SalesIntel

FEBRUARY 15, 2024

Sales prospecting on LinkedIn is preferred by most salespeople. According to 89% of top-performing salespeople, social networking sites like LinkedIn are critical for closing deals. LinkedIn, however, offers a unique platform for sales professionals. Enabling communication with a broad audience.

Sales Management 52

Sales Management Linkedin Ideal Customer Profiles Top of Funnel 52

KoMarketing Associates

MARCH 19, 2019

Generating high quality leads through LinkedIn for a B2B company can be a daunting task. With 52% of companies planning on increasing LinkedIn ad spend in 2019, it is important to understand how to effectively use that additional budget to improve qualified lead totals. Thankfully, LinkedIn makes targeting these users easy.

Linkedin 137

Linkedin Sales Qualified Leads High Quality Lead Tactics 137

Trade Press Services

DECEMBER 4, 2023

LinkedIn is a vital platform for brands, business professionals and entrepreneurs to connect, network and showcase their expertise. With more than 930 members and a targeted audience of business professionals, it’s no surprise that 96 percent of B2B marketers use LinkedIn for organic social marketing.

Linkedin 52

Linkedin Ideal Customer Profiles Features Profiling 52

Sprout Social

APRIL 26, 2023

LinkedIn has become a different kind of social space. According to LinkedIn, platform members viewed 22% more Feed updates in 2022, year over year. But ramping up your content and LinkedIn marketing strategy on the platform will inevitably lead to questions in the effort to get it right. This content explosion isn’t imagined.

Linkedin 105

Linkedin Ad Frequency Social Media Marketing Analytics Tools 105

EveryoneSocial

APRIL 12, 2021

If you have been on LinkedIn for some time now, you might remember that in the early days the social platform was primarily used as an online resume. But over the years, LinkedIn has not only become a way to get hired or find talent but to build a professional network and a personal brand. What Is An Optimized LinkedIn Profile?

Ideal Customer Profiles 125

Ideal Customer Profiles Profiling Linkedin Optimization 125

Oktopost

JUNE 21, 2022

The answer is LinkedIn, the B2B social media platform of choice. Not only is LinkedIn a great place for B2B marketers to employ influencer marketing, but it’s also a place for them to learn from some of the best B2B influencers. The Top 10 LinkedIn Influencers to Follow. Quick Links. What is B2B influencer marketing?

Linkedin 88

Linkedin B2B Thought Leadership Thought Leadership Work Management 88

Hubspot

JUNE 23, 2020

Almost every morning, I log onto LinkedIn. Traditionally, LinkedIn is a place for B2B marketing. Plus, four out of five LinkedIn users hold decision-making positions within their company. Recently, however, LinkedIn has become the home of B2C marketing as well. Can B2C Marketers Engage LinkedIn Audiences?

Linkedin 96

Linkedin Paid Search Agency Webinar Metrics Lead Ranking 96

Hubspot

AUGUST 1, 2019

You probably spend a lot of time cultivating valuable connections by prospecting on LinkedIn , and it’s likely that at some point, you’ll want to download those contacts’ information to further nurture those connections. Where do you get started when exporting LinkedIn contacts -- and then what? But how do you do that?

Linkedin 78

Linkedin Contacts Privacy Course 78

Writing on the Web

FEBRUARY 20, 2015

Do you know about LinkedIn blogs? And are you blogging yet on LinkedIn ? Since early 2014, LinkedIn opened its publishing platform to its 300+ million users. The importance of using a LinkedIn blog is that it will add dimension and help in building a well-documented profile.

Linkedin 100

Linkedin Ideal Customer Profiles Social Media Consulting 100

SalesIntel

MAY 3, 2021

Sales prospecting on LinkedIn is preferred by most salespeople. According to 89% of top-performing salespeople, social networking sites like LinkedIn are critical for closing deals. Here are ten fresh ways to use LinkedIn for sales prospecting. Use Internal Resources for LinkedIn Prospecting and Content Creation.

Sales Management 52

Sales Management Linkedin Ideal Customer Profiles Top of Funnel 52

Content Marketing Institute

DECEMBER 10, 2018

The word is “LinkedIn.”. If you did, you’re in the same camp as many LinkedIn users who think of their LinkedIn profile as their online resume. LinkedIn = conversation. View @LinkedIn as a conversation platform, not just a digital resume. Their strategies center on the goal of driving conversations on LinkedIn.

Linkedin 105

Linkedin Peer-to-peer Brand Identity Branding 105

Martech

FEBRUARY 8, 2024

With enhancements across LinkedIn strategy tools, lead routing and complex team management, these updates are designed to elevate your marketing, sales and service efforts. Step up your LinkedIn strategy with documents and polls. Expanded insights and data management capabilities with limit increases.

