article thumbnail

9 Tools & Tactics for Effective Paid Content Distribution

Marketing Insider Group

From the targeted precision of LinkedIn Sponsored Updates to the expansive reach of the Google Display Network, each tool and tactic we’re about to dive into is a piece of the puzzle in crafting your content’s journey from creation to conversion. This is where the magic of paid content distribution comes into play.

article thumbnail

The 10 Best Webinar and Webcasting Tools

Webbiquity

GoToWebinar and WebEx (which is more of an online meeting tool) are no longer your only options. Here are 10 of the best webinar and webcasting tools to consider evaluating for your next online presentation. A flexible video communication tool for webinars, product demos, customer training, team meetings, and online courses.

Webcast 363
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Marketers: Beware of These B2B Display Advertising Mistakes

Zoominfo

Although B2B display advertising isn’t an exact science, enough experimentation can teach you valuable tricks of the trade. Top Display Advertising Targeting Mistakes Getting your audience right is paramount to increasing conversion rates and spending efficiently. So, what makes B2B display advertising successful?

Display 130
article thumbnail

Adobe adds AI tools to Photoshop powered by updated Firefly Image 3

Martech

The company claims this model understands prompts better, can provide greater detail and has “better lighting, positioning, attention to detail [and] advancements to text display.” Adobe Firefly is a generative AI tool for creating and modifying images, illustrations, and fonts. What it is. Why we care. Let the user beware.

article thumbnail

Maximizing Revenue: The Power of Display Marketing

PureB2B

One of the most effective tools in marketing is display advertising, a strategy that can significantly influence current sales opportunities & drive revenue.

Display 62
article thumbnail

Mastering Event Promotion with Display Advertising

PureB2B

In this article, we will explore how display advertising can be a valuable and powerful tool in your event promotion arsenal and increase audience engagement.

Display 62
article thumbnail

Salesforce and Google Release AI-powered Commerce Tools with B2B Implications

ANNUITAS

Overview During the National Retail Federation’s NFR 24 conference, Salesforce and Google released a slew of AI-powered tools aimed at reducing go-to-market (GTM) friction. Google has released a new set of chatbots for automated commerce, as well as some new self-service customer service tools and search optimization capabilities.