Personalized content for more effective content marketing
Biznology
JULY 18, 2016
So your call to action re: downloading a “how-to” guide shouldn’t be displayed to a prospect who has already downloaded it. You can also step up to more integrated solutions like Hubspot , Pardot , and Marketo. Knowing your prospects’ behavior also means you don’t run the risk of asking them to repeat the same action.
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