Enterprise Management 94

Enterprise Management Sales Qualified Leads API Hubspot 94

EveryoneSocial

JULY 20, 2020

LinkedIn has proven to be one of the strongest social platforms for B2B companies and without question the network-website is a place where all professionals and organizations should be present. LinkedIn Company Pages. 80% of B2B leads come from LinkedIn vs. 13% on Twitter & 7% on Facebook. Influencer Marketing Hub ).

Linkedin 69

Linkedin Paid Search Agency Companies Best Practices 69

The Marketing Blender

NOVEMBER 25, 2019

How to optimize your LinkedIn profile for B2B success. 10 tips and best practices to optimize your LinkedIn profile for B2B sales. LinkedIn is not just for people looking for a new job and recruiters looking to poach talent. So, making small adjustments to your LinkedIn profile can make a big difference. Our Services.

Ideal Customer Profiles 52

Ideal Customer Profiles Profiling Linkedin Optimization 52

FMG Suite

NOVEMBER 5, 2019

Work on your financial advisor LinkedIn summary ! The LinkedIn summary is the very first thing you see on a LinkedIn page under the contact information. HOW TO WRITE A LINKEDIN SUMMARY THAT GETS RESULTS. Think of writing a LinkedIn summary the same way as writing the objective section of a resume.

Linkedin 49

Linkedin Planning Ideal Customer Profiles Paid Search Agency 49

KoMarketing Associates

DECEMBER 2, 2013

Earlier this year, we highlighted LinkedIn’s significance on B2B internet marketing initiatives. As a result, B2B marketers need to reassess how their organizations’ LinkedIn strategies can benefit SEO. Here are 7 LinkedIn marketing tactics that can be beneficial to B2B SEO initiatives: Status Updates: Profile and Company.

Linkedin 120

Linkedin SEO B2B Marketing Tactics 120

Webbiquity

OCTOBER 22, 2021

Social media promotion uses platforms like Facebook, Twitter, Instagram, LinkedIn, YouTube, and Pinterest to connect with your target audience, build brand awareness, drive web traffic , and increase sales. This document should outline how often you plan to publish on each social media platform and the types of content to post.

Work Management 266

Work Management Social Media Marketing Management Promotion 266

Webbiquity

JUNE 7, 2018

Developing and documenting an effective content marketing strategy improves your chances of getting quality leads and potential sales. Leverage LinkedIn. LinkedIn is the primary social network for professionals, about 546 million , round the world. Use LinkedIn Ads. Images via LinkedIn Marketing Solutions.

Paid Content 276

Paid Content Lead Scoring Lead Ranking Lead Gen 276

Hubspot

NOVEMBER 22, 2023

LinkedIn Sales Navigator Source LinkedIn Sales Navigator is a social selling platform that integrates with various CRM systems, including HubSpot CRM. This tool helps sales professionals to identify and engage with high-quality leads on LinkedIn. Document Tracking and Management: Track the status of your documents in real-time.

Enterprise Management 63

Enterprise Management Marketing Management Tools Forecasting 63

Martech

MARCH 12, 2024

The campaign uses a recurring cast of characters to personify certain tools, including collaborative whiteboards, social media posts and document tools. That’s also why we’re on LinkedIn when there’s a little bit of a work mindset, but when they’re also not diving deep into reading industry trades.”

Marketing AI 116

Marketing AI Tools Enterprise Management B2B 116

Martech

NOVEMBER 27, 2023

Creating a detailed landscape is iterative, and it’s best to start by documenting what you know and filling in the blanks from there. You might consider following this general process: Document what you know. Give each “source” a label — who or what created this? Add in business considerations.

Marketing Automation Services 106

Marketing Automation Services Terms and Conditions Advertising Agencies CRM 106

SocialPilot

JANUARY 21, 2024

SocialPIlot’s LinkedIn page also saw a drastic engagement rise of 7%, and the impression grew to 25,000 in the week Luke posted. Luke not only runs a prominent agency but is also connected to numerous fellow agency CEOs and CMOs on Linkedin, who happen to be our target audience as well.

Social Media 96

Social Media Media Paid Search Agency Marketing Budget Creation 96

Webbiquity

NOVEMBER 28, 2023

From lead generation to closing deals, visually document each step. For instance, some LinkedIn Premium plans provide valuable analytics that can be utilized to refine and optimize B2B sales strategies. If they raised concerns on an email, it should be addressed on the follow-up LinkedIn message. There might be a bottleneck.

B2B Sales 182

B2B Sales Webinar Metrics B2B Peer-to-peer 182

Webbiquity

AUGUST 18, 2020

GoBrunch features include breakout sessions with virtual room layout options, virtual networking and private meetings, event promotion and registration pages, ability for attendees to download presentations and documents, and a community feature to keep attendees posted about upcoming events. Pricing: free (!). Total reviews: 100.

Enterprise Management 363

Enterprise Management Work Management Marketing Management Webinar Metrics 363

Marketing Insider Group

MARCH 29, 2021

Sworn translators have completed intensive examinations in both the original language and their own and have earned the legal imprimatur to certify official government documents. Create Buyer Personas. Now that you have your teams in place, look at your target customers’ data.

