Biznology

FEBRUARY 9, 2018

Keyword research is not just about choosing the right search words for your paid search campaigns. If keyword research is so important, why do so few companies do it well? Done well, keyword research is typically a manual process of checking each search result on the top page in Google for each keyword. ” Why?

Keywords 197

Keywords Enterprise Management Marketing AI RFP 197

Martech

MARCH 6, 2023

” It was trained on 300 billion words taken from books, online texts, Wikipedia articles and code libraries — reportedly using a snapshot of the internet as of 2021. However, it can have problems with translations for domain-specific areas and languages well beyond the Mediterranean languages. Think it will save you time?

Marketing AI 116

Marketing AI User-Generated Content Training Press 116

Valasys

OCTOBER 19, 2023

Perplexity AI: The Perfect Research Tool Research forms an essential part of writing. Be it your thesis or a blog, good, sound, and in-depth research add more meat to your content. There is no denying, Research can be Perplexing! Most writers acknowledge that but only a few comply. What is Perplexity AI?

Paper 52

Paper Youtube User-Generated Content Wikipedia 52

KoMarketing Associates

APRIL 19, 2018

As with all content marketing initiatives, you must start with keyword research. Research-based sites (i.e. Wikipedia) or scholarly publications? These can be things like backlink profile and social shares (both available via Buzzsumo ) and domain/page authority (via Moz ). Identify Priority Keywords.

SEO 149

SEO Top of Funnel SERP B2B 149

Method and Metric

OCTOBER 2, 2019

Webmasters Tools also includes a keyword research tool that is the only tool that is based on organic keyword data. If these sites are from trustworthy sources, like sites that end in.edu,org, and.gov domains, so much the better, especially for Bing. Looking up SEO on Wikipedia would be “!w Backlinks bode clicks. Focus Local.

Optimization 88

Optimization Wikipedia Amazon Domain 88

Hubspot

MARCH 26, 2018

Purpose: Keyword Research. SEMrush is a super elaborate dashboard that reports on the performance of domains as a whole and their specific pages. Think about a site like Wikipedia, for example. The Wikipedia page for the term "marketing" contains a whopping 711 links. Cost: Free. HubSpot's Website Grader. Cost: Free.

SEO 101

SEO Tools Domain Analysis 101

Content Marketing Institute

OCTOBER 16, 2018

Then, research each idea shell to make sure it’s interesting and relevant for your audience: Example: In the loose-leaf tea industry, you do a content analysis on BuzzSumo to find which brainstormed topics would be most popular with your audience. In BuzzSumo , click on Content Analyzer (under the Content Research tab), then Analysis.

Long Tail Marketing 104

Long Tail Marketing Google Domain Keywords 104

Biznology

JUNE 8, 2018

They did the keyword research. Domain authority is not a new concept, it’s been a staple of good SEO for a long time. In the book I said you should be the Wikipedia of your most important topics. But a lot of marketers I talk to are skeptical about how to do it. They built the content. What’s wrong with SEO?

SEO 217

SEO Lead Scoring Lead Ranking Keywords 217

Hubspot

NOVEMBER 7, 2019

Let's say I'm a Wikipedia editor, and I've recently written a page about zebras. Following the success of my Wikipedia page, I get an email in my inbox. So what if a fake news site is listed on a Wikipedia page for zebras? The issue, of course, arises when that fake news site is listed on a bunch of other high domain sites.

SEO 67

SEO Google Wikipedia Lead Ranking 67

KoMarketing Associates

SEPTEMBER 14, 2017

Keyword research should guide your SEO and content marketing efforts. You can start with any one of the keyword research tools found in my previous post. These sites have high domain authority on Baidu and are less strict on posted content. Baidu values unique and updated content, just like Google.

Ideal Customer Profiles 149

Ideal Customer Profiles SEO B2B Marketing B2B 149

Writing on the Web

JANUARY 10, 2014

Wikipedia defines an expert as someone widely recognized as a reliable source of technique or skill whose faculty for judging or deciding rightly, justly, or wisely is accorded authority and status by their peers or the public in a specific well-distinguished domain. They’re experts.

Peer-to-peer 100

Peer-to-peer Amazon Wikipedia Domain 100

Webbiquity

FEBRUARY 14, 2010

One executive I know, the president of a software company, shares the first page of Google with a biomedical researcher, a diplomat, a (not exactly best-selling) author, and the Facebook page of a college student from North Dakota. Use the domain to build a professional website (e.g., Consider writing a Wikipedia page about yourself.

