B2B Marketing Traction

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Should You Blog on Your Website or a Separate Site?

B2B Marketing Traction

As a Marketing Consultant I am frequently asked if businesses should blog on their website or create a separate site with a different domain name and URL. Having both a website and blog with separate domains would allow you to have four results per page. That way the blog move with you no matter where you work. Photo from Flickr.

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Should You Have Multiple Top Level Domains for a B2B Web Presence?

B2B Marketing Traction

Some had even snapped up multiple keyword rich domain names to be better able to dominate the first page of search results. An example might be “ABCwidgets.com” as a main business website with additional keyword-rich domains such as “cheapwidgets.com,” “homewidgets.com,” and “renterswidgets.com.”

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B2B Marketer: Have You Backed Up Your Marketing?

B2B Marketing Traction

At a minimum, you should: Record login and payment information for all online marketing accounts , including your website host, website domain name registration, email marketing program, photography sites, and social media accounts. .” Minimize your risk by backing up and documenting.

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Anyone Can Create a Facebook Page Using Your Brand

B2B Marketing Traction

This is much different than LinkedIn, which requires that you have in your settings a verified email address that uses the domain name of the company you are going to create (e.g. When it comes to Facebook Company Pages, anyone with a profile on Facebook can create any company page.

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