B2B Marketing Traction

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LinkedIn Product and Services Pages Discontinued

B2B Marketing Traction

The pages allowed companies to display graphic images and provide links to videos about products and services. Showcase pages could be used to provide updates on a company division, a product or service, an event, or a publication such as a blog or newsletter. Now, LinkedIn is offering Showcase pages instead.

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Do Your Website Visitors Feel Like They’re on Another Planet?

B2B Marketing Traction

Or, do they feel like they do when they walk into your lobby, where your logo is prominently displayed along with articles about your company, awards you’ve received, and a display of products? Is there a smiling receptionist to great them, and perhaps a basket of fruit or flowers on display?

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B2B Marketers: How Much Time Should You Spend On Facebook?

B2B Marketing Traction

When you post content such as a link to your newsletter, press release, blog entry or an article about your industry or business, that content displays on the newsfeed of the people who clicked on your page to “Like” your company.

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How to Get Marketing Results from LinkedIn Group Discussions

B2B Marketing Traction

I joined over 30 groups in my industry and began posting all my blogs, articles and newsletters to these groups. Other changes include removing the Top Contributor and Statistics from displaying on LinkedIn Groups, as well as the optional Group cover image. . “I have a LinkedIn question. Then, the comments ran dry.

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