Work Management 100

Work Management Jigsaw Digg Wikipedia 100

Marketing Insider Group

JANUARY 11, 2011

Fair Use or “fair dealing&# as it is known in other parts of the world is a part of Trademark law that, according to wikipedia: “allows limited use of copyrighted material without requiring permission from the rights holders.&# According to Fortune, the company has filed 195 lawsuits!

Copyright 100

Copyright Social Media Media Blogger 100

Biznology

APRIL 7, 2014

(Photo credit: Wikipedia). Since 2001, the National Human Genome Research Institute has been tracking the cost of genome sequencing very closely, and the cost per raw megabase of DNA went from 10K to 10 cents in 12 years. The Internet, with the likes of Google and Wikipedia, had a similar impact on the concept of knowledge.

Enterprise Management 80

Enterprise Management SME Business Wikipedia 80

Biznology

APRIL 7, 2014

(Photo credit: Wikipedia). Since 2001, the National Human Genome Research Institute has been tracking the cost of genome sequencing very closely, and the cost per raw megabase of DNA went from 10K to 10 cents in 12 years. The Internet, with the likes of Google and Wikipedia, had a similar impact on the concept of knowledge.

Enterprise Management 80

Enterprise Management SME Business Wikipedia 80

Biznology

JANUARY 27, 2014

Photo credit: Wikipedia. Search rank of your domain or your competitors’ can be tracked for any keyword or key phrase to help understand the rise or fall in rank by Ispionage or Rank Checker. Keyword research takes creativity to know what is best for your audience and where there is an opportunity.

SEO 80

SEO Forrester Wikipedia Keywords 80

Scoop.it

JANUARY 4, 2022

Most online activities, including news consumption, product and services research, all start with search engines. All the details you see are cited from Google index library and Wikipedia. When you look for an exact brand or domain name in Google, site links may appear as the top result in SERP. via a special information box.

SEO 52

SEO SERP Lead Ranking Lead Scoring 52

nDash

JULY 23, 2020

Ignoring the Adwords results, featured snippet, and Wikipedia entry, here’s what we’re left with: Vendors like Cisco, Palo Alto Networks, Imperva, Checkpoint, and Fortinet are your main search competitors for this product-focused keyword. Backlink Opportunities. Backlinks play a significant role in SERP rankings.

Analysis 52

Analysis SEO Lead Ranking Lead Scoring 52

Biznology

MAY 29, 2013

Photo credit: Wikipedia. “If This is a classic content marketing play, whereby you provide libraries of case studies, research reports, presentations, archived webinars, blog posts, how-to videos, and all manner of information intended to help visitors learn, and to present yourself as their trusted partner in that task.

Marketing Websites 80

Marketing Websites Peer-to-peer netFactor B2B Thought Leadership 80

Tony Zambito

MAY 5, 2011

Image via Wikipedia.   Social technologies, in effect, are enabling bringing “social” into the B2B domain like never before.  Collaboration : buyers want to participate in several aspects related to research and development, product development, knowledge sharing, customized servicing, and an ongoing dialogue.

Buy 100

Buy Buyer Personas B2B Wikipedia 100

Tony Zambito

MAY 8, 2011

Image via Wikipedia.   From a business culture perspective, we are seeing a recently introduced new domain of content marketing born out of changes in technology and buyer behaviors as well as the area of sales enablement attempting to make selling performance more efficient.      Related articles.

Buyer Personas 100

Buyer Personas Content Marketing Content Buying Cycle 100

DivvyHQ

NOVEMBER 15, 2018

If you’re already ruler of your company’s content domain, well done. Thirty-nine percent of companies desire strong SEO skills, while 22% require serious data analysis chops and 7% want someone who’s savvy in the ways of research. Research and the Quest for Engaging Information. Tracking performance doesn’t need to be hard.

Work Management 46

Work Management Demand Content Marketing Planning 46

Method and Metric

APRIL 22, 2020

Keyword research is typically the first step when it comes to implementing SEO. By researching the keywords and phrases that your audience is using, you can then include these terms across your website making it more likely for search engines to match your website with relevant search queries. Keyword + search intent.

Budget Programs 71

Budget Programs SEO Webinar Metrics Long Tail Marketing 71

Moz

MARCH 12, 2020

As a search engine optimizer, we know exactly the kinds of things that make content good for Google, but that doesn't mean we have any domain knowledge about whatever it is our customer does. Create novel research. Well, that's novel research. Bring insights, graphs, and talking points from your novel research into your writing.

Content 71

Content Custom Publishing Case Studies Google 71

Hubspot

MARCH 5, 2015

For example, influencing page and domain authority is like steering an ocean liner: It’s doable, provided you’re not in a hurry. Our first test compared search performance by domain type -- company blogs vs. publications (such as news or media sites). Predictably, recency and page/domain authority were paramount.

