Conductor

JANUARY 19, 2022

In March 2021, Search Engine Journal named Google-owned YouTube as the second-most powerful search engine globally — after Google, of course. YouTube tags are critical for optimizing a video for YouTube and search engines overall. What are YouTube tags? What are tags on YouTube content ?

Tagging 52

Tagging Youtube SEO Optimization 52

Webbiquity

SEPTEMBER 19, 2017

Which is why a documented strategy and audience research are so important. Considering the high correlation of marketing success to having a documented marketing strategy in place, one may have expected these numbers to be higher. Tweets and YouTube videos may be the “bookends” of social content strategy.

Webinar Metrics 262

Webinar Metrics Marketing Report Marketing & Strategy Marketing Strategy 262

Hubspot

JANUARY 25, 2018

YouTube is obviously the largest video hosting platform on the web, but it might not be the best choice for every business. To help you find the best fit for your company's unique needs, we compared YouTube directly against smaller, more niche platform Vimeo across a number of factors. YouTube vs Vimeo. Winner: YouTube.

Youtube 78

Youtube Video Marketing Paid Search Agency Best Practices 78

Webbiquity

AUGUST 18, 2020

GoBrunch features include breakout sessions with virtual room layout options, virtual networking and private meetings, event promotion and registration pages, ability for attendees to download presentations and documents, and a community feature to keep attendees posted about upcoming events. Pricing: free (!). Total reviews: 100.

Enterprise Management 363

Enterprise Management Work Management Marketing Management Webinar Metrics 363

Webbiquity

OCTOBER 22, 2021

Social media promotion uses platforms like Facebook, Twitter, Instagram, LinkedIn, YouTube, and Pinterest to connect with your target audience, build brand awareness, drive web traffic , and increase sales. This document should outline how often you plan to publish on each social media platform and the types of content to post.

Work Management 266

Work Management Social Media Marketing Management Promotion 266

Vidyard

MARCH 22, 2016

But videos grab attention and are often seen as easier to consume than a 15 page document. For the last decade, the social option has lived almost exclusively in the land of YouTube, but since last year, Facebook has officially become a player in the video field. Well you can accomplish the same thing with your own videos on YouTube.

Paid Content 50

Paid Content Youtube Paid Search Agency Facebook 50

Webbiquity

NOVEMBER 21, 2021

Tools include Studio (stream live from your browser using a custom branded background, bring on guests, answer audience questions); Multistreaming (YouTube, Twitch, and many others with automatic alerts for Twitter, Discord, and Facebook audiences); and Chat. Restream enables you to stream live to 30+ social platforms at once.

Budget Programs 332

Budget Programs Marketing Management Software Webinar Metrics 332

Marketing Insider Group

APRIL 22, 2021

This is a classic project management tool for managing tasks, integrating with other apps, scanning documents, clipping web info, and much more. Start your research on YouTube for tutorials and educational content. Voxer bills itself as a walkie-talkie app for remote teams to collaborate with real-time voice messaging.

Startups 363

Startups Marketing Budget Budget Programs Tools 363

Scoop.it

OCTOBER 12, 2021

A content strategy is a documented plan that identifies your business goals and then uses content as a primary conduit for achieving those goals. When you have a documented strategy, it allows you to track your progress toward your goals so that you know when you’re tracking and when you’re not. Source: [link].

Organization 99

Organization Marketing & Strategy Marketing Strategy Webinar Metrics 99

Kevin Indig

OCTOBER 3, 2023

Learn More So, it’s out: leaked documents in Google’s antitrust lawsuit confirm Google uses clicks in ranking. Even though the leak is just a few documents that mostly try to hide the fact Google is using clicks in search in fear of SEOs, the leak is significant. YouTube uses watch time. TikTok uses swipes.

Lead Scoring 84

Lead Scoring Lead Ranking Google CTR 84

BOP Design

APRIL 14, 2021

According to research, the most popular social media platform between the ages of 30-64 is Facebook, while Instagram and YouTube are the most popular platform for the ages of 18-29 ( Source ). Creating content for your audience will be drastically different if your audience is on Facebook and not on Instagram or on YouTube but not Facebook.

Social Media 134

Social Media Paid Search Agency Media Companies 134

Marketing Insider Group

AUGUST 12, 2020

As NewsCred’s Gaby Tama rightly points out, you need to create a “documented, full-funnel [social media] strategy that’s fully integrated with your content marketing program.” For instance, for our fictional nail polish company, the tween customers might start with short YouTube makeover videos. Don’t stop there.

