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OCTOBER 16, 2012 [Display, Hubspot] 87 More Vital Social Media Marketing Facts and Stats for 2012
91% of experienced social marketers see improved website traffic due to social media and 79% are generating more quality leads. Of Twitter’s 165 million users, half access Twitter on mobile devices at least occasionally. ( HubSpot ). 75 of the Fortune 100 companies use LinkedIn in their corporate hiring process. ( HubSpot ). HubSpot ). HubSpot ). Only 3.2%
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SEPTEMBER 4, 2012 [Display, Hubspot] Book Review: The B2B Social Media Book
With The B2B Social Media Book: Become a Marketing Superstar by Generating Leads with Blogging, LinkedIn, Twitter, Facebook, Email, and More , authors Kipp Bodnar of HubSpot and Jeffrey L. “Social media isn’t the first thing a business should focus on to improve search traffic, but it is certainly part of long-term SEO success.” Depth of subject matter expertise.
SEPTEMBER 5, 2013 | WRITTENT
[Display, Hubspot] 15 Ways to Make Your Social Media Strategy a Complete Fail
APRIL 15, 2013 | HUBSPOT
[Display, Hubspot] How to Breathe New Life Into Your Google Search Results With Rich Snippets
APRIL 5, 2013 | HUBSPOT
[Display, Hubspot] The Top 8 Priorities for Any One-Man Marketing Team
JANUARY 23, 2013 | HUBSPOT
[Display, Hubspot] Link-Building Best Practices for Targeting a UK Audience
JANUARY 9, 2013 | HUBSPOT
[Display, Hubspot] 30 Careless Mistakes That Will Totally Muck Up Your Marketing
NOVEMBER 29, 2012 | HUBSPOT
[Display, Hubspot] How Even YOU Can Master PPC Campaign Management [TEMPLATE]
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JUNE 5, 2012 [Display, Hubspot] 6 SEO Tools to Analyze Your Site Like Google Does
You can monitor your site for malware and crawl errors, both essential for conquering the SERPs. Adding appropriate ALT tags to each image not only enables visitors to understand what an image is meant to display in the event of a loading issue, but Google can now “see” the image. 5) HubSpot's Page Grader. 6) HubSpot's Marketing Grader. and a Google bot!
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APRIL 15, 2013 [Display, Hubspot] How to Breathe New Life Into Your Google Search Results With Rich Snippets
They''re these awesome things that can help you improve your SEO , and generate more site traffic from the SERPs, and I''m going to tell you how to set them up in this post. Google rich snippets extract information from your website to display on your site''s listing in the search results, in addition to the typical page title, page URL, and meta description. 4) Be patient.
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NOVEMBER 18, 2011 [Display, Hubspot] Everything Marketers Need to Know About Google's Panda Updates
Others were punished severely in the SERPs for grey and black hat tactics. In the beginning of the year, JC Penney and Overstock saw dramatic falls from page one of the SERPs when Google punished them for getting links to product pages from irrelevant sites. August, 2011: Google Displays Expanded Site Links. Connect with HubSpot Power to the people! what it is, and b.)
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FEBRUARY 13, 2012 [Display, Hubspot] 20 (More of the) Best SEO Guides, Tips and Insights of 2011
SEO remains the most cost-effective way to drive website traffic. Sure-Fire Signs Your SEO Sucks by HubSpot Blog. Eric Wortman explains what Google sitelinks are, how they work, when Google displays them, what this means for your company website, and what you can do to take advantage of this expanded real estate now available on page one of Google results. But SEO is changing.