Search Marketing 28

Search Marketing Wikipedia Domain SERP 28

BuzzSumo

MARCH 1, 2016

As a consequence the page has received over 1,000 links from over 640 domains. From previous research we found that most content tends to either get shares or links depending on the content, for example quizzes get mainly shares. Here are just a few examples from our content marketing research. ’ on Google.

Lead Ranking 40

Lead Ranking Best Practices Case Studies Case Study 40

Hubspot

AUGUST 7, 2018

Paid social media can attract new customers to your brand or product, but you’ll want to conduct market research and A/B testing before investing too much in one social media channel. They were able to outrank SalesManagement.org, InsightSquared, and even US News and Wikipedia. They published their strategy on Moz.

Internet Marketing 101

Internet Marketing Paid Content Advertising Agencies Paid Social Agency 101

Leadspace

MARCH 28, 2017

Isn’t it funny how easily a little research for a blog or report can morph into an hour-long Wikipedia binge? Image by FirmBee from Pixabay | CC0 Public Domain. But let me clarify: Social media is an extremely powerful marketing tool, which can greatly benefit your business if used properly and appropriately.

Work Management 59

Work Management Tips Deliverability Wikipedia 59

Biznology

JUNE 6, 2012

Photo credit: Wikipedia. How to build an IA using keyword research. ” The key principal of this approach is to start with keyword research to learn the language of clients and prospects, then build digital experiences with that language. But sometimes it’s not that easy to retire pages.

De-duplication 80

De-duplication Optimization Work Management Marketing Management 80

Biznology

NOVEMBER 19, 2013

Without well-written, high-quality, descriptive and easily-understandable copy, link-builders tend to compensate by doing keyword research and writing clunky-but-functional hooks that used to work well enough luring the bots, spiders, and indexing agents. Without copy, there’s no text, and without text, Google’s blind.

Content Marketing 80

Content Marketing Work Management Marketing Management Content 80

Customer Experience Matrix

JULY 16, 2009

This isn’t about making it easy to react to comments on Twitter , add friends on Facebook , or research prospects on LinkedIn , which is how most marketing automation vendors are approaching social media. What really impresses me is that Techrigy is a serious social media monitoring solution. microblogs (Twitter, Friendfeed , etc.),

Marketing Management 120

Marketing Management Acquisitions Social Media Marketing Automation Services 120

Marketing Insider Group

OCTOBER 6, 2020

If everyone knew exactly how the algorithms work, we’d get like three domains dominating all the search results. Keyword research’s real value comes from the blog content research – not the keyword half. Whenever you research seed keywords, you’re studying your audience’s behavior. Look at every Google update.

Keywords 363

Keywords B2B Thought Leadership Long Tail Marketing Thought Leadership 363

Moz

FEBRUARY 17, 2019

(now Hive Digital ), I wrote a post on Moz outlining some simple methods for detecting backlink manipulation by comparing one's backlink profile to an ideal model based on Wikipedia. What if you own a large number of domains and all the sites link to each other? But what if you bought your links? What if you use a PBN?

Domain 47

Domain CAN-SPAM Distribution Ideal Customer Profiles 47

seo.co

OCTOBER 5, 2021

Your domain authority is dependent on these metrics, but you can’t just go out and build links with abandon. Instead, your best bet is to use guest posts—custom-written content for external publications that contain a relevant, informative link pointing back to your domain. Cite yourself on Wikipedia.

Link Building 98

Link Building SEO Ad Building Wikipedia 98

seo.co

MARCH 25, 2022

For this reason, building links on external domains has understandably become the most popular and most effective SEO strategy. If the link points to an entirely different domain, it can be considered an external link for that domain. Internal link building is all about creating better links between the pages of your domain.

SEO 98

SEO Ad Building Domain Long Tail Marketing 98

KoMarketing Associates

JUNE 20, 2019

This means that following the ever popular tactic of publishing high-quality content is no longer an option as the data suggests that organic links aren’t coming in (unless you’re a Wikipedia page). To get a better understanding of what type of content has the highest number of referring domains, you can use BuzzSumo.

Link Building 120

Link Building Ad Building Marketing & Strategy B2B 120

WebMarketCentral

JANUARY 5, 2009

One executive I know, the president of a software company, shares the first page of Google with a biomedical researcher, a diplomat, a (not exactly best-selling) author, and the Facebook page of a college student from North Dakota. Use the domain to build a professional website (e.g., Consider writing a Wikipedia page about yourself.

Work Management 20

Work Management Jigsaw Digg Wikipedia 20