Biznology

JUNE 25, 2014

While some wonderful guidance is available from the nice folks at Hubspot , and Marketo , most sites offer you “useful white papers” or “templates” to entice you to buy their (questionable) consulting services. They look so appealing, don’t they? Most are utter rubbish. Sadly, there are no shortcuts.

Content Marketing 80

Content Marketing Planning Work Management Marketing Management 80

Biznology

MARCH 20, 2014

Image credit: HubSpot. Go ahead and make notes on your document, pull quotes, and link the sources before you even begin. Writing a blog post doesn’t have to be an overwhelming or time-consuming task. If you’re just starting a business blog, you may feel creating even one post per week will take up too much of your precious time.

Copywriting 80

Copywriting Facebook Twitter Blogger 80

Biznology

MARCH 29, 2019

According to CMI, 63% of companies don’t have a documented content strategy. HubSpot emphasizes that the strategic use of different content asset types helps marketers guide their visitors through different stages of their buyer journey, towards making a purchase. So, how do you build a content strategy that drives results?

Webinar Metrics 112

Webinar Metrics Ad Building Buyer Personas Marketing & Strategy 112

Biznology

JULY 18, 2012

A high-communication, low-documentation, rapid iteration process designed to provide more frequent, more relevant, and highly measurable, marketing programs. – Mike Volpe, Hubspot. 15 EXPERTS DEFINE AGILE MARKETING. Ultimately the goals are speed and innovation. – Gerry Murray, ICD. . – Marc Strohleim, Outsell, Inc.

Planning 80

Planning Enterprise Management Work Management Marketing Management 80