Domain name registration strategy
JULY 15, 2014
Thinking of a great domain name, registering it or if unavailable, buying it from its owner, and possibly initiating trademark proceedings are the first steps to implementing a domain name strategy. Register Domains for Multiple Years. Domain names are quickly becoming one of the most important parts of search engine optimization (SEO). whatisyourcompany.com.
HTTPS Encryption Will Kill Organic SEO - And Make Google Richer
JANUARY 22, 2013
Back in October of 2011, when Google first announced it would start implementing HTTPS/SSL encryption on all searches of logged in Google users, I raised an eyebrow. The move had SEOs and digital marketers all over the blogosphere crying foul. In a nutshell, encrypted search renders the ability to track individual keywords impossible, effectively killing organic SEO.
France’s Google is different than ours
APRIL 7, 2015
As part of that trip, I brought my unlocked Google Nexus 5 phone, my Apple iPad Air, and my x220 Lenovo ThinkPad in order to (try to, attempt to) keep up with email, business, and this blog. Google, too, doesn’t spend as much time innovating in France, from my limited, 10-day experience. One: visitors from the US cannot use Google the same way we do in the States. Right?
6 Reasons Social Media Sucks, But You Need to Use It Anyway
JUNE 20, 2011
It’s why a search for “social media sucks on Google yields almost 12 million results (so much for my SEO on this post, oh well). It means giving up one’s privacy. Facebook in particular is notorious for privacy issues. Google “Facebook spam and you’ll get 246 million results. Social media has become a vital element of SEO.
Summer SEO News You Should Know About: HTTPS. Rich Snippets, More
SEPTEMBER 9, 2014
Summer is coming to a close and with it the end of (yet) another memorable season in the world of SEO. When Matt Cutts, Google’s head of webspam, announced his three month sabbatical we all joked that no updates could possibly roll out without him at the helm. Here are some of the SEO tidbits you may have missed out on this summer. HTTPS: Encryption for SEO. Pigeon.
25 On-Page SEO Keystones to ALWAYS consider
JULY 2, 2014
On-page SEO is a process that no serious business should ignore. On-Page SEO : 25 Essential Considerations. 1. Evidence suggests that longer blog posts are better for SEO. That aside, new information is likely to be more relevant—that’s how Google sees it —and is therefore more likely to show up in search. Your website should also have a Privacy page. Page Speed.
5 Google+ Tricks to Dominate Google Search Results
JANUARY 24, 2012
There are a number of ways using Google+ for marketing can have a beneficial impact on your business' search engine optimization efforts. Because Google is so eager to provide plenty of incentives for people to actively use the network, it has tied the platform very closely to all of its Google Search features as well. As a result, there are many ways that using Google+ can help boost your regular performance in Google's organic search results as well as help you generate more traffic from people doing searches on the topics you already rank for.
HOW TO: Manage Your Online Reputation Using SEO
JULY 2, 2011
While you might not be able to remove damaging content from the Internet, there’s a good chance that you can minimize its impact using simple SEO techniques. Set up search alerts for your name ( Google recently made this easier to do from the Google dashboard through a new “Me on the Web” tool ). Google suggests responding to negative reviews of your business, for instance.
Best Facebook Marketing Tips, Techniques and Tools of 2011, Part 2
MARCH 6, 2012
As it approaches one billion users, Facebook has evolved from a site where friends and family share photos to an online marketing juggernaut rivaling Google. How can Facebook be used to support an SEO strategy? Why Facebook Should be Part of Your SEO Strategy by gShift Labs. What common mistakes should marketers avoid? Facebook Marketing Tips & Techniques.
Do you have a handle on your online reputation?
JULY 31, 2012
I have spent years blogging forth everything I know about online brand promotion in the form of social media marketing and digital PR; now, I will be focusing primarily on online brand protection in the form of online reputation management and online privacy protection. As There’s no shortcut when it comes to claiming (or reclaiming) your first two pages of results on Google.
