Attack of the Customers: The Pampers Dry Max Crisis
Paul Gillin
AUGUST 29, 2012
A change in a store display at a local Walmart was evidence that P&G was undertaking a stealth recall. In contrast to the earlier defensiveness P&G had shown about the controversy, it was now displaying complete transparency. Even absolution from the government watchdog hasn’t convinced critics. Vindication and Lessons.
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