Planning 363

Planning Paid Search Agency Advertising Agencies Content Marketing 363

SmartBug Media

JULY 12, 2021

Storage, including document management, customer relationship management (CRM), and content management system (CMS). As a bare minimum, consider these three categories as the base of any marketing strategy: Storage (document storage, CRM, and CMS). Store drafts of documents. The categories I counted include: Design and visual.

Marketing Report 122

Marketing Report Marketing Automation Services CMS Development Tools 122

SocialPilot

FEBRUARY 1, 2024

In the week of the post going live, SocialPIlot’s LinkedIn page saw an engagement rise of 7%. He doesn’t only run a prominent agency but is also connected to numerous fellow agency CEOs and CMOs on Linkedin, who happen to be our target audience as well. Our reason for collaborating with Luke was the same. Yes, one very important thing!

Advertising Agencies 79

Advertising Agencies Planning Paid Search Agency Marketing Budget Creation 79

Trade Press Services

JANUARY 15, 2024

Mistake #2: Lack of a Documented Social Media Plan CoSchedule found that organized marketers are 397 percent more likely to report success in their marketing initiatives. Organization starts with a marketing plan that is documented , consistently reviewed and revised, and includes social media tactics.

Social Media 75

Social Media B2B Thought Leadership Media B2B 75

Hubspot

JULY 3, 2020

Account mapping is an exercise in account research and documenting details that will be useful as you target an account on your journey to a successful close. Using tools such as LinkedIn or ZoomInfo can be helpful when researching an account and the key contacts within the account. Document How Decisions are Made.

Account Based Marketing 101

Account Based Marketing ABM Ideal Customer Profiles Budget Programs 101

Act-On

OCTOBER 11, 2023

You might have experienced something different in your career, or hear hot takes from podcast hosts and LinkedIn influencers on how they’ve discovered a better way. And clearly documenting these roles can also help identify opportunities for sharing resources between teams. This is just a big-picture overview.

Paid Search Agency 182

Paid Search Agency B2B Marketing Demand Generation Agencies Marketing Analytics Tools 182

The Point

MAY 19, 2020

Integration of other, online channels ( Google , Facebook , LinkedIn , Programmatic) to nurture prospects outside the inbox. . Documented entry points, exit points, triggers, wait steps, and overall workflow schematics for each stream, track or program, to facilitate planning, optimization, and change management.

Lead Nurturing 299

Lead Nurturing Class Budget Programs Lead Scoring 299

Zoominfo

APRIL 18, 2022

Recruiters can pull lists of highly qualified candidates and link to their LinkedIn profiles directly from the platform. Once verified, recruiters can reach out to candidates via phone or email using their contact information from TalentOS or directly through LinkedIn InMail. ZoomInfo TalentOS is an example of such a data platform.

Enterprise Management 130

Enterprise Management Work Management Marketing Management Zoominfo 130

Webbiquity

JUNE 1, 2021

Nearly every business has a digital marketing strategy, whether documented or not. This means if your audience is primarily on LinkedIn, go for text posts. Keeping posts short (less than 400 characters on LinkedIn) can increase your response rate by 16%. You can reach her on Linkedin or write to her at atreyee.c@gmail.com.

Tips 362

Tips Privacy Advertising Agencies Marketing & Strategy 362

Walker Sands

FEBRUARY 21, 2024

Brooks Bell turned to Walker Sands to help amplify its CEO’s unique people-first leadership perspective on LinkedIn in a way that would motivate and inspire prospective employees. This led us to ask ourselves, “How might we establish CEO Greg Ng as a visionary, people-first leader to attract top talent through LinkedIn?” W here to be?

B2B Thought Leadership 59

B2B Thought Leadership Planning Thought Leadership Marketing & Strategy 59

KEO Marketing

NOVEMBER 25, 2014

LinkedIn has been consistently ranked as one of the top online tools for B2B marketers, often viewed as an even more valuable social network than Facebook for that sector. Recently, though, LinkedIn has added some new or expanded tools that make it even more attractive for marketers, particularly those with a B2B focus.

Linkedin 48

Linkedin B2B Marketing Tools Planning 48

Webbiquity

JUNE 15, 2021

Take the example of Mailshake’s LinkedIn prospecting tool that they offer as a lead magnet. Mailshake ’s sales and automation software is used by salespeople, who may also use LinkedIn Sales Navigator. This free LinkedIn search tool is tapping into LinkedIn users who do not have access to the paid “Sales Navigator.”.

Paid Content 284

Paid Content Lead Ranking Lead Scoring Sales Qualified Leads 284

Navigate the Channel

JULY 13, 2023

Before you begin to document your content ideas, establish your marketing goal(s) and objective(s) for the campaign. If you’ve documented what you and your team or company want to accomplish with your email marketing campaign, here are three ideas to implement so you never run out of email marketing content again.

Email Marketing 120

Email Marketing Planning Paid Search Agency B2B Thought Leadership 120