5 Tips to Monitor and Improve Your Domain Reputation
SendX
NOVEMBER 22, 2023
Learn how to improve domain reputation with proven methods. Discover tips for authentication, list management, engagement, handling spam complaints, and more.
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SendX
NOVEMBER 22, 2023
Learn how to improve domain reputation with proven methods. Discover tips for authentication, list management, engagement, handling spam complaints, and more.
Marketing Insider Group
JANUARY 9, 2023
If you’re familiar with SEO, you know that domain authority is key to ranking well on SERPs. In fact, research shows that over 70% of SEO experts check their website’s domain rating at least once a month. But what is domain authority? What Is Domain Authority? How Is Domain Authority Calculated? How is it measured?
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Martech
APRIL 17, 2024
On February 1, Google began enforcing spam guidelines for bulk email senders , warning senders to keep their spam rates reported in Google’s Postmaster Tools below.01%. Advanced techniques to reduce spam. Common email mistakes that increase spam rates There are four major categories of common mistakes: Poor CRM/data hygiene.
Litmus
FEBRUARY 5, 2024
With Litmus Spam Testing, you can identify and fix issues that might otherwise land your emails in spam—long before you hit send. Read on to learn more about why spam tests are so important, what they can help you identify, and how to conduct them. What is Litmus Spam Testing? List-Unsubscribe. Office 365 Outlook Web.de
Litmus
NOVEMBER 30, 2023
In fact, 70% of emails show at least one spam-related issue that could keep them from reaching the inbox. While many factors affect your deliverability, spam traps are one of the biggest and most misunderstood of them all. What is a spam trap? Get your email scanned by every major spam filter before you send.
Martech
MARCH 6, 2024
Since February, Google and Yahoo’s new spam policy updates have shaken things up for businesses using cold email outreach. With a tight threshold of 0.3%, even one spam mark in 300 emails can raise flags. Play smart by diversifying the volume across different SDRs’ mailboxes and domains. Desired delivery.
Vision6
SEPTEMBER 13, 2023
According to Google, Gmail blocks more than 100 million emails as spam worldwide each day. Fortunately for you, spam filters can easily be avoided if you know what they’re looking for. Spam filters learn what characteristics are “spammy” by looking at spam emails. What causes emails to be flagged as spam?
The Point
APRIL 29, 2021
A client asks: “ We’ve been told that we should use a separate and unique domain for email that’s different from our main Web domain. If your main domain isn’t used for marketing emails, it can help preserve that domain’s reputation and thus improve email deliverability. Is this something you’d recommend? ”.
Zoominfo
MAY 19, 2020
What is spam? Many people seem to carry the misconception that any cold or unsolicited email is spam, and that spam is illegal. To start with, let’s clarify the distinction between “spam” and illegal email. Spam” is not a legal term, and definitions vary. But is Spam Legal? The CAN-SPAM Act.
Zoominfo
DECEMBER 12, 2019
There’s something lurking out there, in the corners of the email marketing world, that scares a lot of people: the spam trap. Spam traps instill fear in marketers because most people don’t really understand how spam traps work or how common they are. Keep reading to learn all about spam traps and how to avoid them!
BenchmarkONE
NOVEMBER 29, 2023
Ending up in the spam folder is every marketer’s nightmare. The more your emails get marked as spam, the worse your email deliverability can get over time. Let’s dive into these new spam screening policies Google and Yahoo are implementing so you can avoid being flagged as spam. Don’t have a private domain today?
Navigate the Channel
SEPTEMBER 25, 2023
If you’re fortunate enough to be choosing a domain name for a new business venture or company site, congratulations. We’re going to hit you with a couple of quick facts you should consider before we talk the importance of domain names. Now we can discuss our five top tips to help you choose a winning domain name.
Litmus
OCTOBER 1, 2021
It’s not just about spam trigger words anymore. Spam filter algorithms change every day—and keeping up with deliverability best practices can be a daunting task. What is Litmus Spam Testing? With Spam Testing, you’ll …. Pre-screen your messages across major spam filters. Know if you’re blocklisted. Authentication.
SmartBug Media
OCTOBER 4, 2022
You have to build credibility and a good reputation for the IP address and your domain that are used to send the emails out. ESPs have taken measures to protect their users, which can sometimes look like identifying brand email content as spam. There’s a reason for that: They haven’t taken the time to gain a good domain reputation.
