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Securing Content, Documents, Information and Data

Biznology

A document intended for your team goes out to the client instead. But what happens when the document you or your team inadvertently sends out includes sensitive information that you – and your legal team – have agreeing to keep confidential? This includes even the most basic free versions of tools like Google Docs, Box, and Dropbox.

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The implications of Google using click data in ranking

Kevin Indig

Learn More So, it’s out: leaked documents in Google’s antitrust lawsuit confirm Google uses clicks in ranking. ” Now, it turns out Google has all along. Where and how does Google use clicks? Training data = Google uses click data to train systems like BERT / Rankbrain, etc.

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How to Write a Blog Post Outline That Leaves No Ambiguity

Marketing Insider Group

Think of it as laying down the tracks for a train. Choosing a topic involves balancing personal passion with what the audience is searching for, using keyword research and Google Trends as tools. It’s about what lights up the Google search bar, too. Now, Google Trends. So, why should you listen to us?

SERP 240
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Train your team on programmatic advertising quickly and effectively

Choozle

This is a challenging spot to be in not only as an individual entering the programmatic advertising landscape for the first time, but especially as a leader in the position to hire and train up talent green to this complex world. The important thing is to get valuable content out of your head and document it where others can find it.

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3 Google Analytics 4 features to make up for lost data

Martech

With the legacy version of Google Analytics retiring soon , we’ve entered the era of Google Analytics 4 (GA4). Google Analytics now has the ability to combine observed data and unobserved data. Dig deeper: 3 ‘secret’ marketing tools in Google Analytics 4. Unobserved data: How it works and why it matters.

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The Google anti-trust trial: A deep dive into the details

Martech

Google is on trial for allegedly using underhand tactics to ensure it stays the world’s leading search engine. Justice Department claims Google, which owns a 90% market share in search, paid massive sums to companies like Apple to make it the default search engine on products like the iPhone. Google is ‘using clicks in rankings’ (Sept.

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The 22 Best Virtual Event Platforms

Webbiquity

If you are involved in planning and producing online events—and you’re ready to venture beyond standard tools like WebEx, Zoom, and Google Meet—here are 22 alternatives that can help take your event to a whole new level. A video streaming platform for marketing webcasts, internal communications, training, and other virtual events.