| | | Measurable Marketing | |  Display | 8 articles |
| Page 1 of 1 | Previous | Next | MEASURABLE MARKETING JUNE 3, 2011  Google Launches +1 Button When the system is sufficiently rolled out, highly recommended web content will be displayed more prominently in Google's organic results. To be able to view +1s displayed on Google search results, you need to be logged into your Google account when using the search engine. Google's new +1 button , released on July 1st (try it yourself above this post!) | MEASURABLE MARKETING MARCH 2, 2012  How to Rouse Your Facebook Fans to Action - 5 Tips With EdgeRank, the number of comments a status update receives dictates how high it is placed in your fans' news feeds, and even more importantly, how many people that update is displayed to. So you have a Facebook page - however, getting fans to to engage with your brand and actively participate on the page is a feat that many marketers continue to struggle with. Relevancy. | | | | | |
| MEASURABLE MARKETING NOVEMBER 18, 2011  Facebook Tracking Sparks Controversy, Engineering Director Reveals All Facebook revealed that it does not use tracking logs, but instead uses the profile information and "likes", as voluntarily disclosed by Facebook users, to display targeted ads. Since its rising popularity, Facebook has often been the. target of concerns around online privacy. When logged out: Everything except a user's name, list of friends, and preferences. | MEASURABLE MARKETING JANUARY 13, 2012  Has Google Handed Market Share to Bing on a Silver Platter This Week? In the meantime, Microsoft adCenter may see an upswing in popularity, as it already displays ads to 30% of the market This is a guest post from Sagar Jani, Digital Strategist at Station X Communications. No stranger to controversy, however, Google has made other questionable moves in the past, including Google Wave or the Buzz for example. | MEASURABLE MARKETING SEPTEMBER 4, 2012  User Focused Design Instantly see how new text, images and links will be displayed on the live website – ensuring that the changes you make will work with your website layout and design. As a product manager at Marqui, I’ve seen firsthand how software development is changing. But somewhere along the line, the interaction between the users and the software would get lost. • Contextual editing. | MEASURABLE MARKETING FEBRUARY 13, 2012  Michael Kors Valentine's Day Campaign is Multichannel at its Best Facebook posts and blog posts are also thrown in the mix, with in-store displays helping to tie all the channels together. In true Valentine's Day spirit, we wanted to share with you today an example of a multichannel marketing campaign that we absolutely love. The great part? Have you come across any other inspiring multichannel campaigns for Valentine's Day? Share them here | | | | | | | |
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MEASURABLE MARKETING | TUESDAY, DECEMBER 6, 2011  Email Content: Best Practices Every Marketer Should Be Aware Of
• Will the content properly display on mobile devices? Email marketing plays a fundamental role in today’s. marketing efforts. Whether it’s attracting new customers, nurturing leads, developing loyalty or transactional messaging, there are standard best practices for email content. Marqui’s email content best practices can be applied to all emails including promotions, e-newsletters, triggered campaigns, drip campaigns, win-back or client education programs. • Is the privacy policy clearly accessible? Engagement. • Does the subject line communicate value? MORE >> -
MEASURABLE MARKETING | MONDAY, MAY 9, 2011  Trophies Driving Blog & Social Media Engagement
The collectables (in the form of graphical badges that are displayed on the user's profile) can be earned, traded with other users, gifted and purchased. Last year, Seattle-based comedy bloggers Cheezburger Network (ICanHasCheezeburger, IHasAHotDog, FailBlog, MemeBase) introduced "Cheezburger Collectable Trophies" to an already extremely active member community. Members earn trophies by adding friends, creating content for the sites and sharing content on Facebook or Twitter. Badges and trophies present many opportunities to help build an online community. MORE >>
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