Litmus
JULY 15, 2022
With Litmus Spam Testing , you can identify and fix issues that might otherwise land your emails in spam—long before you hit send. Read on to learn more about why spam tests are so important, what they can help you identify, and how to conduct them. What is Litmus Spam Testing? You’ve hit a spam trap.
SmartBug Media
JULY 18, 2023
Email campaigns can be an incredibly effective marketing strategy , but your email deliverability—your ability to skip the spam folder and see an optimal inbox placement (keyword: inbox, not promotions folder)—matters. If you’ve been struggling to get your campaigns out of the spam or promotions folder, fear not.
DiscoverOrg
JUNE 9, 2017
There’s something lurking out there, in the corners of the email marketing world, that scares a lot of people: the Spam Trap. They’re scary because most people don’t really understand how spam traps work or how common they are. What is a spam trap? Spam traps don’t just catch spammers: They can catch the good guys, too.
Zoominfo
MAY 19, 2020
What is spam? Many people seem to carry the misconception that any cold or unsolicited email is spam, and that spam is illegal. To start with, let’s clarify the distinction between “spam” and illegal email. Spam” is not a legal term, and definitions vary. Try it Now But is Spam Legal? What is a cold email?
Benchmark Email
FEBRUARY 8, 2024
In the vast landscape of digital communication, where inboxes are inundated with messages from every corner of the internet, your email domain’s reputation is a precious currency. It’s the key that unlocks the gates to your recipient’s inbox or consigns your messages to the dreaded realm of spam folders.
Litmus
JANUARY 8, 2021
You might be tempted by the hundreds of articles on spam trigger words to avoid, but don’t be fooled. Spam trigger words are mostly an email deliverability myth, and it now takes more than words to make it into the inbox. EmailMarketing spam trigger words are an email deliverability myth. Checking IPs and domains.
Litmus
NOVEMBER 17, 2021
Sometimes spam seems like the great unknown. There’s so much out there about spam—but it’s hard to narrow down what exactly is keeping your email from the inbox? What spam filters look for. How Litmus Spam Testing works. What do spam filters look for? Spam trigger words. Spam reports. Authentication.
DealSignal
FEBRUARY 22, 2024
Recent Google and Yahoo spam ban demand the immediate attention of marketers and sales professionals. Table of Contents [Open] [Close] Overview of Google and Yahoo Spam Ban Google’s Enhanced Email Guidelines Who will this affect? of your emails are reported as spam, you could face penalties or restrictions.
Litmus
MAY 20, 2022
But the reason behind why emails go to spam instead of the inbox is far more complicated than it seems. Authenticate any domain that you use with your Sender Policy Framework (SPF) record, DomainKeys Identified Mail (DKIM), and Domain-based Message Authentication, Reporting & Conformance (DMARC). Cater content to customers.
seo.co
OCTOBER 5, 2021
Improve your SEO today by following these domain-specific optimization tactics, part of our 101 ways to improve your SEO! Optimize your domain with target keywords. Your first job is to optimize your domain name with keywords you intend to target. Shorten your domain length. Keep subdomains clear and optimized.
SendX
SEPTEMBER 1, 2020
Our domain ‘sendx.io’ was set up 4 years ago and we have been using GSuite to communicate within the team. We would never expect our emails to land in the spam box… We have been in the email deliverability space for over 2 years now. But were still landing in the spam box. DKIM PASSed with domain sendx.io
Biznology
DECEMBER 11, 2019
Choosing a spotless domain name is crucial for improving your digital marketing efforts. A domain name is far more than your site’s address. Here is how choosing the right domain name can benefit your brand. Your domain name is among Google’s 200 ranking factors. A domain name increases your organic reach.
The Point
DECEMBER 5, 2023
Yahoo has yet to define their rules in detail, but Google’s are published here and summarized as follows: The new Google rules affect companies sending 5,000+ emails per day to any Google users, including Gmail accounts but also (crucially) Google Workspace domains. Yahoo’s rules are expected to be similar. Now, to recommendations.
Litmus
SEPTEMBER 17, 2021
You’ve got (or are getting) a new email domain or IP address to send emails from—but wait. Maybe you’ve decided to go from a shared IP to a dedicated IP or from your parent domain to a subdomain just for emails. Whatever the case, you need to warm up your new IP, domain, or subdomain. What’s an IP or domain warm-up?
Martech
DECEMBER 6, 2023
The guidelines largely focus on three areas: authentication of outgoing emails, reported spam rates and the ability to easily unsubscribe from email lists. Domain-based Message Authentication, Reporting and Conformance (DMARC) helps domain owners specify which actions to take when an email fails authentication.
