Zoominfo

SEPTEMBER 22, 2023

Here’s a breakdown of the key types of intent, and an in-depth exploration of what makes ZoomInfo the top-rated buyer intent provider on G2 , the largest peer-review business software platform in the world. ZoomInfo knows that even minutes can matter when you’re looking for prospects. But not all intent data is created equal.

Buyer Intent 130

Buyer Intent Intent Data Intent Marketing Analytics Tools 130

Zoominfo

SEPTEMBER 12, 2023

“What we really believe is that the data underlying customer outreach needs to be incredibly accurate, totally enriched, and really deep,” ZoomInfo CEO Henry Schuck recently told LivePerson. “We just downloaded a ZoomInfo platform datasheet. We are in this unique position as a company, with an offering to really fuel that.”

Zoominfo 147

Zoominfo Multi-Touch Attribution Ad Building Marketing Analytics Tools 147

Zoominfo

DECEMBER 28, 2021

Scenario Run targeted display ads at the people you’ve scheduled for upcoming demos. When they’re surfing around the web, they’ll see your ads everywhere. This makes you more present in their world and gives you a share of their thought process. It’s a subliminal thing: By the time you meet, you’re already familiar to them.

Display 100

Display Ads Process Marketing 100

Zoominfo

JANUARY 12, 2023

You must display your phone number when making a live direct marketing call and provide your company name. How ZoomInfo Supports Your Privacy Compliance ZoomInfo’s platform contains a number of features to support our customers without compromising data privacy. If requested, you are also obliged to provide your contact details.

Privacy 130

Privacy Marketing Analytics Tools Zoominfo B2B 130

Zoominfo

FEBRUARY 3, 2023

Display and Search Ads Display ads target prospects who may or may not know about your product or service. Internet-wide, click-through rates for display ads can average about 0.1%. To make display ads more impactful, include a clear CTA, employ retargeting, and use well-written, on-point copy.

Conversion 130

Conversion Lead Ranking Ideal Customer Profiles Cold Calling 130

Zoominfo

DECEMBER 16, 2020

ZoomInfo is here to change that with our latest release, Salesforce Sync. ZoomInfo Salesforce Sync for Territory Management. Salesforce Sync also provides easy links within ZoomInfo contact and company profiles that redirect to their respective record in Salesforce, ensuring a cleaner motion for finding the information that’s needed.

Zoominfo 219

Zoominfo Marketing Management Peer-to-peer Opt-out 219

Zoominfo

JANUARY 28, 2021

That was the challenge ZoomInfo faced as 2020 drew to a close in December, which is typically a great month for B2B sales teams. Powered by Salesforce reports, the board displayed metrics including annual recurring revenue, DocuSigns signed by new clients, and new business opportunities. – Henry Schuck, ZoomInfo CEO.

Buzz 228

Buzz Zoominfo Broadcasting Cable 228

Zoominfo

MAY 16, 2022

ZoomInfo MarketingOS Finally, ABM with data you can trust. For example, at ZoomInfo we have a tool called Workflows that automates marketing activities based on real-time data, which allows marketers to launch personalized outreach that captures target accounts based on website traffic and prospects’ buying signals. Get a Demo

Marketing Automation Services 130

Marketing Automation Services Budget Programs Zoominfo Work Management 130

Zoominfo

OCTOBER 13, 2021

At ZoomInfo, we use gift-giving with our customers no matter where they are in the demand generation funnel. Direct mail gifting is a demand generation tactic that assists other channels by cleaning up after them,” says Mitchell Hanson, director of demand generation at ZoomInfo. On average, orders almost doubled.

Sales Management 130

Sales Management Top of Funnel Lead Ranking Marketing Qualified Leads 130

Webbiquity

MAY 16, 2023

Paid alternatives include products like Snitcher , ZoomInfo , Visitor Queue , LeadLander , and 6Sense. It pulls in data from an array of sources and displays consolidated dashboard metrics. It also works with GA4, but unfortunately the implementation is much more complex and challenging due to Google Tag Manager.

Marketing Analytics Tools 342

Marketing Analytics Tools Analytics Google Work Management 342

Zoominfo

OCTOBER 28, 2020

Strong, creative offer expansion is on display in 2020. Through September, companies have released more new products in 2020 than in either 2019 or 2018, according to research by ZoomInfo. Source: ZoomInfo. Source: ZoomInfo. Henry Schuck, CEO of ZoomInfo, views product expansion as akin to problem solving.

Cross-Selling 178

Cross-Selling Zoominfo Product Enterprise Management 178

Zoominfo

DECEMBER 11, 2020

To guide you through the recruitment data ZoomInfo has collected, check out the following questions that job seekers can contemplate as they ponder a new position or career change. Clearly, investors continued to respond to the innovation displayed by startups despite the difficulties of 2020. Want to work for a diverse company?