4 Steps to B2B SEO Accountability
DECEMBER 23, 2010
Real-Time Activity Stream 4 Steps to B2B SEO Accountability Ryan DeShazer | May 4, 2010 | 0 Comments Tweet Though measurement and analytics tools have evolved to a new level of robustness and utility, many (if not most) B2B SEO initiatives are still judged by one primary KPI : rankings. billion per year spent on SEO. SEO needs to be iterative and evolutionary. Not so.
Is 2013 the Year Marketers Lose Keyword Research?
JANUARY 17, 2013
Trying to perform keyword research to inform your SEO strategy is tough these days. When Google rolled out encrypted search (more on this later, if you need a brushup on the history of Google encrypted search) a Google spokesperson claimed this change would affect “a single-digit percentage of all Google searches.” SEO is changing. Re-read it?
Do-it-Yourself Search Engine Optimization (SEO) for Your WordPress.
Industrial Marketing Today
MAY 31, 2010
have listed some easy, do-it-yourself (DiY) SEO tactics to optimize your WordPress blogs for search engines. What is On Site SEO? On-site SEO refers to changes that you can make within the code of your blog. You have full control over this SEO technique since you can add, edit code and content at anytime. Do you use other SEO techniques that have worked well for you?
How Relevant Marketing Content Helps B2B Branding
Industrial Marketing Today
JUNE 29, 2010
Why Host a Blog on Your Corporate Website?
JANUARY 4, 2011
› Home › Column › Search › SEO Why Host a Blog on Your Corporate Website? Depending on the competitive nature of the keywords that youre trying to target for your SEO efforts, having a good amount of quality, unique, and resourceful content is a great help in gaining the ability to rank. For more information, visit Vizions SEO Blog. White papers?
Mobile Optimization: How To Optimize Your Website For Mobile.
SEPTEMBER 17, 2010
Sub-domain After you have decided on the style and content, you have a couple options for the actual conversion of the mobile site. The first is using a sub-domain. Because this platform is so new, businesses who may have missed out (or couldn’t afford) the domain they hoped for with.com could get it for their mobile site. Should B2B SEO Include Landing Pages? 8.
Is It Time Now For A Chief Marketing Technologist? [#B2Bchat Recap]
OCTOBER 29, 2010
About | Advertise | Submissions | Write for Us CrowdsourcedFRD Home Advertising Branding Content Marketing Lead Gen SEO-SEM Social Media More Strategy Design PR eBooks Educational Facebook Guest Posts Twitter Is It Time Now For A Chief Marketing Technologist? asuthosh : Hootsuite too, and @ JamIQ for a good Asian focus RT @ shotgunconcepts : # B2Bchat q4 Google Analytics. Mobile.
Ultimate 2015 Competitive Analysis Checklist for Hospitals
OCTOBER 1, 2015
The 2011 #Nifty50 Top Twitter Men Reprise
JUNE 6, 2011
His company provides traditional & social pay-per-click (PPC) management, natural search optimization (SEO), social media/feed marketing (SMO) and online reputation management (ORM) services to national clients. He is an industry expert in the areas of SEO, interactive and digital technologies and author of Search Engine Marketing and several more books. Adam L. Andres Silva A.
Why Facebook Should be an Essential Ingredient in Your Marketing Strategy
Social Media B2B
FEBRUARY 3, 2011
tips for success: Link Facebook Page to Google Analytics. FE: It is imperative for brands to set up Facebook pages to prevent others from setting up pages using their names and customer domain name. Newsfeed optimization is the new SEO. FE: Concerns over privacy and trust with Facebook is going to grow in the coming year. AB: Note to self: buy SEO firm and convert to NFO (newsfeed optimization). Speakers: Kyle Flaherty (KF), Director of Marketing, BreakingPoint Systems. Adam Brown (AB), Director of Social Media, Dell. EW: Why Facebook? Include call to action.
@fearlesscomp congratulates the Nifty 50 Men of Twitter
JUNE 7, 2011
His company provides traditional & social pay-per-click (PPC) management, natural search optimization (SEO), social media/feed marketing (SMO) and online reputation management (ORM) services to national clients. Google invited Kevin to lecture their marketing executives—after they ‘Googled’ the term “ B2B Branding “. The Nifty50 Men of Twitter. Thanks for all your support!
