Paul Gillin

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How to Summarize Content for a Business Audience

Paul Gillin

In my previous post about How to Read and Summarize a 20-Page Research Report in 20 Minutes , I showed how to skim through a complex document and gather essential information to use in summarizing the material for a business audience. The result looks something like the document embedded below. Putting It All Together.

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A Chance for CIOs to Lead in Social Business

Paul Gillin

I’m presenting a session at the CIO Solutions Gallery at the Fisher College of Business at Ohio State University tomorrow on the topic of “Measuring Social ROI: The CIO’s Role.” I created the presentation below largely for my talk tomorrow and wanted to share it. Not surprisingly, marketing topped the list.

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How to Change a Saved Twitter Stream to Chronological Order

Paul Gillin

Whether you copy and paste a thread from Twitter search or a chat-hosting service like Twebevent , the default presentation is reverse-chronological, with the most recent posts at the top and the earliest at the bottom. I’ve discovered a way to automate this conversion using one of my favorite tools: the open source Notepad++.

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Let Your People Speak!

Paul Gillin

This was documented in more than 30 videos that IBM posted on YouTube as well as chat sessions and group Q&A interviews on the website reddit.com. Many engineers are only too happy to write papers and travel thousands of miles to deliver presentations, yet writing a 500-word blog entry or recording a how-to video is seen as overwhelming.

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IBMer: ‘Social Selling’ Is a Sales Process in Itself

Paul Gillin

In a presentation to the SugarCRM SugarCon conference in San Francisco earlier this week, Gary Burnette, vice president of sales transformation at IBM, told how the implementation team at IBM succeeded in making social selling a coveted goal rather than another set of rules and reports. View more presentations from SugarCRM.

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Two B2B Social Marketing Initiatives Worth Checking

Paul Gillin

When I first learned about Element14 a couple of years ago, it was a rather unremarkable document exchange engine. The site is organized in “chapters&# by platform – Facebook, LinkedIn, Ratings and Reviews, QR codes and the like – and presents really useful tutorials in a step-by-step format, many including video.

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Live Blog: Lotusphere 2012 Opening Session

Paul Gillin

Documents can be edited directly from browser. Workflow is overlaid to enable tasks to be assigned to others on a team from within the document. The resulting site can resize and present content according to the capabilities of the device. User Presentations. The session features presentations from two users in medicine.