B2B Marketing Traction

APRIL 15, 2013

If you’re puzzling over why you no longer see posts by others directly on your Facebook company page, puzzle no more. Facebook simply made yet another change that affects the way we manage pages. It forces page owners to manage posts and selectively allow posts to display on their page. Facebook b2b social media'

Facebook 100

Facebook Companies Work Management CAN-SPAM 100

B2B Marketing Traction

NOVEMBER 11, 2014

It’s easy to add an update on LinkedIn and Facebook, right? Facebook can pose some challenges for display of photos on company pages. If that happens, you can upload a custom size of the photo or image as I did in this example above of a Facebook update. b2b content Facebook LinkedIn marketing social media'

Linkedin 100

Linkedin Facebook Web 2.0 Tips 100

B2B Marketing Traction

FEBRUARY 28, 2012

I’m still getting a lot of questions about whether or not B2B marketing should include a presence on Facebook. Business owners want to see a return on their investment, and many don’t understand what’s involved in planning, implementing and maintaining a Facebook company presence. You can do all of these on Facebook.

Facebook 100

Facebook Spending B2B Marketing Planning 100

B2B Marketing Traction

AUGUST 15, 2011

More businesses recognize a need to have a presence on Facebook, but a common question is, “What should we post on our Facebook wall?” The wall on your Facebook company page offers a lot of opportunity. So, now you can’t say that you can’t think of what to post on your Facebook wall.

Facebook 100

Facebook Trade Show Press CPA 100

B2B Marketing Traction

DECEMBER 26, 2011

Because more and more online and electronic logos display best in a square format. Many social media profiles feature thumbnail graphics, and if you want to display your brand to its best advantage, a horizontal or vertical logo doesn’t show as well as a square logo. As a result, the company name in the logo may not be legible.

Online Marketing 100

Online Marketing Verticals Display Paid Search Agency 100

B2B Marketing Traction

NOVEMBER 8, 2013

For a long time, Tweets that contained certain keywords displayed on Google and other search engine search results. When Facebook did its disasterous IPO, the company made money but investors didn’t do so well. When Facebook did its disasterous IPO, the company made money but investors didn’t do so well.

Twitter 100

Twitter Broadcasting Social Media Advertising Mediums 100

B2B Marketing Traction

MARCH 8, 2012

Or, do they feel like they do when they walk into your lobby, where your logo is prominently displayed along with articles about your company, awards you’ve received, and a display of products? Is there a smiling receptionist to great them, and perhaps a basket of fruit or flowers on display?

Marketing Websites 100

Marketing Websites CMO Forrester Display 100