Liveintent

FEBRUARY 28, 2023

Facebook, Google, and Amazon have been gobbling up programmatic budgets for years now — accounting for an estimated 65% of all U.S. Still, this infamous triopoly is losing its grip as Facebook and Google have recently reported dramatic decreases in ad revenue. digital ad spend in 2022. The result?

Paid Search Agency 62

Paid Search Agency Ads Privacy Protection Ad Building 62

Parse.ly

AUGUST 3, 2023

As we move into an increasingly digital era, privacy has become a significant concern for consumers worldwide. Monumental shifts are happening in the handling of user data, with privacy protection a key driver. Tracking at the granular, user-specific level will be more difficult, especially for multi-touch journeys.

Multi-Touch Attribution 52

Multi-Touch Attribution Doubleclick Privacy Protection Privacy 52

Brightedge

JULY 22, 2022

If ACME Widget Makers manufactures the ideal product for its customers, but fails to secure distribution, it will fail. Conversely, if ACME secures targeted distribution, but produces a sub-par product, it will fail. The W3C table of contents is 209 pages alone and we still must account for Google and user experience standards.

Privacy Protection 52

Privacy Protection Marketing AI SEO Optimization 52

Litmus

JANUARY 24, 2022

Apple’s Mail Privacy Protection (MPP) went into effect in September 2021. They’re also in this really interesting place where they own the actual piece that you use for all the distribution of this, and so they can really control and lock down the devices.

Privacy Protection 99

Privacy Protection Privacy Webinar Metrics Deliverability 99

SmartBug Media

JANUARY 17, 2020

Much like when Google had to remove several pages from its search engine results in order to be GDPR compliant, marketers will also have to give their clients, customers, and subscribers easy access to their data and the option to opt out of all further communication.

Privacy 80

Privacy Work Management Paid Search Agency Marketing Management 80

readwrite

APRIL 5, 2013

While these legitimate apps aren’t stealing passwords, they’re still riding roughshod over user privacy by gratuitously sucking up your contact and location information — or worse. What These Bad Apps Glom Onto. Included in those numbers are apps that siphoned off one or more of the three. “I bet they don’t even care.”

Privacy Policies 40

Privacy Policies Mobile Advertising Privacy Privacy Protection 40

Hinge Marketing

MARCH 12, 2020

At the same time, this process will have to be counterbalanced with adequate privacy protections. Have you ever noticed that Google magically shares the best local sandwich shops when you’re looking for lunch? AI technologies such as Google Assistant, Alexa and Siri are changing the way people interact with the web.

Marketing Automation Services 121

Marketing Automation Services Design Marketing Websites Service 121