Social Media 333

Social Media Top of Funnel Social Marketing Marketing & Strategy 333

Vidyard

MARCH 5, 2021

How to Write a Requirements Document 3.1 Requirements Document Template 3.2 What to Include in a Requirements Document 4. Do you need a video platform that is more secure than YouTube? How to Write a Requirements Document. Requirements Document Template. What to Include in a Requirements Document.

Enterprise Management 155

Enterprise Management Work Management Video Marketing Marketing Management 155

Brightedge

SEPTEMBER 9, 2022

In other news, there have been several minor changes in Google Search Console along with some additions to Search Central documentation that SEOs should be aware of. YouTube has also launched a dedicated podcasts homepage. YouTube tests videos in comments and launches podcasts homepage. SEO News and Updates.

SEO 52

SEO Guidelines Validation Youtube 52

SmartBug Media

APRIL 28, 2021

The Marketo Community highlights discussions, blogs, documents, and videos, all for learning more about the platform and its capabilities. Marketo Website Documentation. YouTube is another great platform to learn about the basics of Marketo. Another YouTube channel you might find useful is ShowMeLeads.

Marketo 86

Marketo Training Resources Marketing Automation Services 86

DiscoverOrg

SEPTEMBER 26, 2017

Subscribe to our YouTube channel. I’m excited for this experiment, and I hope you’ll join us as we document our own successes and failures. By breaking down the fourth wall, our goal is to inform others about what we learned, what works, and what doesn’t work – in a really authentic and transparent way.

Account Based Marketing 307

Account Based Marketing Ideal Customer Profiles Multi-Channel ABM 307

Marketing Insider Group

DECEMBER 11, 2019

A roadmap is a document that plots out your goals and the steps you will take to achieve them within a certain timeframe. Let’s say another one of your content goals is to grow your brand YouTube channel Watch Time by 30%. Generally, roadmaps are living documents. Most likely, things won’t go entirely to plan.

Planning 308

Planning Work Management Marketing Management Deliverability 308

Choozle

MARCH 27, 2024

According to Comscore , as streaming TV gains momentum, a significant portion of newly acquired viewing hours—75% to be exact—are spent on content beyond the top six streaming apps like Netflix, YouTube, Prime Video, Hulu, Max, and Disney+.

Advertising Agencies 81

Advertising Agencies Cost Per Thousand Advertisements Advertising 81

Scoop.it

MARCH 14, 2024

These backlinks, originating from popular social platforms like YouTube, serve a dual purpose. For example, if you’re a company that offers document management services — that’s a strong long-tail keyword you might want to target. These posts include links to their product pages in the video descriptions. Image Source 3.

SEO 85

SEO Advertising Agencies Lead Ranking Lead Scoring 85

Trade Press Services

JANUARY 15, 2024

Mistake #2: Lack of a Documented Social Media Plan CoSchedule found that organized marketers are 397 percent more likely to report success in their marketing initiatives. Organization starts with a marketing plan that is documented , consistently reviewed and revised, and includes social media tactics.

Social Media 75

Social Media B2B Thought Leadership Media B2B 75

Oktopost

JUNE 6, 2022

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube. Taking control of the processes, workflows, and documentation around customer advocacy and leveling the importance alike any other marketing activity. You can find Olivia and her guests on Apple Podcasts , Spotify , and YouTube. Episode Summary.

Top of Funnel 69

Top of Funnel Work Management Youtube Touchpoints 69

Contently

NOVEMBER 3, 2021

If you’ll be responsible for the task, you’ll want to have a grip on the basics, which include combing through the document and verifying names are spelled correctly, academic degrees are accurate, and titles are up to date. You may be responsible for the process, or the publication may have in-house fact-checkers who handle it.

Content Marketing 191

Content Marketing Content Case Studies Viral Marketing 191

Kevin Indig

AUGUST 7, 2023

👂Inside scoop: Many years ago, we ran a lengthy deep dive into the user journey at Atlassian and noticed that most sign-ups had a touch point with our documentation before signing up. After adding visuals to the landing page, we saw a significant improvement in conversion rates.

Paid Content 94

Paid Content Advertisements Advertising Brand Identity 94

Navigate the Channel

JULY 9, 2023

Build a Basic Structure in Five Easy Pieces Social media is no longer the new technology kid on the block, despite which outfit it wears (TikTok, Instagram, YouTube, et al.), Choose your vehicle, whether it’s a spreadsheet (recommended if you’re juggling multiple calendars), a fillable PDF or a Google document. Why document?

Ad Building 65

Ad Building Tips Content Social Media 65

Webbiquity

MARCH 2, 2021

But there is also video and photography—at a live event, this means the professionals you’ve hired to document the sessions as well as interview attendees and customers, and capture candid moments. Depending on the nature of the event, you may want to livestream select sessions on Facebook and YouTube.

