Biznology

SEPTEMBER 11, 2012

If you’re interested in protecting and controlling your own online reputation, one of the easiest things in the world you can do is register as many domain names as are available and try to back-order all the rest. One domain’s good enough, right? All the good domains are already taken! No they’re not.

Domain 80

Domain Cross-Selling Blast Campaigns Keywords 80

Biznology

MARCH 24, 2015

Too few webmasters move beyond Google Analytics , which is a pity. Google Webmaster Tools is all you really need to become a Google-whisperer. Do it for Google. There’s two ways to signify your language and location to Google and they are through the use of Hreflang Tags and through Country Targeting.

Google 80

Google Tools Tips Domain 80

Biznology

JULY 21, 2017

What’s your strategy with the acquired domain? Both domains (your primary domain and the acquired domain) will rank for important keywords and drive qualified referrals to your content. This is a critical element of SEO as Google relies heavily on link equity to determine ranking positions. Read on for some tips!

Acquisitions 146

Acquisitions SEO Domain Guidelines 146

Biznology

JUNE 9, 2015

It’s a little known fact, but something I try to remind everyone all the time, that Google Search has a lot of common with Dustin Hoffman ‘s character in Rain Man, Raymond Babbitt. Google Search has a lot of eccentricities. You make all of this explicit on Google Webmaster Tools. So, I chose www.gerr.is.

Google 80

Google Domain Tagging Analytics 80

Biznology

DECEMBER 5, 2017

I know I should be actively removing or disavowing backlinks that are SEO-toxic for my websites, but Google Webmasters doesn’t make it easy (enough for me). The moment I connected my Gmail account and my Google Analytics account to my SEMRush account, the sky cleared, the sun shined, and the rain bowed. I might try it.

Domain 196

Domain Marketing Analytics Tools Google Buzz 196

Biznology

NOVEMBER 12, 2013

Encourage your entire staff to link their Google+ profiles to your business site. All they need is access to an email address (such as chris@gerr.is ) on the same domain as your content — any content. Make sure they have a real profile photo with a recognizable headshot uploaded to Google+.

Google 80

Google Paid Search Agency Adsense Branding 80

Biznology

APRIL 21, 2017

Domain-specific training : Text extraction or other natural language processing (NLP) applications are the easiest parts of the AI process. But domain-specific knowledge is necessary to even get into that game. For large and various organizations such as IBM, you need different trainers for each domain within the company.

Conference 147

Conference Marketing AI Domain Paid Search Agency 147

Biznology

APRIL 21, 2015

You’re in luck if you’re on the East Coast: Google’s on PST. Rarely does Google actually warn up of an upcoming apocalypse — but they did this time : Starting April 21, we will be expanding our use of mobile-friendliness as a ranking signal. Google is releasing the mobile friendly update on April 21st.

Google 80

Google PageRank Mobile Marketing Search Marketing 80

Biznology

FEBRUARY 6, 2012

It’s an oft-repeated theory within the SEO community: Google (and other search engines) provide higher search rankings to older sites. The proponents of this theory say that when they test older domains, they rank higher, allegedly because the older the domain, the more likely it is of high quality. Is this actually true?

Google 80

Google SEO Domain Correlation 80

Biznology

JUNE 12, 2018

Registering all your brand and personal domain names is online reputation management. I recommend that everyone takes an interest in how their ass looks in Google’s full-length mirror. I also recommend that everyone monitors this as best they can, with Google Alerts being an essential no-brainer.

Work Management 207

Work Management Marketing Management Process Ideal Customer Profiles 207

Biznology

AUGUST 6, 2012

Because the Google Panda algorithm rewards quality content above any other on-page signal, and the Seven C’s serve as a proxy for Panda’s content quality algorithm. The bad new is that Google Penguin builds negative ranking factors into the algorithm that punish apparent link building efforts. Again, it’s all about domain authority.

Google 80

Google Ad Building Domain Blogger 80

Biznology

JULY 22, 2013

You probably also like to keep up on the most recent SEO and link building news; and by keeping up on the latest SEO news I imagine that you have come across an article or two about Google+ and Google Authorship. Possibility of Google Authorship as a Spam-Detection Tool. Skepticism and Hesitation Regarding Authorship.

Google 80

Google Tools CAN-SPAM Eye-Tracking 80

Biznology

NOVEMBER 5, 2013

I asked him what he thought of Hummingbird, Google’s latest search algorithm, and he said: “Aside from just making sure you have all of the share and +1 buttons sorted out on your sites and committing to Google Authorship, the only thing that’s left is simple: creating content that gives value to Google.”