Enterprise Management 246

Enterprise Management Work Management Paid Search Agency Zoominfo 246

Zoominfo

OCTOBER 12, 2022

My life would be a nightmare without it,” says Wing, a ZoomInfo global sales manager who focuses on Europe, the Middle East, and Africa. In the Salesforce dashboard, Chorus displays all customer interactions and conversation insights like key topics discussed or deal risks. Automate activities across your entire tech stack.

Work Management 130

Work Management Analysis Marketing Management Zoominfo 130

Zoominfo

FEBRUARY 8, 2022

At ZoomInfo, we’re changing that. Today we’re introducing ZoomInfo’s MarketingOS — an account-based marketing platform designed to give marketers new ways to reach target accounts and drive qualified leads for sales. For the last two decades, our focus has been data,” says Hila Nir, chief product officer at ZoomInfo. “We

Account Based Marketing 100

Account Based Marketing Sales Qualified Leads Zoominfo Marketing Management 100

Zoominfo

JULY 25, 2023

The ZoomInfo platform offers an elegant solution to this conundrum with FormComplete — a tool that marries the data you can capture with just a few short fields to the powerful, insight-rich ZoomInfo data layer, allowing GTM teams to drive up conversions without sacrificing important, actionable data.

Ideal Customer Profiles 130

Ideal Customer Profiles Lead Ranking Lead Generation Sales Management 130

Zoominfo

AUGUST 26, 2018

Why did the junior marketer get into display advertising? If you know any marketing jokes we missed, tweet us your favorites at @zoominfo! Or, contact ZoomInfo today, the leading business information company , to learn how our B2B database can help you get the most out of your marketing efforts. Keyword stuffing.

Planning 272

Planning Zoominfo Churn Rate Top of Funnel 272

Zoominfo

JANUARY 28, 2021

That was the challenge ZoomInfo faced as 2020 drew to a close in December, which is typically a great month for B2B sales teams. Powered by Salesforce reports, the board displayed metrics including annual recurring revenue, DocuSigns signed by new clients, and new business opportunities. We have no control over any of those things.

Buzz 130

Buzz Zoominfo Broadcasting Cable 130

Zoominfo

AUGUST 22, 2022

This applies to all types of campaigns — from emails to display ads to content syndication. “Your company puts out products in the market to solve problems for people — which naturally begets the messaging,” says Mitchell Hanson, senior director of demand generation at ZoomInfo. It’s a win-win.

Segmentation 130

Segmentation Ideal Customer Profiles Enterprise Management Marketing Automation Services 130

The Point

NOVEMBER 15, 2022

A client asks: “What’s the best way to market to purchased lists like ZoomInfo ? When contacts engage with that first layer of ads, run retargeting ads across LinkedIn, Facebook, and Google Display Network offering different content assets to spark additional engagement. Curious as to your opinion?”. Click To Tweet.

Purchase 162

Purchase Paid Search Agency Paid Social Agency Outreach 162

Zoominfo

MAY 23, 2019

On the ZoomInfo blog we often discuss the use of data in sales, marketing, and recruiting. Again, this works for two reasons—the map is a visually interesting way to display the data and establishes the retailer as an industry leader. The post The Definitive Guide to a Data-Driven PR Strategy appeared first on ZoomInfo Blog.

PR 188

PR Paid Search Agency Zoominfo Marketing & Strategy 188

Zoominfo

MARCH 8, 2022

While it may seem like a small thing, these web form fills are responsible for billions of dollars of business, and companies like ZoomInfo have meticulously analyzed and optimized web forms to help sales reps make the most of these leads. Reducing the number of form fields increases response rates. Free Trial 2.

Lead Scoring 100

Lead Scoring Lead Ranking Sales Qualified Leads Zoominfo 100

Zoominfo

OCTOBER 5, 2021

If your sales and marketing teams are not aligned, it’s going to be much more difficult to hit your number,” says Mitchell Hanson, director of demand generation at ZoomInfo. ZoomInfo MarketingOS Finally, ABM with data you can trust. ZoomInfo had long struggled with warm MQLs. Get a Demo 2. The key is frequent communication.

Lead Ranking 130

Lead Ranking Marketing Qualified Leads Paid Content Top of Funnel 130

Zoominfo

DECEMBER 16, 2020

ZoomInfo is here to change that with our latest release, Salesforce Sync. ZoomInfo Salesforce Sync for Territory Management When sales and marketing teams traditionally pull lists, they’re still missing important data that’s relevant only to their organization. In fact, just 17% is spent meeting with potential vendors.

Zoominfo 100

Zoominfo Marketing Management Peer-to-peer Opt-out 100

Zoominfo

SEPTEMBER 22, 2022

The original displayed the logos of 140 prominent marketing tech brands. “We’re in a time of uncertainty,” says Hussam AlMukhtar, senior director of demand generation at ZoomInfo. ZoomInfo MarketingOS Finally, ABM with data you can trust. Today, that chart contains nearly 10,000 logos. Get a Demo 2.

Work Management 130

Work Management Marketing Management Budget Programs Demand Generation 130

Zoominfo

APRIL 24, 2020

At ZoomInfo, data is our passion. We know, according to ZoomInfo data, as of the end of March, most small businesses still lacked critical tools to enable team collaboration and web conferencing in remote working conditions. We live, breathe, and obsess over how to deliver B2B intelligence that unlocks go-to-market success.