Event Marketing 271

Event Marketing ROI Multi-Channel Advertising Agencies 271

Scoop.it

DECEMBER 29, 2022

According to Google , 90% of people discover new products and brands through YouTube. For example, Instagram, YouTube, TikTok, and Snapchat need informational and engaging videos. See an example below from YouTube. Some social media platforms like YouTube allow you to see only relevant comments using the top comment filter.

Top of Funnel 83

Top of Funnel Digital Marketing Funnels Advertising Funnels Content 83

Oktopost

NOVEMBER 18, 2021

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Shawn Herring, VP Marketing at PandaDoc takes the hot seat. Watch the recording: Want to hear more from renowned marketing leaders? Catch all episodes here. Meet Shawn Herring. And on Spotify.

Transparency 62

Transparency Click Rate Youtube Startups 62

ClearVoice

APRIL 19, 2023

So, setting your organization up for success with the appropriate freelance documentation is sure to help every year. In fact, you should not be requesting (or paying for) any work until you have the appropriate employment documentation from your freelancers. In some instances, a freelancer may need to complete a Form W-8 instead.

Distribution 52

Distribution Cost Youtube Marketing Report 52

ClearVoice

APRIL 19, 2023

So, setting your organization up for success with the appropriate freelance documentation is sure to help every year. In fact, you should not be requesting (or paying for) any work until you have the appropriate employment documentation from your freelancers. In some instances, a freelancer may need to complete a Form W-8 instead.

Distribution 52

Distribution Cost Youtube Marketing Report 52

ClearVoice

JANUARY 30, 2019

In a recent YouTube video , Instagrammer Lucy Martin discusses how important entertainment value is in Instagram stories. Other popular channels for video content include YouTube (63 percent); Instagram (58 percent); and Twitter (46 percent). The company also says it will continue to cap the number of ads a YouTube viewer sees.

Social Media 76

Social Media Media Youtube Custom Publishing 76

Navigate the Channel

JUNE 19, 2023

Insist on a Content Calendar and Content Schedule Whether it’s in a Google Doc or Excel sheet, document what message will go out via what channel and when. Think Video First—and Not Just on YouTube Avoid thinking only in terms of photos, text or links. In-depth educational series work especially well on YouTube. We can help.)

Social Media 65

Social Media Media Curation Content 65

Brightedge

MARCH 31, 2022

Search engines like Bing and Google provide extensive documentation for web admins. Google has been vocal about many aspects of how its algorithm works, with regularly updated documentation, Youtube videos, blog posts, tweets, and more. The Google Algorithm Is a Complete Mystery. More Resources from BrightEdge.

Lead Scoring 105

Lead Scoring Lead Ranking Long Tail Marketing SEO 105

Convince & Convert

DECEMBER 4, 2014

Your event is automatically recorded to YouTube so you won’t have to worry about forgetting to hit record. It gets streamed to YouTube and you can share the recording with your attendees after. YouTube Live Events: This is where I create an unlisted YouTube event and schedule it for my webinar date.

Webinar Metrics 165

Webinar Metrics Google Autoresponders Youtube 165

ClearVoice

SEPTEMBER 4, 2020

Content marketing statistics for YouTube. YouTube has two billion active users across the globe. More than 1 in 4 people globally use YouTube to discover and access news content. internet users between the ages of 18-44 say they use YouTube. Mobile devices account for more than 70 percent of YouTube watch time.

Statistics 111

Statistics Emarketing Content Marketing Paid Search Agency 111

Buffer

SEPTEMBER 8, 2022

Whether you use the Notes app to document ideas as they come for later sorting or set aside time to create and input all of your content into a publisher (Buffer comes to mind). “I'm trying all sorts of content right now I am starting YouTube videos, making TikToks. This is where automation or outsourcing comes into play.

Practices 119

Practices Product Top of Funnel Creativity 119

Adobe Experience Cloud Blog

JULY 28, 2017

It’s not a coincidence, but more of a calculated effort from companies like Facebook , Twitter , YouTube , and Twitch to be the leaders of a space that is still in its infancy. Ask yourself, could “ Charlie Bit My Finger ” on YouTube be a viral hit today? You probably even get push notifications on your apps when someone goes live.

Campaigns 134

Campaigns Planning Tips Brand Identity 134

Sprout Social

DECEMBER 6, 2023

Shopify Gartner’s study on B2B buyer influencers found that YouTube informed 65% of recent B2B purchase decisions, making it the most popular platform for research. You don’t need to create a deck or lengthy document detailing exactly how you’ll handle any and all pitfalls. You just need to be prepared for them.

Work Management 116

Work Management B2B Marketing Marketing Management Paid Search Agency 116