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15 Ways B2B Marketers Can Use Twitter to Drive Business Results

KoMarketing Associates

The wonderful world of Twitter has unlocked business opportunities for almost every type of user – from emerging artists, celebrities, big brands, news sources, and (most importantly for you) B2B marketers. Here you’ll learn 15 essential ways that you can be using Twitter to drive marketing results for your B2B business.

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Understanding Google SERP Features in 2021: The Complete Guide

KoMarketing Associates

So how much of an effect is this having on organic search traffic? Displayed for searches that have local intent (i.e. [x Similar to the Local Pack, displayed for searches that have local intent. Used to be displayed for searches that would benefit from visual content (i.e. x services] in [y location]). Local Teaser.

SERP 295
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5 Essential Questions to Ask Before Running a Facebook Ad Campaign

KoMarketing Associates

Website Traffic. Below is a list of other social media platforms, their target audience, and main goals: LinkedIn – Business-focused users – Generating leads. Twitter – New and existing users – Increasing brand awareness. Boost Organic Facebook Posts. Engagement. Lead Generation. Who is the Target Audience?

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2013 in Review: Top Content Marketing Assets & Initiatives for the New Year

KoMarketing Associates

The most exciting part about our 10 most popular posts and columns of 2013 (based on traffic metrics for blog content) is that they came from seven different KoMarketing team members. 32+ Influential B2B Social Media Profiles (People) to Follow on Twitter. 7 LinkedIn Marketing Tactics Designed To Boost B2B SEO Performance.

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Spring-Cleaning: Social Media Tips & Tricks to Organize Your Accounts

KoMarketing Associates

For example, if one of your goals is to dramatically grow your Twitter followers, you may not be as picky about who you’re following. When considering the 5 major social media networks (Twitter, Facebook, Google+, LinkedIn, and Instagram), each has very unique benefits, requiring a strategy tailored per platform.

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What Is B2B Social Media Marketing?

KoMarketing Associates

While social media marketing can be explained in a number of ways, at the most basic level, it can be defined as follows: Social media marketing is the method of using social networking sites as an online marketing tool to drive traffic, generate shares and boost brand awareness. Top Social Media Sites.

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5 Similarities Between B2B Content Marketing and the 2018 World Cup

KoMarketing Associates

When creating content as a smaller entity in the industry, be sure you are writing for the audience, answering the questions they need answered, and understand how Google and other search engines are displaying the content in search results. Why Your Employees’ LinkedIn Profiles Should Be Part of Your B2B Marketing Strategy.