Work Management 227

Work Management Marketing Management Intent Data Business 227

Zoominfo

DECEMBER 11, 2020

To guide you through the recruitment data ZoomInfo has collected, check out the following questions that job seekers can contemplate as they ponder a new position or career change. Clearly, investors continued to respond to the innovation displayed by startups despite the difficulties of 2020. Want to work for a diverse company?

Enterprise Management 130

Enterprise Management Work Management Paid Search Agency Zoominfo 130

Zoominfo

SEPTEMBER 8, 2019

Business events put your organization on display. For more sales and marketing solutions contact ZoomInfo. The post 5 Reasons to Invest in B2B Conferences and Events appeared first on ZoomInfo Blog. It’s not uncommon for individuals to leave an event with new partnerships, potential business leads, and new tactics.

Conference 162

Conference B2B Zoominfo Cold Calling 162

Zoominfo

APRIL 10, 2018

Here at ZoomInfo we don’t necessarily agree with either of these stances. We’re even guilty of it: Now that most social channels automatically display this information, doing so seems repetitive, robotic, and even a little lazy. Others argue that scripted social media can appear inauthentic, robotic, or just plain annoying.

Social Media 188

Social Media Media Zoominfo Ideal Customer Profiles 188

Zoominfo

DECEMBER 18, 2019

It may seem like a no-brainer to play it safe and restrict your brand to business-only issues, but many consumers expect modern companies to display some measure of empathy and awareness. For more help building your B2B brand, contact ZoomInfo today. Around two-thirds of consumers want companies to take a stand ( source ).

Brand Identity 223

Brand Identity Branding Business Zoominfo 223

Zoominfo

JUNE 30, 2022

For example, someone wants to download a gated ebook that you’re promoting via display ads or content syndication. ZoomInfo MarketingOS Finally, ABM with data you can trust. For example, ZoomInfo Chat identifies who is visiting your website and which company domain they’re using with our leading IP-to-Company data (third-party data).

Zoominfo 100

Zoominfo Advertising Agencies Privacy Work Management 100

Zoominfo

AUGUST 2, 2020

Standardization: Information obtained from multiple data owners (each fielding, tagging, and displaying information) is not standardized. Here at ZoomInfo we regularly add to our 50+ million contact point database with our contributory network. Limitations: Aggregators are often severely restricted in what they’re allowed to sell.

Enterprise Management 245

Enterprise Management Ad brokers Work Management Marketing Management 245

Zoominfo

MARCH 12, 2018

Defined, programmatic advertising is the use of data-driven software to automate the buying and placement of digital ads, including online desktop display, mobile, video, etc. digital display ad dollars will flow through automated means. digital display ad dollars will flow through automated means. billion in 2017.

Advertising Agencies 185

Advertising Agencies Advertisements Advertising Marketing AI 185

Zoominfo

JUNE 25, 2018

There are several options to advertise your YouTube videos: Ads that play before viewers watch other videos, banner ads that display in search engine results, and promoted videos that appear with YouTube searches. Contact ZoomInfo today to see how our B2B contact database can improve and transform your marketing efforts.

Youtube 217

Youtube B2B Marketing Advertising Agencies B2B 217

Zoominfo

OCTOBER 5, 2021

ZoomInfo MarketingOS Finally, ABM with data you can trust. Zoom relies on ZoomInfo’s actionable data and insights to power their go-to-market strategy and enable their sales reps to be more efficient and effective in their selling. Get a Demo Why Do You Need a Go-to-Market Strategy?

Enterprise Management 147

Enterprise Management Ideal Customer Profiles Marketing Analytics Tools Work Management 147

SalesIntel

JULY 19, 2023

We are a viable, and frequently preferable, alternative to other well-known tools like ZoomInfo, Seamless, and Congism. Auto-renewal best practices: SalesIntel follows auto-renewal best practices, setting itself apart from other providers like ZoomInfo. This convenient tool enhances efficiency and streamlines the prospecting process.

Ideal Customer Profiles 98

Ideal Customer Profiles Marketing Automation Services Bombora B2B 98

Zoominfo

APRIL 24, 2019

And, as a result, your website must use a responsive, mobile-friendly display that functions well on any device. For more information about how ZoomInfo can help you reach your target audience faster, contact our sales team today. The post 6 Outdated SEO Tactics to Avoid At All Costs appeared first on ZoomInfo Blog.

Tactics 189

Tactics Cost SEO Lead Scoring 189

Zoominfo

AUGUST 26, 2018

ZoomInfo MarketingOS Finally, ABM with data you can trust. Why did the junior marketer get into display advertising? If you know any marketing jokes we missed, tweet us your favorites at @zoominfo! We hope these jokes help lighten your mood, relieve some stress, and maybe even spark some creative marketing ideas. Get a Demo 1.

Planning 100

Planning Zoominfo Churn Rate Top of Funnel 100