ConvertKit
JUNE 30, 2020
Avoiding spam traps the right way. Spam trap addresses are always kept secret. How to avoid spam traps. In episode 5 of the Deliverability Defined podcast, my co-host Melissa Lambert and I talk about spam traps and how they can be avoided with the right list collection and management practices. Jump ahead. Main takeaways.
Act-On
NOVEMBER 29, 2023
Starting February 2024, email senders will be required to implement the latest authentication standards, including: DMARC (Domain-based Message Authentication, Reporting, and Conformance) DKIM (DomainKeys Identified Mail) SPF (Sender Policy Framework) This new requirement will help ensure that emails are verified and can be trusted by recipients.
ClickDimensions
MARCH 11, 2024
Email deliverability refers to an email’s ability to deliver into your contacts’ inboxes, and not get caught in spam or blocked entirely. Does the content or layout automatically place your email into spam boxes? Remember: It’s better for your customers to unsubscribe rather than report your email as SPAM!
Animalz blog
MARCH 11, 2024
This update is part of a broader effort to combat content spam, as Search Engine Land reports. Three Practices Google Now Considers Spam Google’s update targets three practices the search giant now classifies as spam. .” The search giant expects this update to reduce unhelpful, low-quality content by 40%.
Act-On
DECEMBER 19, 2023
This gives your audience an inconsistent brand experience, and could even result in your emails ending up in spam. That’s a major red flag for spam bots and filters. DO: Use your main website domain or a subdomain in the “From” address. Absolutely need to use a separate domain?
Optinmonster
DECEMBER 22, 2020
Because your emails are winding up in spam folders. So today, in this guide, we’ll share 12 reasons why your emails go to spam, and how to make sure they don’t. Then, we’ll give you 6 concrete tips to make sure you can avoid your emails winding up in the spam folder. Spam Filter Testing and Spam Checkers.
Optinmonster
DECEMBER 24, 2020
Do you want to prevent spam from getting on your email list but not sure where to start? Today, we’re going to teach you how to block spam email signups in 3 ways, including: The Honeypot technique. Why Spam Email Signups Are So Harmful. There ARE ways to prevent spam from getting onto email lists.
Hubspot
JUNE 28, 2021
But a custom email domain? Let's talk about the benefits of getting a custom email domain and how to get one. Personalized email domains can be used for both your employees and the departments in your company. A forwarding email domain – This is only a customer-facing alias used to forward emails and doesn't have an inbox.
Litmus
OCTOBER 21, 2022
Domain: Refers to locations of servers and devices connected to the internet. Domain names can represent a whole bunch of different IP addresses. For example, the domain www.litmus.com would address the collection of servers that host our website. Hint: You need a good IP reputation and a good domain reputation).
ClearVoice
AUGUST 26, 2022
And your worst nightmare is the thought that your emails end up in your customers’ spam folders. Unfortunately, the filters email providers use to filter out junk can toss legitimate marketing messages into the spam folder along with actual spam. So how do you avoid having your marketing emails go to spam?
DotDigital
AUGUST 17, 2021
One of the most common questions we get asked is why is my email in the spam folder. Second, let’s look at the spam problem. M³AAWG, an industry body group on senders and receivers conducted a study in 2007 and considers approximately 85% of given email traffic is most likely spam. of the spam. Why do you not know?
SendX
FEBRUARY 11, 2021
Just some of the subjects we talked about: Understanding sender authentication - DKIM, SPF, DMARC IP & Domain Warmup IP & Domain Blacklisting Deferral, Throttling and Sending Speed Spam Traps Deliverability & Engagement Stats.and more!
Optinmonster
JUNE 21, 2022
Domains (to apply the filter to). Stop Spam Attacks. Recently, an OptinMonster customer was the target of a spam attack, where bots were submitting tens of thousands of leads through one of their contact forms. If those two lack quality, your email domain reputation will drop. TruLead Algorithm. Block IP Addresses.
Marketing Insider Group
APRIL 12, 2021
If your emails never reach the inbox and go to spam instead, you never even get the chance to show off your witty subject lines. Familiarize yourself with the essentials of deliverability to ensure you never get trapped on the wrong side of a spam filter. Make sure your email provider has private IPs.
Top Rank Marketing
MARCH 27, 2024
Key Facts to Know: Name: Google March 2024 Core Algorithm and Spam Update Launch Date: March 5, 2024 Rollout Duration: March through May 2024 Scope: A comprehensive update that evaluates all content types Effect: Devalues low-quality content, including AI and spam.
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