: The new frontier. Cost/Value v.

Buy 40

Buy Advertising Agencies Paid Search Agency Media 40

Webbiquity

SEPTEMBER 8, 2010

Data junkies, stats addicts, web trivia buffs rejoice — here are a deluge of social media, search and other marketing research facts and figures from 50 articles and blog posts published so far in 2010. Which social networking site is used by 92% of senior marketing executives? Social Media Statistics.

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100

Martech Advisor

SEPTEMBER 19, 2019

Commonly used for remarketing ads, DSPs allow advertisers to buy search, display, video, and mobile ads. Some of the key DSP players are: DoubleClick Bid Manager. Adobe Media Optimizer DSP. Let’s look at the top five ad networks: Google DoubleClick Ad Exchange. Demand-Side Platform (DSP). Rocket Fuel. Infolinks.

Advertising Agencies 72

Advertising Agencies Advertisements Advertising Paid Search Agency 72