4 Failing Marketing Relationships You Need to Fix ASAP
JANUARY 7, 2013
There’s no doubt about it, SEO is hugely important in attracting leads. Online privacy is a growing concern for consumers -- don’t come off as one of the bad guys by personalizing without a good reason. Results.com obviously has a seriously powerful domain name. You know when you’ve been in a bad relationship for so long that it’s almost impossible to end it? Keep it in house.
2011 #Nifty50 Top Twitter Men
Blue Focus Marketing
MAY 23, 2011
His company provides traditional & social pay-per-click (PPC) management, natural search optimization (SEO), social media/feed marketing (SMO) and online reputation management (ORM) services to national clients. In real life, he is a SEO, developer, entrepreneur, struggling poet, gastronome, explorer from Chicago. These men are indeed using Twitter to rewire and reorient the Web.
How to Become a Stellar Guest Blogger
JANUARY 4, 2011
It does take time (like any social media community it requires commitment to turn successful), so only join if you plan a solid guest blogging strategy. c) Use Google Search Being the most obvious way to find guest blogging opportunities, this one may not be your first alternative because it takes plenty of time: searching and emailing back and forth is really time-consuming. Think about it.
Crunchy, salty, nutritious news & views on B2B marketing for technology companies | Velocity - the B2B marketing acceleration agency for technology companies
JUNE 22, 2009
Google has dis-intermediated the content business. Google Suggest & B2B Content Marketing It’s funny, but oftentimes we marketers are our own worst enemy when it comes to marketing ‘ideas’ In my time I’ve had the pleasure of conceiving some truly dreadful press… Read more… Roger Warner | September 9th, 2008 | no comments The C word: the importance of confidence in B2B marketing A great website. 12 days ago I blogged about our (re)birth as a presence on Google. Come and get it! Come and get it! World. Seemed to go really well.
Summary of Sold-out "Science of Inbound Marketing" Session at Dreamforce 2011
OCTOBER 18, 2011
Also, you can find me on Google+ here -- +Dharmesh (hanging out there in addition to my usual twitter stuff @dharmesh ). As you SEO, so shall ye reap. The best SEO strategy is to help Google make humans happy. 9. The lower chart same time period, same blog shows the traffic that I get from Google. And Google is a very good example, right? Hope you enjoy it.
Answered: 10 Questions About Website Redesign
OCTOBER 11, 2010
At HubSpot, we recommend that your blog is part of your site so that it attracts maximum SEO juices, e.g. www.yourdomain.com/blog or blog.yourdomain.com. Go to WebsiteGrader.com and submit your domain name as well as that for one of your competitors. As opposed to HTML, Flash is not SEO-friendly and doesn’t help crawlers understand what your pages are about. bookmarks.
Top 35 B2B Marketing Posts for May 2010
B2B Marketing Zone Posts
JUNE 9, 2010
How Facebook’s privacy disasters will change B2B marketing - Chris Koch , May 21, 2010 Have you ever noticed that your Facebook profile page looks like one of those horrible qualification forms that we make our customers fill out? Lead Gen Tips: Use Google to Search LinkedIn - Smashmouth Marketing , May 26, 2010 Since I was spouting all about LinkedIn at Chris Brogan’s New Marketing Experience last month, he has recently been on a LinkedIn crusade to find all the tips and tricks burried inside. Inbound Marketing and SEO: If You Build It, Will They Come? , May 18, 2010.
The complete knowledge sharing guide. | lucasmcdonnell.com
Buzz Marketing for Technology
JULY 24, 2008
privacy. Halim - Belajar SEO (5). It can either be pushed to you (RSS and email for example), or you can set out looking for it yourself (on Google, for example). domains. Google. about. contact. subscribe. advertise. photos. Categories. Announcements (26). Blogs (28). Business (22). Collaboration (16). Content Management (2). Intellectual Property (4). Archives.