WebMarketCentral

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WMC Interviews: Tim Young of Socialcast

WebMarketCentral

WMC: There's no mention on your website of features like file uploading / sharing / revision control—does Socialcast offer document sharing and control functionality? TY: Because of Socialcast's focus on tacit knowledge vs. explicit knowledge, we don't support document storage. WMC: How is Socialcast priced?

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Getting More Out of Each Click, Part 2: Docmetrics

WebMarketCentral

Insert these forms into your documents; for a white paper, you may want to place the form on page 2 or 3; for content you wouldn't normally "gate" with a contact form, such as a product sheet, you can put the form at the end of the document. Pricing Monthly fees start at $100 and are based on the number of PDF documents tracked.

Spyware 20
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Off Topic: Stimulus Can Wait

WebMarketCentral

House has passed the economic stimulus package, officially known as the American Recovery and Reinvestment Act of 2009 (that's a link to the full 647-page PDF document, which isn't as easy to find as you might think). First off, this post will not be a political rant, just an appeal to common sense.

Act-On 20
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ON24 Launches Virtual Tradeshow Platform with Real Potential

WebMarketCentral

Virtual visitors to an event can: network with peers at the show, exhibitors and sponsors (through online chat); get documents (beyond the normal limited tradeshow marketing collateral, since the booth rep can now provide any document from within their organization); view a presentation (similar to a webinar) and ask questions; chat with a booth rep; (..)

Webcast 20
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Got Projects? Try Base Camp

WebMarketCentral

It offers a useful set of project management features: - To-do lists with task assignment - Milestones with date assignment and automatic e-mail notification as due dates approach - An online document/message creation tool with feedback tracking (great for group editing) - File-sharing for documents, graphics, Excel files, etc.

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The 9 Must-Have Qualities of a User-Focused B2B Website Design

WebMarketCentral

To improve the online brand experience, top firms should document their users' goals, clearly define their brand attributes, and map relevant attributes to the right target users.” On the Brand Image side, sites were guilty of layouts, imagery, and production values that failed to support brand positioning.

Design 20
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Two More Social Media Sites to Check Out

WebMarketCentral

In this case, yes—Zanby combines features common to other social tagging sites (such as the ability to browse and create groups) with a powerful set of collaboration features, such as the ability to upload/share documents and photos, create lists, arrange events and start or contribute to message threads.