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HUBSPOT | THURSDAY, NOVEMBER 29, 2012 [Display, Hubspot] How Even YOU Can Master PPC Campaign Management [TEMPLATE]
But in the world of search engine marketing (SEM), using paid search (PPC) to rank on a search engine results page (SERP) for a given term comes pretty close. That’s why PPC is such good business for Google, which still generates 96% of its revenue through advertising -- because marketers know when they invest in PPC properly, they can get pretty close to guaranteed placement in the SERPs and help you generate leads. The "Destination URL" is the place on your website where you want the PPC traffic to end up. Finally, there's the tricky matter of the display URL. MORE >>
HUBSPOT | MONDAY, JUNE 18, 2012 [Display, Hubspot] A Simple Guide for Setting Up Your First Google AdWords Campaign
So in tandem with your SEO efforts , why not utilize the power of paid search to help drive more traffic to your website, and turn those Googlers into new leads and customers? if you use general terms like, well, "tractor," you're going to get traffic from searchers looking for commercial electric tractors, private gas tractors, and commercial solar powered tractors. Or if you're a HubSpot customer, you can utilize our Keyword tool that exists within the software. Using the Traffic Estimator Tool. An ad position of 1 is the highest on page one of the SERPs. MORE >>
HUBSPOT | MONDAY, DECEMBER 12, 2011 [Display, Hubspot] 40 Essential SEO Terms Marketers Should Know [Glossary]
Conversion forms convert traffic into leads. This is often displayed on search engine results pages below the page title as a sample of the content on the page. SERP (Search Engine Ranking Page) - The page that you are sent to after you run a query in a search engine. Traffic - The visitors to your site. Traffic Rank - The ranking of how much traffic your site gets compared to all other sites on the internet. You can check your traffic rank on Alexa. Connect with HubSpot 40 SEO Terms You Must Know! Add ALT text to images whenever possible. MORE >>
HUBSPOT | MONDAY, SEPTEMBER 26, 2011 [Display, Hubspot] 7 SEO Twitter Tips to Rank Better in Search
Basically, Twitter is a natural complement to your site and a way to gain some additional spots on organic search engine results pages (SERPs), helping your website and its content get found. Like your real name, your Twitter username is crucial content that will be displayed in the title of your Twitter profile page and, in some cases, your individual tweet pages. Since the eventual goal of any Twitter presence is to turn that traffic back to your site and your business, forgetting to use your URL is a misstep you can't afford to make. Connect with HubSpot MORE >>
HUBSPOT | MONDAY, DECEMBER 5, 2011 [Display, Hubspot] 7 Silly Google+ Business Page Mistakes to Fix NOW
First, provide a mix of text and photo updates; only posting text doesn't leverage the awesome Google+ photo display capabilities that improve the visitor's experience. If you don't register for Direct Connect , you won't be eligible to get found in SERPs and added to searchers' Circles simply by querying +YourName, nor will your Google+ business page posts appear in search engine results. Recommended links can be found on the 'About' section of a Google+ business page, and it allows you to drive traffic to your website and generate leads from landing pages. MORE >>
- [Display, Hubspot] The Top 8 Priorities for Any One-Man Marketing Team HUBSPOT | FRIDAY, APRIL 5, 2013
- [Display, Hubspot] Google Changes Algorithm to Punish Content Farms HUBSPOT | SUNDAY, FEBRUARY 27, 2011
- [Display, Hubspot] How to Breathe New Life Into Your Marketing With Visual Content HUBSPOT | MONDAY, JUNE 18, 2012
- [Display, Hubspot] 10 Genius Ideas That Changed Marketing Forever HUBSPOT | TUESDAY, OCTOBER 9, 2012
- [Display, Hubspot] 30 Careless Mistakes That Will Totally Muck Up Your Marketing HUBSPOT | WEDNESDAY, JANUARY 9, 2013
- [Display, Hubspot] Link-Building Best Practices for Targeting a UK Audience HUBSPOT | WEDNESDAY, JANUARY 23, 2013
- [Display, Hubspot] SEO Is Evolving: What Should Your Business Do Now? HUBSPOT | MONDAY, MAY 24, 2010
- [Display, Hubspot] 3 Meta Description Mistakes You Might Be Making HUBSPOT | FRIDAY, JANUARY 14, 2011
- [Display, Hubspot] 15 Ways to Make Your Social Media Strategy a Complete Fail WRITTENT | THURSDAY, SEPTEMBER 5, 2013
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