Paul Gillin

OCTOBER 3, 2014

The site is posting original news daily, most of it written by freelancers with apparently good domain knowledge. Formerly known as IHS GlobalSpec, it was relaunched last week with an expanded news and community focused. Their feature stories are mixed with a steady stream of un-bylined news shorts.

Communities 50

Communities Verticals B2B Domain 50

Paul Gillin

MAY 13, 2016

Bonus points to Adobe for nabbing the domain. Adobe wisely hired a professional editor at the outset – veteran tech journalist Tim Moran (right) – to oversee content at the outset, and the site has benefited from his steady and experienced hand.

Marketing Management 50

Marketing Management B2B Thought Leadership Service Thought Leadership 50

Paul Gillin

MAY 25, 2010

It was 2005, and blogs were widely perceived to be the domain of teenage diarists and scandal-mongers. It took two years for Jim Cahill and Deb Franke to convince the management at Emerson Process Management that a blog was a good idea. Their reticence was understandable. Why would anyone want to get mixed up with that?

BtoB 50

BtoB B2B B to B Blogger 50

Paul Gillin

MARCH 10, 2011

You can subscribe to questions in your domain using an RSS reader, which ensures that you will never miss one that matters to you. Here are a few ways B2B companies can leverage LinkedIn for prospecting and promotion: Ask and Answer.

Social Networks 50

Social Networks Enterprise Management Peer-to-peer Work Management 50

Paul Gillin

OCTOBER 31, 2011

It’s harder for the machine to understand different domains. Because of the limited ontology in that domain, it’s somewhat easier to tackle health care than some other areas. In health care, you don’t have as much training data and the input is not just a small graph.

Ad Building 50

Ad Building Buzz Domain FAQ 50

Paul Gillin

APRIL 13, 2011

Use a page under your own domain and use EventBrite (or similar services) for registrations. If there are several events in the series, creating unique landing page for each. EventBrite is a great service, but I recommend against using it as your event landing page. Publish an announcement on Yahoo’s Upcoming or Eventful.

Social Media 50

Social Media Promotion Media Landing Pages 50