| | | Webbiquity | |  Display | 59 articles |
| Page 1 of 1 | Previous | Next | WEBBIQUITY JANUARY 17, 2011  Best Social Media Stats, Facts and Marketing Research of 2010 At that point, social media will be a bigger channel than email or mobile, though still far smaller than search or display advertising. For anyone in marketing or PR being asked to make “data-driven&# decisions “based on the numbers&# (and doesn’t that include pretty much everyone in marketing and PR these days?), How do the audiences differ across various social networks? | WEBBIQUITY OCTOBER 13, 2010 What’s the Best Social Media Monitoring Tool? It Depends Along with the monitoring and alert features you’d expect, Trackur also includes a proprietary algorithm for displaying the influence and reach of individuals discussing your brand or topic—so you can focus on power users and ignore trolls and spammers. Until fairly recently, keeping track of your organization’s online presence was relatively easy. Other than your company’s website, most mentions were likely in well-known online news sites or trade industry publication sites. Your PR team was aware of most of these as it often had a hand in generating those placements. | | | | | |
| WEBBIQUITY AUGUST 18, 2012  79 Remarkable Social Media Marketing Facts and Statistics for 2012 Nearly one-third of all display ads are never seen (defined as 50% of the pixels in view for at least one second). Note: a slightly shorter version of this compilation was recently published as a guest post on Jeff Bullas’ blog. Social media and inbound marketing techniques have been a boon for marketers. And social media isn’t just about lead generation of course. Which U.S. ClickZ ). | WEBBIQUITY JANUARY 24, 2011  31+ of the Coolest Social Media, Search and Web Tools of 2010 Display a feed of brand-related comments from a variety of social networks on your website? Display a feed of brand-related comments from a variety of social networks on your website. Looking for an easy way to create a cool graphical email signature with trackable interactive buttons? Supplement your email list with your contacts’ social network info? Create video emails? | WEBBIQUITY OCTOBER 16, 2012  87 More Vital Social Media Marketing Facts and Stats for 2012 However, by a 5-to-3 margin, consumers preferred Google’s display of universal search results. Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve. Should you include Pinterest in your mix? Increase use of video marketing? Is blogging coming back or trailing off? Social Media Stats and Demographics. Only 3.2% | WEBBIQUITY FEBRUARY 7, 2011  55 (of the) Best Social Media Tips, Tactics and Tools of 2010 The process starts with segmenting and targeting and ends with conversion—no suprises there—but interesting incorporates social proof, monitoring and harvesting “positive posts and tweets about your company and products and merg(ing) them with your marketing content, on multiple display units across your websites and Facebook. Adoption soared. 85% of Inc. Mistakes were made. Magazine. | | | | | | | |
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WEBBIQUITY | TUESDAY, MARCH 9, 2010  The One Effective Use of Facebook for B2B Marketing
And as one more bit of anecdotal evidence, I have my Twitter, LinkedIn and Facebook badges all displayed in the left column of this blog. You’ve seen the eye-popping statistics: Facebook now has more than 350 million active users. If it were a country, it would be the third most-populous on earth , behind only China and India. TechCrunch predicts that “by this summer (2010) well over half of all Internet users will likely visit Facebook each month.&# It’s now the second most-visited site on the web , behind only Google. Not even close. It isn’t demographics. MORE >> -
WEBBIQUITY | WEDNESDAY, JUNE 8, 2011  How to Build the Ultimate Online Newsroom
Again, current releases should be displayed on the newsroom main page with a link to archives, and the media contact name should be easy to find on every release. by TomPick and guest blogger Maria Verven. Almost every PR pro over a certain age remembers press kits–actual physical folders stuffed with a company’s recent press releases, management bios, a corporate fact sheet, a few case studies, and maybe an article reprint or two. They were expensive to print and ship and awkward to lug around—for both PR people who produced them and the journalists who ended up with them. MORE >> -
WEBBIQUITY | MONDAY, APRIL 9, 2012  38+ Cool Social Media and Web Tools and Reviews
Mywebees lets you display your website on your Facebook page. It’s not a copy of your site, but your actual site— displayed in a Facebook iFrame. Innovation is alive and well in the development of cool free and low-cost web-based tools and apps. It’s great to find a tool that automates some little process or provides a new capability you’ve been looking for, and fun to find a tool you didn’t even know you needed. How can you quickly find out how far a link has spread on Twitter? Surf the web securely and anonymously when using pubic WiFi? PingTags. Buffer. MORE >> -
WEBBIQUITY | MONDAY, JANUARY 16, 2012  24 (of the) Best Business Blogging Guides, Tips and Tools of 2011
Displaying Social Proof – What the Marketing Experts Use by KISSmetrics. Kristi Hines studies the AdAge Power 150 blogs to see how leading bloggers are displaying their social clout. Tools and methods used include displaying FeedBurner reader count, a Facebook Like box, LinkeddIn share button, or multi-purpose tools from AddtoAny , Share This , or AddThis. Despite any recent recent rants you may have seen about how blogging is dead or blogs are passé , the fact of the matter is that business blogging is now more important than ever. Write great blog post headlines? MORE >> -
WEBBIQUITY | WEDNESDAY, JANUARY 2, 2013  102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)
Among Facebook marketers, 64% have used Facebook Events to inform fans about online or offline events, making this a far more widespread tool than display ads and targeted posts. With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. Today’s most effective marketers are optimizing content across channels, coordinating search and social marketing activities with traditional PR, and measuring their web presence and performance with sophistication. e-Strategy Trends ). years. MORE >>
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