The Effective Marketer

article thumbnail

A Primer on Sales Competitive Battle Cards

The Effective Marketer

This is a lengthier document that analyses the competitor’s company, value proposition, marketing communications, technical aspects of the product, etc. Add different search criteria like <competitor name> proposal filetype:pdf to find documents in PDF with ‘proposal’ in them. You get the idea.

article thumbnail

The Blogger’s Guide to Online Marketing

The Effective Marketer

But there is still a lot of confusion around developing products that people want, selling them the right way, for the right price, and to the right group of people. The guide also includes “more than 21 documents, templates, worksheets, and examples to help you put the Ninja’s advice into practice immediately.” Survey your customers.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Suit over Gartner's Magic Quadrant Big Marketing Ploy

The Effective Marketer

Because ZL can use Gartner’s arguments against itself and now have it documented by a judge to prove it. Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0 United States License.

Gartner 100
article thumbnail

tools of the trade: webinars and online presentations

The Effective Marketer

I believe in three simple rules for a successful webinar program: Understand and map your needs Choose the appropriate webinar platform Put in place a well documented webinar process 1. The price for phone conferencing will increase the overall costs for your webinars. United States License.

article thumbnail

Outlook Productivity Tips « The Effective Marketer

The Effective Marketer

P.S.: I will be uploading a document with some screenshots illustrating the tips above to make it easier for you to understand and do it yourself. It saves you a few seconds, but at the end of the day those seconds add up! Stay tuned for additional tips related to how to use Outlook Tasks for better time management and to get things done.

Planning 100
article thumbnail

better time management with smart calendars

The Effective Marketer

3. Use the body of the ‘meeting request ’ invite to add agenda items, links to documents, and other notes so that people can be prepared prior to the meeting. Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0 United States License.