Spending 80

Spending Paid Search Agency Google SEO 80

Biznology

APRIL 7, 2015

As part of that trip, I brought my unlocked Google Nexus 5 phone, my Apple iPad Air, and my x220 Lenovo ThinkPad in order to (try to, attempt to) keep up with email, business, and this blog. Google, too, doesn’t spend as much time innovating in France, from my limited, 10-day experience.

Google 80

Google Word of Mouth SEM Allocation 80

Biznology

OCTOBER 29, 2013

It’s a great time to be passionate about social media, the Internet , online community, and the Google suite of products and services: Google’s about to reward you big-time just as Google pulls the rug out from under the feet of traditional SEO link strategies. What is Google Authorship?

Google 80

Google Youtube Blogger Domain 80

Biznology

FEBRUARY 9, 2018

Anyone can go to Google Planner and get 100 words for every seed word they put in. Many businesses just use what Google gives them and only find out after the fact that they chose a lot of junk keywords. Done well, keyword research is typically a manual process of checking each search result on the top page in Google for each keyword.

Keywords 197

Keywords Enterprise Management Marketing AI RFP 197

Biznology

OCTOBER 7, 2011

So why am I not like many others and jumping up and down about Google’s supposed domination of the online space? There are just a few reasons why I am more than cool with Google’s position in the marketplace: It works (most of the time). Why would I when I can get Google Docs for free? If it wasn’t Google. :

Google 80

Google Adsense Adwords Loyalty 80

Biznology

MAY 29, 2018

There are a variety of 3rd party modules that can automatically optimize site content and site images in the background after setting up these plug-ins and integrating them into Google and Bing Webmaster tools, etc. Writing for SEO. Most traditional copywriters are appalled by how they’re taught to write for search. Writing Copy for Search.

CMS Development 205

CMS Development Enterprise Management SEO Allocation 205

Biznology

JUNE 8, 2018

Google doesn’t rank anything based solely on how well the semantics of the piece relate to the query. Your content can be indexed by Google for the keywords it contains. Domain authority is not a new concept, it’s been a staple of good SEO for a long time. But the theory as described is an oversimplification.

SEO 217

SEO Lead Scoring Lead Ranking Keywords 217

Biznology

OCTOBER 27, 2015

As I have said again and again in posts like Two more Google Webmaster Tools tips and tricks , Your website sucks , and Search success hinges on site speed , Google has a need, a need for speed. NOTE: before you puppy dog away on this, you need full edit access to your domain name via your registrar.

Lock-In 80

Lock-In Domain Wikipedia Distribution 80

Biznology

OCTOBER 26, 2011

But it’s a brave new online world now, and you have to worry about all sorts of other names, ranging from domain names to search keywords to social media IDs. The first new danger posed by online technology to name owners was domain quatting. How do you protect your trademark in all of those venues?

Domain 80

Domain Privacy Policies Paid Search Agency Terms and Conditions 80

Biznology

FEBRUARY 21, 2017

” Well, it took forever but campaign-focused, product-focused, marketing-channel, and product-focused domain purchases seem to be the easiest way to do it. Major Hollywood movies have been having fun with domain names registered solely for a single movie. Now they all do. Now they all do.

Domain 153

Domain Buy Service Product 153

Biznology

DECEMBER 19, 2014

Every link you build should be a link that you would be proud to show your friends and family, colleagues, and even Google. Ever since the introduction of Google’s Penguin algorithm link building has shifted to quality over quantity. Domain to page – relevance between your site and the page linking. Attribution/citation.

Link Building 80

Link Building Ad Building Campaigns Lead Scoring 80

Biznology

AUGUST 3, 2016

The correlation of total shares and referring domain links across 750,000 articles was just 0.021.” Despite the fact that Google continuously adds new signals to their search algorithm (which contains 200+ ranking signals), links remain an important signal of authority in organic search. We Analyzed 1 Million Google Search Results.

Link Building 80

Link Building Ad Building Content Marketing Correlation 80

Biznology

JUNE 14, 2013

The primary Google Penguin update and all of the subsequent Penguin updates have targeted sites that were guilty of “over-optimization.” These sites were taking SEO to the extreme and participating in activities that the Google Webmaster Guidelines advised against in an attempt to gain an unfair advantage over the competition.

