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17 Questions On How To Build A Content Marketing Strategy [Q&A]

Marketing Insider Group

Click the link above to our blog post summary of the most important stats, quotes, slides, templates and also to download the presentation and the templates. Understanding what your audience is searching in Google is critical, and simply answering those questions can help you leaps and bounds with SEO.

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20 Winning Social Media Campaign Ideas for 2020

Martech Advisor

Writing content that is easier for #Google to understand can help you write better content for humans. Make It Your Own: Identify your audience's most pressing difficulties and get your employees or experts to answer them in a video, podcast, or a blog article. Make sure to check out the filter submission guidelines here and here.

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Guest Posting 101: How To Pitch and Secure Your Next Guest Blog Spot

Optinmonster

Quality backlinks are seen as signals by ranking algorithms, improving your site’s position on Google search engine results pages. For example, you can use Google to find sites that accept guest posts on the topics you want to write about. One last thing: if the site has guest post guidelines for pitching and writing, read them.

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2018 Content Marketing Toolkit: Tips, Templates, and Checklists

Content Marketing Institute

Once again, we’ve updated the toolkit of some of CMI’s best tips, checklists, and templates. The DIY tool: Fill in the blanks of Meghan Casey’s core content strategy statement template to home in on the unique value your content can provide – to both your audience and your business. Pinpoint your audience.

Template 111
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Sitemap: How to Set-up & Structure Your Sitemap for SEO

seo.co

Major sitemap issues include: Lack of a sitemap or sitemap that’s not submitted to Google Search Console (GSC). They’re crawled by Google and inform the search engine about the remainder of your onsite pages. XML Sitemaps are files that you can build and submit to Google directly. Outdated sitemap. Portfolios.

SEO 105
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Audio SEO: The Complete Guide to Ranking Your Podcast Successfully

Single Grain

Audio SEO is rising at a greater speed than you can imagine, and now podcasts have positioned themselves on the first page of the Google search results. Back in 2018, Google’s Podcast Product Manager, Zack Reneu-Wedeen , said: “Our team’s mission is to help double the amount of podcast listening in the world over the next couple of years.”.

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The Character Count Guide for Blog Posts, Videos, Tweets & More

Hubspot

That aligns with research previously conducted by serpIQ , which indicated that, on average, the top 10 results for most Google searches are between 2,032 and 2,416 words. There are some resources available to those familiar with coding that let you play around with social media metadata character counts, like these templates.