Optimization 80

Optimization SEO Marketing Websites Microsite 80

Biznology

APRIL 22, 2014

When I left my company, Abraham Harrison, they became AH Global, maintained control of the domain, abrahamharrison.com, while I maintained control of both blogs. You don’t want to shock Google. Blogging Abraham Harrison Drupal Google HTML Redirection search Tools Uniform Resource Locator WordPress' All those links!

Long Tail Marketing 80

Long Tail Marketing Domain Keywords Outreach 80

Biznology

SEPTEMBER 6, 2012

Last month, I provided three ways to build links in the age of Google Penguin –Google’s algorithm change which severely limits effective link building. If you have a strong domain authority for your site, your internal links might be low-hanging fruit for your link-building efforts post Penguin. Story links.

Relevance 80

Relevance SEO Domain Case Study 80

Biznology

MAY 13, 2020

With feelings as the measuring stick, spirituality fell into a domain of supernatural or magical, with attributes described as squishy, fuzzy, and touchy-feely. Businesses like Apple, Google, Nike, and others adopted these practices, investing in dedicating spaces, offering classes, and encouraging employees to participate.

Thought Leadership 104

Thought Leadership Case Studies Lead Ranking Lead Scoring 104

Biznology

FEBRUARY 4, 2013

Last month , I wrote about how SEO is not just the domain of consultants. If SEO is seen not as a well-kept secret by the few SEO consultants , but as a vital skill for everyone, organizations will be much more effective in producing findable content for the target audience, especially in the age of Google Panda. Panda and Penguin.

Lead Scoring 80

Lead Scoring Lead Ranking Paid Search Agency SEO 80

Biznology

MAY 19, 2015

Google is severely penalizing sites that are buying links or are invested in private blog networks. Social Media Strategy for Social Signals : A site needs to be organic (never static), as Google tends to spend most of its attention on site that are constantly changing and updating. What does Google want? Influencer Outreach.

Youtube 80

Youtube Digg Social Media Advertising Mediums 80

Biznology

MAY 11, 2016

Without links, the internet would be unnavigable; people use links (whether it be in search, social, or from domain to domain) to traverse the web and find the information and pages they’re looking for. Links will help you tap into new audiences around the web. Links provide an opportunity for exposure.

Trust Marketing 80

Trust Marketing Multi-Channel Word of Mouth Paid Search Agency 80

Biznology

JULY 18, 2013

Even if site owners take quick action to remedy any issue in order to make the site more “Google-friendly,” it can take months to see the penalty removed and traffic restored because Google won’t immediately recognize the change. This is partially determined by the domain age of the website. Trust needs to be achieved.

SEO 80

SEO Wikipedia Marketing Management Domain 80

Biznology

OCTOBER 4, 2012

That was until I read the second edition of Vanessa Fox’s Marketing in the Age of Google. Fox, who ran Google Webmaster Central before becoming an independent author and speaker, emphasizes using keyword data in every phase of the marketing, advertising, and communications lifecycle.

Keywords 80

Keywords Allocation Paid Search Agency Adwords 80

Biznology

JANUARY 14, 2014

Be sure to make sure you’re on top of your domain registration and the hosting fees. Make sure all of the contact info, email addresses, and phone numbers are current both at the hosting company and at your domain name registrar. Sort out a proper schedule for backing up both databases and associated photos and graphic files.

Internet Marketing 80

Internet Marketing Domain Marketing Proposals Blogger 80

Biznology

NOVEMBER 19, 2013

Without copy, there’s no text, and without text, Google’s blind. Circa 2014, organic search engine optimization is going to need both link-building and content marketing strategies and tactics in order to get, and keep, Google’s attention. Google is becoming a Turing test for organic search. That’s true.

Content Marketing 80

Content Marketing Work Management Marketing Management Content 80

Biznology

JANUARY 27, 2014

Volume of search for any keyword and key phrase can be easily known with tools the the Google Keyword Planner and Wordtracker. Demand for those keywords, if it is increasing or decreasing over time, is measurable through Google Trends. SEO and marketing is creating social buzz (especially with Google+ ).

SEO 80

SEO Forrester Wikipedia Keywords 80

Biznology

OCTOBER 31, 2017

When I send out my business development emails I sometimes get responses ranging from “please remove me from your email list ” to “if you don’t stop spamming my company I will wage war with you until my final breath, making sure your domain ends up blacklisted on every spam list every created by men.”

CMS Development 112

CMS Development Blast Campaigns Marketing Automation Services Linkedin 112